On tour for the original Men in Black movie release, Will Smith gained a valuable insight that can help content creators today as well - on YouTube and Twitch. Particularly Minecraft content creators that want to grow their channel and promote themselves to an international audience!
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In this episode, we talk about internationalization, reaching a global audience with your YouTube channel, and producing content that appeals to a wide range of people around the world. Minecraft is a worldwide game, and your content is consumed worldwide. Because of that, we need to think about how language is used in different parts of the world, and how that impacts Minecraft videos we create for our audience.
Disclaimers:
References:
The audio recording of Will Smith contained in this episode comes from his audiobook on Audible, simply titled "Will".
Copyright for the audio recording belongs to authors Will Smith and Mark Manson, and publisher Penguin Audio.
https://www.audible.com.au/pd/Will-Audiobook/1473571995
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