Episode 478: [OH MY BRANDYN] Powell of Oh My Burger + Oh My Taco - Gardena, CA [Part 2]. CALI is COOKIN' UP Some YUM YUM. Recession Proof [FOOD] Pricing. WE FOUND THE BEEF. Better Food Grows Brands.

In this powerhouse episode of the JUSTIN AND THE [FOOD] ENTREPRENEURS Show, host Justin Bizzarro welcomes back the unstoppable Brandyn Powell, the man, the brand, and the legend behind California's iconic Oh My Burger. Get ready for a masterclass in resilience, innovation, and what it truly means to build a brand from the ground up, because Brandyn’s journey is one for the books.

Brandyn rewinds the clock to his days at Sprint, where feeling undervalued ignited a fire in him to create something of his own. What started with legendary house parties where his burgers became the main event, quickly evolved into a brick-and-mortar reality. But the path to success was paved with immense personal and professional challenges. Brandyn opens up about the difficult transition to becoming the sole owner of the business following a divorce, a moment that forced him to pivot from his dreams of expansion to the critical work of solidifying his foundation. Instead of franchising, he made the strategic decision to invest in his brand, developing custom packaging and perfecting his flagship location.

This episode is packed with actionable insights for any entrepreneur. Brandyn pulls back the curtain on his significant menu overhaul, a direct response to customer feedback about affordability in a tough economy. He reveals how he used a food cost calculator to introduce incredible value meals—like a $7 double cheeseburger made with fresh, never-frozen steak patties—without sacrificing an ounce of the quality his brand is known for. He also shares the story of bringing back a fan-favorite, fried Oreos, a powerful lesson in listening to your customers.

The innovation doesn't stop there. Brandyn details the brilliant launch of Oh My Taco, a ghost kitchen concept run from his existing restaurant that utilizes the same ingredients to create a distinct, in-demand menu available for delivery. It’s a genius move to maximize revenue with minimal overhead.

But the real secret sauce? Brandyn himself. He discusses the evolution of his personal brand, @OhMyBrandyn, and how he's leveraging it to connect with his audience on a deeper level. Through his new venture, Oh My Movie Productions, he's creating short films that tell a story, making customers want to support not just a burger joint, but the passionate, creative, and resilient person behind it.

Brandyn’s story is a raw and honest look at the entrepreneurial grind. He proves that true success isn’t just about the food; it’s about grounding your business in core values, having the courage to pivot, and building a brand that is as authentic and resilient as you are.

Tune in to hear how Brandyn turned trials into triumphs and continues to build his "Oh My" empire, one epic meal at a time.

 

Find and support Brandyn and his businesses:

Location: 2142 W El Segundo Blvd, Gardena, CA 90249

Website: www.ohmyburger.com

Instagram: @ohmyburger | @ohmybrandyn

 

Entrepreneur interested in being on the show: https://calendly.com/justin-bizzarro/podcast

 

Hosted By: Justin Ryan Bizzarro (IG: @justinbizzarro and LinkedIn: FOLLOW ME )

 

Who is Justin Ryan Bizzarro? – Justin Bizzarro is a serial food, restaurant, technology, media and marketing entrepreneur, who helped build a 24-year-old group of food and restaurant related businesses, he created with his father and business partners out of his family’s basement, in 1998. He is a highly desired business management, personal and athlete growth, free market, food diversity, and entrepreneurial leadership speaker. Justin’s experti