Publish. Promote. Profit.

Publish. Promote. Profit.

Publish. Promote. Profit. the Podcast with Rob Kosberg introduces listeners to the founder of Best Seller Publishing, and how authors have used their books to grow their business. Rob Kosberg is a Wall Street Journal and USA Today bestselling author. He has been featured on ABC, NBC, CBS, Fox, Forbes, and Entrepreneur magazine. On the show, Rob shares his own expertise on authority marketing and the power of writing a book. Guests on Publish. Promote. Profit. include thought leaders, entrepreneurs, and coaches and consultants who have benefited from writing a book. Tune in twice a week for a dynamic conversation about how writing a book has helped each guest gain authority in their marketplace, making clients hunt for their business.

Episodes

May 10, 2022 26 min

Dr. Randy Ross is a compelling communicator, craftsman of culture and bestselling author of multiple books, including his latest book entitled, Hope Rises: Make Your Life, Love & Leadership Soar. 



Working with brands like GE Appliances, McDonald’s, Panasonic, Cox Communications, Compass Group, Chick-fil-A, Keller Williams and the Intercontinental Hotel Group, he has inspired and enabled countless people to find new passion and p...

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Sean M. Doyle is principal at FitzMartin Inc, a leading consultancy focused on sales marketing and management, sales and marketing technology services, and revenue operations. Sean and his team at FitzMartin are focused on long term value creation through a sales-first, scientific approach to driving revenue. Over a 25+ year career and more than 5,000 client engagements, Sean has amassed unmatched expertise in helping B2B compa...

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In 2004, Ron Richard was awarded “Home Care Person of the Year” followed by Top Tech Executive in 2011 in San Diego and with 17 patents in the medical field under his belt all while launching over 40 new products, managing sales in Asia, Europe, and South America and formulating new product FDA submissions, coordinate registration processes for security protocols of HIPAA/PCI/ISO/HITRUST, medical device, medical diagnostic, and lif...

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How to 3x Your Sales During a Pandemic


– Publish. Promote. Profit. with Rob Kosberg Episode 154 Trudi Charest


Trudi Charest is the Co-Founder of Marketing4ecps, a digital marketing agency focused on building digital advertising for healthcare practices.  Trudi is well known for designing, developing, and facilitating training and marketing programs to health professionals across North America. She is also a Licensed Optician with ove...

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Do You Need a PR Firm to Get Media Placements?


– Publish. Promote. Profit. with Rob Kosberg Episode 151


Did you know that if you get PR placements without a game plan that all you get is your “15 minutes of fame?” To avoid this and actually get leads from your press, check out today’s episode where I explain how to leverage PR and media. Guess what? Like most of the strategies we share at Best Seller Publishing, it starts with your b...

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Dr. Fred Moss, MD is the foremost expert on delivering your True Voice into the world so that it can heal. Your voice matters. Your voice can heal. Dr. Fred has been actively practicing in the mental health field internationally for over 40 years, and as a psychiatrist, has been an unwavering stand for the transformation of the prevailing, disempowering conversation that encompasses the industry globally. He is a firm believer that...

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Over the past 15 years, Russell Brunson has built a following of over a million entrepreneurs, sold hundreds of thousands of copies of his books, popularized the concept of sales funnels, and co-founded a software company called ClickFunnels that helps tens of thousands of entrepreneurs quickly get their message out to the marketplace.


Listen to this informative Publish. Promote. Profit. episode with Russell Brunson about the key to...

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What if I told you that you could make money using your book before you even publish? Today I explain how you can sell ads and sponsorships within your book, long before it’s ever completed. You can earn 15-20k just by having a “sponsored” section in your book. There are several steps to do this effectively, and I’ll go through each of them in this episode.

 

Hey! Bonus! You can even use this strategy if you’ve already published your...

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Michael is a licensed Broker and REALTOR® with 20 years of residential brokerage and investment experience. He specializes in homes that did not sell the first time and has closed hundreds of homes. After graduating with a BBA in Finance at Gonzaga University, Michael processed consumer loans at a Federal Credit Union, moved to co-managing a portfolio at Charles Dunn Company, underwrote loans at CB Commercial, and then moved on to ...

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In this episode, I talk about one of my favorite topics: goal setting. I’m excited to share with you a compilation of goal-setting hacks that I’ve learned from productivity experts over the years. I talk about how to set more attainable goals, how to categorize your goals, and how to analyze the goals that you’ve achieved and not achieved.

 

I hope to re-ignite your desire to reach your goals. It also may help you to uncover valuabl...

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Stacy Tuschl is a best-selling author, speaker, the owner of multiple 7-figure businesses, and the creator of the Foot Traffic Formula™, where she helps small business owners get more customers in their door, more profit in their pockets, and more happiness in their homes.

 

Stacy’s in-depth process guides her students to break through their challenges, operate at their highest potential, and create self-sustaining businesses—all wit...

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April 13, 2022 35 min

In this episode, I’ll share a few strategies that will help you stop chasing clients once and for all. All of them start with getting your book into as many hands as possible.

 

Do you frame yourself as an expert? If so, your offers have a much better chance of being accepted. There is no better way to frame yourself as an expert than having a bestselling book.

 

I myself am so confident in this tactic that I’ve recently invested a l...

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Bill Allen is the CEO and Owner of 7 Figure Flipping a real estate organization based out of Nashville, TN. He and his team currently flip and wholesale 200+ deals per year in Tennessee and northern Florida, while leading the top house flipping and wholesaling mentoring groups in the nation. 

Bill began his career as a Naval Officer with 18 years of military experience and discovered through the avenue of real estate, that his ...

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I’m excited to share with you how you can fast track the content creation for your book. This process will even work with other forms of content that you create for social media platforms as well.

 

In this episode, I break down the elements of the perfect chapter. I discuss everything from the length to the format. I suggest that you start with a story and leave what’s called an “open loop.” Then introduce your framework or the key...

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Jinny Uppal is no stranger to driving contrary and innovative thinking. Uppal’s 20+ years of experience driving transformational growth by challenging existing norms in business is key to her success working with Fortune 500 telecom, eCommerce, and retail companies. 


In her new award-winning book, IN/ACTION: Rethinking the Path to Results, Jinny Uppal explores the downside of the prevalent cultural bias for action even when it’s...

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April 6, 2022 23 min

 How To Sell Tons of Books

 

Publish. Promote. Profit. with Rob Kosberg Episode 141

 

In this episode, I give you the secret sauce to make massive book sales… or technically, how to make massive sales through your book. You see, if your primary focus is just selling your book, you take your focus off of more lucrative uses of your time.

 

The first thing to be clear about is that just selling your book shouldn’t be the end goal. This is...

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The Most Important Element of Entrepreneurship


– Publish. Promote. Profit. with Rob Kosberg Episode 139


In this episode, I explain the most important element of entrepreneurship: raising your credibility.

 

First, you must get clear on which strategies are in alignment with your lifestyle. Then, use your book to pursue those strategies. These strategies include speaking engagements, networking events, a free plus shipping model, and me...

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How Telling Your Traumatic Story Can Be a Catalyst for Growth

 

– Publish. Promote. Profit. with Rob Kosberg Episode 140 Yemi Penn


Yemi Penn is an author of Did You Get The Memo?: Because I F**king Didn't, documentary producer, speaker, engineer, and all-around fearless thought leader on creating your own memo. A serial entrepreneur with businesses in Sydney, London, and the U.S., Yemi instigates us all to use our trauma as a cata...

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Taking Back Control of Your Financial Future with a Book


– Publish. Promote. Profit. with Rob Kosberg Episode 138 Mark Willis


Mark Willis is a CERTIFIED FINANCIAL PLANNER™, a three-time Best Selling Author and the owner of Lake Growth Financial Services, in Chicago, Illinois. Over the years, he has helped hundreds of his clients take back control of their financial future and build their businesses with proven, tax-efficient financial so...

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How To Get The Most Out Of Sales Calls


– Publish. Promote. Profit. with Rob Kosberg Episode 137


In this quick episode, I explain the process we use at Best Seller Publishing to ensure the people who book sales calls are pre-qualified. This makes them a warm lead and more likely to convert.


If you’re the one who takes the sales calls in your business, be mindful of the time you spend on a call. This is why it’s important to make sure t...

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