The Problem: Many businesses look profitable—but struggle because cash isn’t managed properly.
In this story-driven episode, Matt Partrich from Gaines Capital Books shares a journey familiar to many small-business owners: the shock of discovering that “profit on paper” doesn’t mean money in the bank. Starting with poor invoicing and weak payment terms, through hired help like CPAs and CFOs, Matt takes us from watchful panic to financial confidence. He reveals how he helped clients rework budgets, forecasts, and separate personal vs. business expenses—turning financial stress into sustainable growth.
Key takeaways include:
- Why high profits may hide cash flow danger
- Cash vs. accrual accounting: what every owner must know
- Proper invoicing and payment terms that keep cash moving
- Building realistic budgets and forecasts
- When to bring in bookkeepers, CPAs, or CFOs
- Smart tips: separate personal and business spending
- How to measure your situation: Matt’s free Cash Flow Assessment Quiz
Guest links & resources:
- Website: Gaines Capital Books
- LinkedIn: Matt Partrich
- Facebook: Gaines Capital Books
- Free Cash Flow Quiz: Take the assessment
🎙️ Hosts & Supporters
Hosts:
A big thank you to:
- Carl Richards from Podcast Solutions Made Simple – LinkedIn
- Fred Crouch, “Property Wizard,” co-host of Property Wizard Podcast – LinkedIn
- Jovan Strika from Hive coworking – LinkedIn
- Melanie Webber, business partner – LinkedIn
- Wayne Pratt of Motive8U Inc – LinkedIn
🤝 Our Sponsors
- Property Wizard Podcast – Real estate investing with Fred Crouch. Start your journey today: Listen now
- Notionhive – Stunning websites/apps that bring your ideas to life: Learn more
- East Trade Winds – Transform connections into opportunities. Join via Zoom: Register here
💬 Engage with us!
Read the full episode notes and join the conversation: What’s your biggest cash flow challenge?
Share your thoughts with Matt, Bernie, or Wayne.
📩 Reach us any time at info@kreativinsight.com
You’re on the path from financial confusion to clarity—one smart step a
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