Are you charging enough for your farm products or services?
Recently, I was on a coaching call with a farmer who ran a wedding event space on their farm. They were booked solid for over a year—yet hadn’t raised their prices in years. That’s a major sign they could (and should) charge more.
The truth is, most farmers hesitate to raise prices because they’re afraid of losing customers. But what if I told you that keeping your prices too low could actually be hurting your business?
In today’s episode, I’m breaking down five key signs that it’s time to increase your prices—and how to do it with confidence. Whether you sell produce, meat, flowers, CSA shares, or even farm experiences, this episode will help you rethink your pricing strategy and ensure your farm is profitable.
🎧 Hit play now to find out if it’s time for a price increase!
Podcast Sponsors:
Local Line:
Local Line is my preferred e-commerce platform for farmers. Are you looking for a new solution for your farm? I can't recommend it enough. Easy-to-use inventory management, great customer service, continuous improvement, and a culture dedicated to equipping farmers with marketing expertise. Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2025. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline
Farm Marketing School:
Marketing doesn’t have to feel overwhelming! Farm Marketing School is my step-by-step system for building a profitable farm marketing plan. Inside, you'll get access to bite-sized marketing projects like:
- 📆 Creating a promotion calendar that drives consistent sales
- 🛠️ Setting up & optimizing your Google Business Profile
- 📧 Writing high-converting emails (nurture, promotions, onboarding)
- 🗣️ Collecting & using customer testimonials effectively
- 🔍 Auditing & improving your sales funnel
- 💬 Monthly live coaching calls for answers to your burning questions
Each project includes a workshop and step-by-step plan so you can take action and see results without the overwhelm. Join here:
👉 www.mydigitalfarmer.com/fms (Cancel anytime!)
Links Mentioned in This Episode:
- My Digital Farmer Podcast Episode 50: 3 Ways to Increase Your Revenue
- What email provider do I use? I recommend Kit.com (formerly ConvertKit.com) -- it is easy to use, powerful, and getting better every year. It also integrates with most e-commerce providers and tools. Use my affiliate link!
- 📲 Follow me on Instagram: @mydigitalfarmer
- 📬 Join My Email List: Get weekly farm marketing tips delivered straight to your inbox. Sign up at www.mydigitalfarmer.com/subscribe.
- 🌱 Want more farm marketing strategies? Visit my full resource library at www.mydigitalfarmer.com.
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