EP.82 "MOMS, RETAIL MEDIA NETWORKS AND MAMAVA" with Dina Townsend Chief Sales Officer, Mamava

ABOUT DINA TOWNSEND 

Dina's Linkedin Profile: linkedin.com/in/dinatownsend

DINA TOWNSEND BIO

As Chief Sales Officer at Mamava, Dina leads the Sales Organization with energy, optimism, and a genuine passion for building connections. She is rooted in the belief that strong business acumen and a meaningful mission can be seamlessly intertwined. After a purpose-driven career pivot from Digital Signage Technology to Mamava, she channels her expertise into propelling sales for this mission-centric company. Beyond her professional endeavors, Dina is a former skydiver, a hobby homesteader, an avid college football fan, and a well-intentioned, albeit average, golfer.

email: [e-mail] | 802.347.2111 (o) 

Website: www.mamava.com

Say yes to dignified lactation spaces! Be a hero—here's how you can help.

 

SHOW INTRO:

Welcome to Episode 82! of the NXTLVL Experience Design podcast…

In every episode we continue to follow our catch phrase of having “Dynamic Dialogues About DATA: Design, Architecture, Technology and the Arts.” And as we continue on this journey there will be thought provoking futurists, AI technology mavens, retailers, international hotel design executives as well as designers and architects of brand experience places.

We’ll talk with authors and people focused on wellness and sustainable design practices as well as neuroscientists who will continue to help us look at the built environment and the connections between our mind-body and the built world around us.

We’ll also have guests who are creative marketing masters from international brands and people who have started and grown some of the companies that are striking a new path for us follow.

If you like what you hear on the NXTLVL Experience Design show, make sure to subscribe, like, comment and share with colleagues, friends and family.

The NXTLVL Experience Design podcast is always grateful for the support of VMSD magazine.

VMSD brings us, in the brand experience world, the International Retail Design Conference. I think the IRDC is one of the best retail design conferences that there is bringing together the world of retailers, brands and experience place makers every year for two days of engaging conversations and pushing us to keep on talking about what makes retailing relevant. 

You will find the archive of the NXTLVL Experience Design podcast on VMSD.com.

Thanks also goes to Shop Association the only global retail trade association dedicated to elevating the in-store experience.

SHOP Association represents companies and affiliates from 25 countries and brings value to their members through research, networking, education, events and awards. Check then out on SHOPAssociation.org 

Today, EPISODE 82… I talk with Dina Townsend Chief Sales Officer at Mamava a company whose mission is to create a healthier society through infrastructure and support for breastfeeding. 

And, along with partners who share in in their purpose of celebrating and supporting breastfeeding, Mamava is moving closer to creating a future where there is a dignified lactation space anywhere a parent may go. 

We’ll get to my discussion with Dina in a minute, first though a few thoughts…

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A few episodes back I had Claire Coder founder and CEO if Aunt Flow on the show. That was an interesting conversation since we crossed what I think were a few boundaries (at least for me) and we talked quite candidly about menstruation. Not just about the biology of women’s monthly cycle but about the fact that there are many women who have faced the scenario of getting their period unexpectedly and not have pads or tampons to meet them in their moment of need.

Enter the company Aunt Flow who provides free feminine hygiene products in public restrooms, schools and other public buildings and to Fortune 500 corporate headquarters - for which tens of thousands of women are eternally grateful.

This conversation with Dina Townsend, I guess you could say, falls in the Aunt Flow camp of subjects. 

Breast feeding moms was not a subject that I had on the list of things to address on the podcast. But here we are nevertheless with a subject that piqued my curiosity because the company Dina works for, Mamava, checks most of the boxes in our Dialogues on DATA: Design, Architecture, Technology and he Arts” catch phrase.

First off…I did not know there was something called the “Pump Act”. For th