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October 23, 2020 38 min

“What’s my backdrop going to be? What are people going to see on ZOOM?” 

President of Cullum Homes, Rod Cullum, is one of Arizona's most reputable luxury home builders. Cullum Homes is an award-winning luxury custom home builder with over 35 years of experience in the Valley’s most prestigious neighborhoods, with projects throughout the northeast greater Phoenix area, including Scottsdale and Paradise Valley. 

In this episode, ICONIC LIFE publisher Renee Dee picks Cullum’s brain about the current state of the real estate and home design industry, new design trends and customer requests in these trying times (double offices!) and the importance of implementing new safety measures into homes to ensure air purification and owner health. 

You can find more information about Cullum Homes at



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