All Episodes

September 29, 2025 • 32 mins

If you've ever wondered whether you should be running Facebook ads or Google ads for your business, or tried running ads and watched your money disappear faster than a Tim Tam at morning tea, this episode is going to save you a lot of heartache and money.

Everyone feels like they should be running ads—you see other businesses posting screenshots of their amazing results, and it feels like you're missing out on this magical money-making machine. But here's the truth: ads aren't a magic bullet, and jumping into them too early can actually hurt your business more than help it.

I'm breaking down exactly when you should start running ads, what you need to have in place before you spend a single dollar, and how to know if you're ready to make advertising work for your business.

This episode will either give you the confidence to start advertising strategically, or save you thousands by helping you realise you're not ready yet.

Send me a message right here

Connect with me

Website: www.newschoolofmarketing.com
Facebook: @newschoolofmarketing
Instagram: @bianca_mckenzie


Work with me:

🟠 SALES ACCELERATOR: a no-fluff, personalised marketing review where you get expert eyes on your website, offers, funnels, or socials—plus a clear, actionable video walkthrough so you know exactly what to improve to start making more sales, faster.
https://newschoolofmarketing.com/accelerate

🔵 MARKETING MOMENTUM: a 6-week 1:1 mentoring package designed to get your marketing unstuck. With three strategy-packed sessions and personalised support, you’ll gain clarity, confidence, and a plan that actually moves your business forward—no more guesswork or going it alone.
https://newschoolofmarketing.com/mentoring


Love the New School of Marketing Podcast?

Let’s be honest and upfront, because you know that’s what I’m all about. Podcast reviews are super important to iTunes and the more reviews we rece...

Mark as Played

Advertise With Us

Popular Podcasts

Stuff You Should Know
Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

On Purpose with Jay Shetty

On Purpose with Jay Shetty

I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.