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October 28, 2022 49 mins

SEO is thrown around the business world like it is some mystical art--or worst like it's special seasoning with a secret recipe.

Let's sit down and explore what SEO is, what it's not, and why it's important--but from a business leader's point of view. We want to provide context for when these three letters are batted around a boardroom or Zoom call.

We'll unpack the principles of SEO, what goes into a good SEO strategy, and why most things people call SEO really aren't.

Mark as Played

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