Apple and Spotify aren’t the only places to grow your podcast audience. SEO strategist and business bestie, Brittany Herzberg, and I unpack advanced podcast SEO strategies to help you get found across platforms and search engines.
You’ll learn how to turn episodes into SEO-rich blog posts, optimize your Instagram bio for search, and use podcast guesting to build backlinks that grow your visibility and audience.
If you’re ready to make your podcast easier to find and keep it working for your business long after publish day, this episode is your roadmap to long-term podcast SEO success.
00:00 – Taking Podcast SEO beyond your feed.
02:00 – Website SEO Tips for Podcasters
04:01 – Turning Episodes into Blog Posts for SEO
06:00 – Optimize Your Podcast Website for Visibility
08:00 – Social Media SEO for Podcasters
09:51 – Links That Build SEO Authority
12:26 – Instagram Bio, Captions & Hashtags for SEO
15:05 – Image Optimization for Podcast SEO
17:00 – How Podcast Guesting Boosts SEO
24:00 – Building Long-Term SEO Equity
25:12 – Spotify Playlists: Underestimated Podcast SEO Tool
28:00 – SEO Beyond the Feed: Long-Term Momentum for Your Podcast
Check out the resources, full show notes, and more at
https://leahbryantco.com/podcast/podcast-seo-strategies/
Connect with Brittany Herzberg
📲 Have a question or win to share? Text me! You could hear it on the podcast.
Ready to grow your podcast strategically?
Find out what's blocking your growth. Book a Podcast Growth Audit https://leahbryantco.com/podcast-growth-audit
Let's connect on Threads - https://www.threads.com/@leahbryant_co
This podcast is produced by Leah Bryant Co, where stories meet strategy. - https://leahbryantco.com
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