How to Build a Resilient Business | Ksenia Votinova-Arnaud

What if your business could hold up — not just when things are good, but when everything falls apart? There's actually a system for that. Ksenia Votinova-Arnaud is a serial tech entrepreneur, co-founder of Le VPN, and business coach at INSEAD. She's coached over 1,100 executives from companies like Google, AWS, Salesforce, and Adobe — and she built all of it into the Weatherproof Business™ method, her signature system for building a resilient business that gives you real freedom on your own terms. In episode 327 of Gratitude Geek Podcast, host Kandas Rodarte and Ksenia talk about: The one foundation most women skip that determines whether a business survives hard times Why → Who → What → How: the four components of a weatherproof business How to validate a business idea before you spend a single dollar building it The time-for-money trap that quietly caps your income (and how to get out of it) Why patience is the most underrated resilience tool you have Free resource from Ksenia: Scorecard to evaluate how solid your business idea is, based on the Weatherproof Business™ method → kseniavotinova.com Full show notes + links: kandasrodarte.com/327 About Gratitude Geek Podcast: Gratitude Geek is the podcast for Gen X women solopreneurs building genuine, lasting connections with clients, colleagues, and community. Host Kandas Rodarte believes gratitude is a business strategy that transforms how we show up in our work and lives. Subscribe & Listen: YouTube: youtube.com/@gratitudegeek Apple Podcasts: Apple Podcasts Spotify: Spotify Website: kandasrodarte.com Connect with Kandas: Weekly Email: kandasrodarte.com/subscribe Instagram: @gratitudegeek LinkedIn: linkedin.com/in/gratitudegeek Support the Show:kandasrodarte.com/support Work with Kandas:Are you a woman solopreneur over 40 who's experienced something difficult like cancer, divorce, or loss? Kandas helps women rebuild their businesses and lives with strategy, systems, and gratitude as a business tool. kandasrodarte.com/start-here Learn more about your ad choices. Visit megaphone.fm/adchoices