Ever wonder what it really takes to go from side hustle to full-time business owner? In this episode, I’m sharing the behind-the-scenes of my journey — from running creative businesses on the side while working full-time, to finally making the leap and building a business that supports my life (not the other way around).
I’ll take you through the wins, the wobbles, and the biggest lessons I wish someone had told me earlier. Plus, I’ll share the mindset shifts and marketing strategies that helped me find freedom, focus, and clients I actually love working with.
Whether you're still in the 9–5 or just feeling stuck in your business, this episode is here to remind you: you don’t have to do it perfectly — you just have to keep going.
🎧 Tune in now for a dose of honesty, inspiration, and practical advice you can actually use.
Connect with me
Website: www.newschoolofmarketing.com
Facebook: @newschoolofmarketing
Instagram: @bianca_mckenzie
Work with me:
🟠 SALES ACCELERATOR: a no-fluff, personalised marketing review where you get expert eyes on your website, offers, funnels, or socials—plus a clear, actionable video walkthrough so you know exactly what to improve to start making more sales, faster.
https://newschoolofmarketing.com/accelerate
🔵 MARKETING MOMENTUM: a 6-week 1:1 mentoring package designed to get your marketing unstuck. With three strategy-packed sessions and personalised support, you’ll gain clarity, confidence, and a plan that actually moves your business forward—no more guesswork or going it alone.
https://newschoolofmarketing.com/mentoring
Love the New School of Marketing Podcast?
Let’s be honest and upfront, because you know that’s what I’m all about. Podcast reviews are super important to iTunes and the more reviews we rece...
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!