The Art of Showing Up: How Loan Officers Win with Education, Technology, and Consistency
In this powerful live session, Brian Vieaux, President & COO of FinLocker, teams up with content coach and speaker Kyle Draper to deliver an energizing and tactical webinar for loan officers who want to thrive—not just survive—in today's housing market.
🚀 Part 1: The KeySteps Demo + Buyer Vision Report
Brian kicks things off by showcasing the latest innovations inside the KeySteps app, including a real-time walkthrough of the new Buyer Vision Report. KeySteps is purpose-built to help loan officers engage homebuyers earlier—well before they’re "ready now." The app meets consumers where they are and adapts to five unique personas (from just getting started to post-close engagement), enabling LOs to provide guidance, education, and real-time insights through one streamlined experience.
The Buyer Vision Report takes it further—giving loan officers visibility into a client’s financial picture (credit, debt, and red flags) before the pre-qual. It’s like a soft pull snapshot, designed for coaching—not underwriting. It's the most actionable, early-funnel insight tool for LOs who are ready to lead with education and trust.
🎯 Part 2: Kyle Draper - 3 Strategies for Showing Up
Kyle then takes the stage with a bold message for mortgage professionals: you don’t need more followers—you need to serve the ones already in your ecosystem. His framework, The Art of Showing Up, includes:
Show Up When It’s Uncomfortable – Growth happens outside the comfort zone. Your pipeline, your personal brand, your health—none of them will change if you keep making excuses.Show Up Before You’re Ready – Readiness is a myth. The difference between the pros and the dreamers is that pros act before they feel “qualified.”Show Up for the Long Game – Most people underestimate what they can do in 10 years and overestimate what they can do in 10 days. Your consistency matters more than your intensity.
💡 Key Takeaways:You don’t need 20% down to buy a home—but consumers think they do. That’s your fault if you’re not showing up to educate.
Big tech will win on speed and process. You win with trust, relevance, and relationship.The Buyer Vision Report puts LOs back in the driver’s seat of the consumer journey—starting at the point of thought.
📅 What’s Next?
At the end, Brian teases the upcoming June 4 webinar featuring Jeff Zimpfer, where they'll explore how to use KeySteps to teach value-added classes to agents and expand referral opportunities.
🔗 Learn More & Book a Demo
Explore KeySteps and see how it can elevate your borrower relationships and grow your future pipeline.
👉https://info.finlocker.com/keysteps-playbook-linkedin#subscribe
🙌 Thanks for Showing Up
Whether you watched live or on replay, we’re glad you're here.
You’ve already taken step one. Now it’s time to take action. Rewatch the demo.
Revisit Kyle’s lessons. And most importantly—show up.
#KeySteps #FinLocker #LoanOfficerLife #MortgageMarketing #KyleDraper #HomebuyerJourney #BuyerVision #LeadConversion #LoanOfficerTraining #RealtorPartners #HomeownershipAdvisors #TheArtOfShowingUp
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