Get Out There and Get Known Podcast

Get Out There and Get Known Podcast

Join Dr. Pam Perry – Veteran PR Strategist, Emmy award-winning Producer and Publisher of Speakers Magazine – who will share with you the secrets to getting visibility and credibility that gets you booked in media places and on superstar stages

Episodes

May 25, 2022 37 min

Listen in and learn: Your 3-part A.C.T. formula for social media success, the ways PR 2.0 is better than PR 1.0, how being Google-licious saves you money, how social proof makes you money, affordable timesaving tools for posting to social media, where journalists and media pros hang out online … and more!

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Listen in as Drew McCaskill of LinkedIn and I discuss: how to feature your side hustle and your 9-to-5 in the same LinkedIn profile, tips for making warm connections to cooled contacts, what employers (and LinkedIn algorithms) look at first on your profile, how to get attention as a LinkedIn Creator, how my own family wins with LinkedIn, which groups you should join (and why) … and more!

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People think voice-over work is a side hustle, but it can be a full-time career with a full calendar and a full wallet. Voice talent is always in demand, with unexpected opportunities for multiple streams of income.

Join us to hear about: how to get started in the voice-over industry, what to put in your demo, the everyday way that Rodney trained his voice, the benefits of union membership, how (and where) to market yourself as a v...

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Listen in for the scoop on: how often you should google yourself (and what you want to find), the 5 things that every news media pro wants to know, 2 things you can do today to have more business next month, what your website can do for you now that it couldn’t do 20 years ago, what I think social media will look like in 2032, what all this social media pandemonium is for … and more!

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I’ve brought in Tsufit, author of Step Into the Spotlight, to share some of her attention-grabbing, captivate-and-capture secrets.

This episode is packed with true stories and pro tips, including: the simple ACT method of business building, when silence will speak louder than words, why every thought leader should publish a book, how much time you should spend on marketing, a real-world example of “show don’t tell,” what to do abo...

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Get ready to take notes because my guest this week is Roz Miller Choice, the Expert Maker, and her superpower is uncovering your hidden genius and packaging it for earning potential.

We dig into the business of expertise, including: if you can be an expert without writing a book, why authoring a book brings so much credibility, when you should have more than one bio (and how to make sure none of them sound like an obit!), tips and...

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Whether you need to learn the basics of personal branding or dig a little deeper, this talk with Lewis Schenk of Boost Media has what you’re looking for. Listen in and learn: the key to giving unforgettable presentations, how we get stuck in certain seasons of our lives, the difference between marketing and branding, why people are more attracted to personal brands, how being a conference junkie helped build my business, plus our s...

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If you’re eager to leverage TV to build your brand, then you’ll love this episode with journalist, TV host, and executive producer Remi Jones, who developed her own media company to spotlight the changemakers in our black community.

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My guest, Tamra Andress has combined her gifts, skills, passion, and faith for a purpose with the clarity (and financial profit) that I want for you, so listen in and learn: how marketplace ministry creates opportunities for you serve without a pulpit, my “junk drawer” method for finding your purpose, what a Jim Carrey movie can tell you about identity, how hiring a coach will accelerate your business … and more!

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Listen in and hear what content marketing strategist Tanya Smith suggests for starter gear and equipment upgrades, along with: getting over your on-camera fears, your initial video setup (which doesn’t cost anything!), the problem with buying expensive video gear, why live video is worth doing, why we love/hate green screens, the 3 social media platforms that require approval for live video … and more!

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Listen in as my guest, Liz H Kelly, and I discuss why you need an 8-second pitch, pro tips about becoming an Amazon bestseller and spicing up your personal story, alternatives to googling your way to success, how winning awards boosts your PR strategy and book sales, 2 things you must have if you’re going to DIY your PR, 2 things you must be when dealing with the media – plus the one thing you should never be – and more!

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If you’ve been worried about the future of black media, then my talk with Emmy-award winning journalist Jiquanda Johnson will lift you up – and maybe even get you busy.

So, listen in to get the scoop on Jiquanda’s unintended career path and the road that led her back home, what has and hasn’t changed in journalism in 40 years, the challenges facing black female founders, where she found financial backing, and the only way our lega...

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Listen in for true stories from our combined 60 years in the media industry, along with: your perfect pitch template for getting referrals, why the media needs you as much as you need the media, when No doesn’t mean No (and what it means instead), what a one-sheet is/has/does, our take on speaking for free and paying to speak, my two assignments for you in 2022 … and more!

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If you think you need a publicist, but you’re not sure what they do or how they help, then this is the episode for you – especially if you like backstage peeks at the media.
My guest Candice Nicole is a fellow publicist, entrepreneur, and podcaster, and our “shop talk” in this episode is filled with pro tips and insider knowledge about hiring a publicist, the parts you both play in your success, how long things really take, the be...

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Listen in as we talk about: Why you need to keep an eye out for big changes in your industry, what children of color need to see and why, the dirty little secret about getting access to the better opportunities in TV media, what I always say about a problem with no solution, how your creations can create opportunities for others … and more!

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In this episode, you’ll find: The perfect Oprah quote for this moment, what it takes to be a top performer (it may not be what you think!), the magic word that’s done great things for me, why I want you to stop paying attention to social media (and what to do instead), why you need to binge-listen the first 70 episodes of this podcast … and more!

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Join me and rockstar media consultant and radio/TV host Christie Taylor for the kind of information-rich, high-energy conversation you get only when you put media OG in the room together – we’ve done a lot, seen even more, and we’re here to tell it all.

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Listen in for these media pro tips: 2 fundamental ways to showcase your experience and expertise, how to keep yourself motivated, where media hosts connect with black guest experts online, our top resource for getting featured in the black media, how to make your guest profile shine online, 3 reasons you need great photos of yourself, what Sharifah learned from arguing with God and being laid off 8 times … and more!

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Join me and National Association of Black Journalists Hall of Famer Neil Foote for a talk on using old-school journalism and new-school media for timeless storytelling. You’ll hear about: The key PR question that hasn’t changed (and probably never will), 4 things you HAVE to do when pitching your story to the media, what to do when the answer is No, why getting PR means becoming a student of the news, the BIG challenge facing young...

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Listen in as I outline the 4 steps that I’ve found will help you build a brand, even if you’re starting from scratch. You’ll hear about: what branding is and isn’t, setting your intentions and polishing your profile, where to find online credibility killers (and how to get them out of sight), my solid-gold media-manifesting mindset, where the media pros hang out online, essential components for your email pitch, my 3 favorite tools...

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