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March 29, 2025 14 mins

Are you spending countless hours on social media but still struggling to land your ideal clients? You’re not alone. Many designers fall into the trap of thinking social media is the key to getting high-paying clients—but is it really?

In this episode of Interior Design Business, I’m diving into the reality of social media marketing for interior designers. I’ll break down why your ideal clients aren’t scrolling Instagram for their next designer, the biggest social media misconceptions, and the real strategy that will bring you high-quality clients—referral partnerships.

We’ll discuss the importance of building relationships with architects, contractors, realtors, and even unexpected connections like hairdressers and personal trainers to get high-value referrals. Plus, I’ll share practical ways to connect with the right people, position yourself as the go-to designer, and stop wasting time on strategies that don’t work.

In this episode, we cover:

  • 📉 Why social media isn’t the best client acquisition strategy for designers
  •  🔍 The surprising statistics about Instagram and its users
  •  💡 How to build relationships with referral partners who can send you high-end clients
  •  💬 The conversations that actually lead to new business opportunities
  •  ✅ Why getting out from behind your computer is essential for business growth

If you’re tired of posting endlessly without results and ready to focus on what actually works, this episode is for you!

🎯 Want to take your marketing to the next level? Book a call with our team at Interior Design Business Academy and discover strategies tailored to your success!

Follow us on Facebook: facebook.com/InteriorDesignBusinessAcademy
Follow us on Instagram: instagram.com/interiordesignbusinessacademy
Show notes are available at interiordesignbusinessacademy.com

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