Your podcast should do more than build awareness...it should build your business.
In this episode, I share the 3-part podcast strategy that turns listeners into clients by aligning your content with your business goals. You’ll learn how to define your podcast’s purpose, plan episodes that align with the buyer’s journey, and create calls to action that convert without feeling salesy.
Whether you’re a coach, consultant, or entrepreneur, this episode will help you stop guessing and start podcasting strategically.
Check out the full show notes and resources at
https://leahbryantco.com/podcast/3-part-podcast-strategy-that-turns-listeners-into-clients
00:00 – Why Your Podcast Needs a Strategy
01:15 – Clarify Your Core Goal and Business Alignment
03:00 – Mapping Podcast Topics to the Buyer’s Journey
04:15 – Three-Part Strategy for Client-Attracting Podcasts
07:00 – Client Case Study: From Random Downloads to Discovery Calls
09:30 – The Power of Alignment in Podcast Growth
11:00 – The SEAMless Podcast Framework™: Strategy in Action
12:00 – Next Steps for Podcasters
Work with me inside the SEAMless Sprint
Or, start with the SEAMless Podcast Growth Checklist
📲 Have a question or win to share? Text me! You could hear it on the podcast.
Ready to grow your podcast strategically?
Book a Get Found Audit https://leahbryantco.com/getfoundpodcast
(Use code "PODCAST" for a special listener discount)
Book a Podcast Strategy Audit https://leahbryantco.com/podcast-strategy
Looking for coaching, production, or launch support?
Let's chat: https://leahbryantco.com/contact
Connect with me
Email: support@leahbryantco.com
Threads: https://www.threads.com/@leahbryant_co
This podcast is produced by Leah Bryant Co, where stories meet strategy. - https://leahbryantco.com
Two Guys, Five Rings: Matt, Bowen & The Olympics
Two Guys (Bowen Yang and Matt Rogers). Five Rings (you know, from the Olympics logo). One essential podcast for the 2026 Milan-Cortina Winter Olympics. Bowen Yang (SNL, Wicked) and Matt Rogers (Palm Royale, No Good Deed) of Las Culturistas are back for a second season of Two Guys, Five Rings, a collaboration with NBC Sports and iHeartRadio. In this 15-episode event, Bowen and Matt discuss the top storylines, obsess over Italian culture, and find out what really goes on in the Olympic Village.
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Milan Cortina Winter Olympics
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