Life is Digital™ - Growing your business in the digital age

Life is Digital™ - Growing your business in the digital age

Your business depends on leads. But leads are more than just data. They’re people. Join us as we take a look at the art of lead generation in the digital age.... Show More

Episodes

July 1, 2020 23 min

What does it take to grow your business using social media? Well to start, you have to know your audience and have a strategy. Listen as John is joined by Elysia and Anthony who share some trends and tips to help your social media channels flourish.

Questions or inquiries? Contact us at https://bos.digital/contact/

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Many businesses create ineffective social media strategies that only turn away followers instead of winning them over. Listen as John Bianchi chats with Elysia Cadorniga about transparency, engagement and the importance of an organic content strategy on social media.

Questions or inquiries? Contact us at https://bos.digital/contact/

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Driven by a dedication to succeed, Kerry Werner understands he has to be more than just a top-ranked cyclist. He has to connect with his audience. Listen as he discusses his path to success and commitment to his fans and sponsors.

Questions or inquiries? Contact us at https://bos.digital/contact/



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Every business has a story. And telling that story is a powerful tool. Join John and his guest, business coach Katia Rave, as they take a look at the making of a memorable business story.

Questions or inquiries? Contact us at https://bos.digital/contact/

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When sudden disruptions, such as the current pandemic, force business to pause, how important is it to be flexible and prepared to get your message out quickly? Local business owner, Drew Schenck, joins this week’s discussion to tell the story of his recently launched cola infused vodka brand and the value of digital marketing.

Questions or inquiries? Contact us at https://bos.digital/contact/

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 Great companies are consistent. From their leadership and team, to their branding and messaging, our experience remains the same. What does it take to reach this level of success? Listen as Jen Diehl, COO of Bos Klein and Jon Parks, Chief Strategist of BOS Digital bring their knowledge on branding, storytelling and measuring the data to the discussion.

Questions or inquiries? Contact us at https://bos.digital/contact/

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Whether you admit it or not, you are an expert when it comes to your business. Taking that knowledge and turning it into content to drive traffic to your website is the timely topic Jon and John delve into this week. Listen, learn, and then just do it!

Learn more about the impact of online advertising: https://bos.digital/why-your-digital-presence-is-important-and-how-to-take-control/

Questions or inquiries? Contact us at https://bos...

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Taking the first step is always the hardest part of anything worth doing. This holds true for content marketing. So how do you start the process of telling customers your story? What value does it hold for your business? Join Jon and John as they share their strategies and thoughts on content and the key role it plays in today’s digital marketing space.

Learn more about the impact of online advertising: https://bos.digital/why-your-...

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Knowing how many visits your website receives in a month and what pages are your top hits is just the tip of the iceberg when it comes to tracking the data your website can provide when Google Analytics is properly set up. Listen as chief strategist, Jon Parks, uncovers the value behind the data in this week’s podcast with John Bianchi.

Learn more about the impact of online advertising: https://bos.digital/why-your-digital-presence-...

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When digital marketers talk about paid reach, what does that really mean to you and your business? In this week’s podcast, Jon Parks, Chief Strategist and John Bianchi, VP, take a look at paid reach, how it fits into the bigger picture of digital marketing and why there is such a great opportunity right now for that type of paid advertising.

Learn more about the impact of online advertising: https://bos.digital/why-your-digital-pres...

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As we all work to navigate the uncharted territory we find ourselves in, it’s important to look at what you and your business can do to find new customers and generate revenue to help stay afloat.

There are opportunities right now for every business to take advantage of and distance themselves from their competition once we come through the current climate. Jon Parks, Chief Strategist and John Bianchi, VP, in their recent session, ...

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