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February 28, 2025 41 mins

La Inteligencia Artificial está cambiando el juego en marketing y generación de demanda. Desde la personalización extrema hasta la automatización de contenido y la optimización de presupuestos publicitarios, la IA promete hacer nuestras estrategias más efectivas.

Pero… ¿Es realmente una revolución o solo una moda pasajera? ¿Estamos aprovechando todo su potencial o nos estamos dejando llevar por el hype?

En este episodio hablamos sobre como la IA está transformando la generación de demanda y como podemos aprovechar todos sus beneficios y adventajarnos a los retos que impone implementarla en nuestra estrategia.


0:00 Intro

6:37  IA en Generación de Demanda: Conceptos Claves

17:30  Beneficios y Retos de Implementar IA

26:22  Herramientas y Ejemplos Prácticos

30:21  El Futuro de la IA en Generación de Demanda

39:15  Outro

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