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November 25, 2025 44 mins
This week on Own It we’re talking to Alexis Young and Danielle McNeill from Definitely Real. It is a creative marketing agency committed to delivering impactive creative solutions based in Vancouver, Canada. Alexis and Danielle started the firm in 2021 after meeting at a music festival in Toronto. Definitely Real was recently featured in AdWeek as a Top 10 Indie Agency to Watch. We had so much fun hearing about their journey to each other, then to ownership. They shared their ideas on the industry and how we can close that gender gap in agency ownership. We had such a great conversation. We're glad to share it with you now.  You can find links to Alexis Young and Danielle McNeill’s LinkedIn Profiles and Definitely Real’s agency website in our show notes at untilyouownit.com.  If you’re enjoying Own It, please find it on your favorite podcast app and drop us a rating and review. Those help more people discover the show and join our community.  Also, if you’re a female or non-binary agency owner, or you want to own an agency someday, join our growing community at that same address … untilyouownit.com. I’m Christy Hiler. We’ll talk again soon … On Own It!
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