Small businesses struggle to use AI because it seems too complex and expensive.
Meet Rahel Gunaratne from Web Indexer, who shows how everyday businesses can use AI tools to attract leads, talk to customers, and clean up data—no PhD required.
📖 The Story
Rahel started coding, joined hackathons, and realized AI doesn’t have to be flashy to work. In this episode, he shares the “why” behind his startup journey and how he built Web Indexer to help small businesses. Instead of chasing buzzwords, he focuses on tools that make sense, deliver real ROI, and scale over time.
Bernie Franzgrote and Wayne Pratt guide the chat through:
- Using AI for lead generation without wasting money
- Simple ways to engage customers using chatbots and personalized messaging
- Smart data management—from cleaning to analyzing sales trends
- Common myths and pitfalls of AI in non‐tech industries
- How to price AI tools so clients feel the value
- Real talk: what industries benefit most, and when AI isn’t the answer
🔑 Key Topics Covered
- Practical AI for small teams
- Chatbots vs. human customer care
- Data hygiene for fast growth
- Avoiding “feature creep”
- AI affordability and ROI
🔗 Guest Links & Resources
- Web Indexer – webindexer.app
- Rahel Gunaratne on LinkedIn – Rahel Gunaratne
🎙️ Thanks To Our Supporters
Big thanks to:
- Carl Richards, Podcast Solutions Made Simple
- Fred Crouch, Property Wizard podcast
- Jovan Strika at @Hive
- Melanie Webber, business partner
- Wayne Pratt, coach & co-host at Motive8U Inc
👥 Hosts
🤝 Our Sponsors
- @Hive – A coworking community that fuels your network in person → join here
- Notionhive – Beautiful, functional websites & apps to bring your ideas to life → learn more
- East Trade Winds – FREE networking that turns connections into real business → register now
🗣️ Call to Action
Enjoyed the episode? Read more, drop a comment below, or connect with Rahel, Bernie, or Wayne on LinkedIn.
Got questions? Reach us anytime at info@kreativinsight.com.
🔗 Listen to More Episodes
Discover more motivational business stories on Knack 4 Business: CLICK HERE
Let’s make AI work for you—no jargon, just results. Comment below or email us with your thoughts!
Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purpose
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.