All Episodes

March 23, 2023 39 mins

The Fresh Princess of Email Marketing, Liz Wilcox is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships, package up their “magic” and turn it into emails that people want to read and (more importantly) purchase from. In the span of 5 years, Liz grew and sold a successful blog, got bought out of her second company, and built the third into a multiple six-figure party that just won’t quit! In other words, she now teaches online entrepreneurs to simplify the whole “email marketing thing” and finally master their sales in a way that leverages their personality, vision, and values. 

00:00 - 00:09 “When you lead with your personality, vision, and values; that’s when you can really create a community of people that love your work; and that you love to serve.”

00:10 - 00:29 Welcome to Peppershock Media’s Marketing Expedition Podcast

00:30 - 01:33 Liz’s Bio

01:34 - 10:21 Marketing Essentials Moment: Best Ways to Market on a Budget

10:22 - 11:06 Welcome to the show, Liz!

11:07 - 14:00 From an RV travel blogger to becoming the fresh princess of email marketing

14:01 - 18:56 Email staircase strategy

18:57 - 21:56 Growing your email list through referrals and affiliates

21:57 - 23:33 Creating a community with a newsletter club

23:34 - 25:35 Simplifying email marketing while having fun

25:36 - 26:21 By spreading the word about The Pink Tax Rebate (no purchases necessary) we get up to a $20 credit to spend on Billie razors and body care. Let’s do this!  

26:22 - 29:15 How branding can assist you in connecting with your audience

29:16 - 31:22 Liz and Rhea relating to the 90’s pop cultures

31:23 - 32:38 Liz shares a tip on picking an email marketing tool that suits you

32:39 - 36:24 Creating a proper welcome sequence

36:25 - 38:18 Reach out to Liz and hit the hot pink button!

38:19 - 38:41 Thank you so much, Liz!

38:42 - 39:00 Give us a review! Enjoy your marketing journey!

39:01 - 39:47 Join The Marketing Expedition Community today!

#emailmarketing #digitalmarketing #marketing #socialmediamarketing #seo #onlinemarketing #socialmedia #contentmarketing #business #email #marketingdigital #emailmarketingtips #marketingstrategy #marketingtips #branding 


Hosted on Acast. See acast.com/privacy for more information.

Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

On Purpose with Jay Shetty

On Purpose with Jay Shetty

I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.