Real Entrepreneurial Stories with Levi Lawrence

Real Entrepreneurial Stories with Levi Lawrence

Real Entrepreneurial Stories is a series of authentic, wide-ranging conversations with entrepreneurs in the thick of it. Entrepreneurship is a unique journey, and our hope is these stories will encourage you to share your own learnings and connect with other entrepreneurs. In these conversations, we explore origin stories, challenges, wins, difficult learnings, transferable habits, and philosophies on business and life. Each discussion is hosted live, followed by an un-recorded Q&A. Please check out to see what speaker we'll be hosting next! --------- Levi Lawrence is the owner of Pragmatic Solutions, a company that helps entrepreneurs and businesses with administration, digital tools/systems, problem-solving, and process. They are on a mission to help entrepreneurs thrive, get out of the weeds, and focus on what they do best.


May 4, 2021 52 min

Entrepreneur - Dave Carroll

Current or Primary Business(s) - Big Break Enterprises

Topics of Conversation

  • Storytelling is a superpower - you can affect real change in words and sounds alone
  • Love, look and look again - Build compassion in your organization
  • ADHD adult diagnosis, a superpower in disguise?
  • Investment in relationships/customers over time compounds
  • Leveraging huge exposure (United Breaks Guitars) for longer-term opportunities
  • Me...
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    Entrepreneur - Bryan Clayton

    Current or Primary Business(s) - GreenPal

    Topics of Conversation

  • Sometimes it's better to not hire an industry expert, hire a motivated person and teach them your systems instead
  • Business is hard, but you should have a fire in your belly to get through the obstacles
  • Find a hacker and a hustler - ideal business partnership
  • Need a beta testing stage, helps to identify skill gaps in the team  - then address ...
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    Entrepreneur - Edward Rocha

    Current or Primary Business(s) - The Morning Goals, Rola Languages

    Topics of Conversation

  • Don’t build the ship while sailing
  • Sometimes you need to Pause and regroup
  • Pause sooner rather than later
  • Making the worst decisions when he didn’t have money, decisions out of necessity that were not necessarily the best 
  • Learning to be unfocused in a very focused way - any seed he plants has to relate to the overall visi...
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    Entrepreneur - Gerry Valentine

    Current or Primary Business(s) - Gerry Valentine

    Topics of Conversation

  • Writing a book and why - The thriving mindset and lessons from a life of overcoming disruption
  • Value Perspective - Solving client's problems instead of selling expertise, selling solutions.
  • Building a "Practise" vs. "Business"
  • Thriving is not only surviving  the disruption but coming out of the disruption better
  • Writi...
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    Entrepreneur - Chantal Brine

    Current or Primary Business(s) - EnPoint

    Topics of Conversation

  • Mentorship is one of the most transformational tools - how can we help more people access that tool
  • A mentor acts as a mirror
  • We are all both mentors/mentees, just depends on circumstances, what stage we are in, the subject
  • If i go back i would have hoped to take 5 steps further 
  • I know my “why”
  • Fostering relationships is important
  • The buck starts a...
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    Entrepreneur - Sylvie Desjardins?

    Current or Primary Business(s) - NxCareer

    Topics of Conversation

  • Navigating Imposter Syndrom
  • Hardship fuels the fire - pursuing a more impactful legacy
  • If you don’t have a mentor go get a coach, invest in yourself
  • Networking - create the connection, entertain the relationship and then meet new people
  • Networking needs to be a habit
  • Power of the hidden job market
  • Network before you need something from your ne...
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    Entrepreneur - Shane Borthwick

    Current or Primary Business(s) - Impact Wealth

    Topics of Conversation

  • Entering the family business at 21 
  • Innovating and growing the new aquaculture industry in its earliest stages
  • Finding the right client FIT before selling
  • Aligning goals with values
  • Long term relationships vs. short term sales
  • Changing directions as an entrepreneur 
  • Considering social, environmental risks of investments
  • Understanding personal...
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    Entrepreneur - Steve Anderson

    Current or Primary Business(s) - CoLo Consulting
    Personal Website:

    Topics of Conversation

  • Starting with small steps 
  • Find the people that understand your situation
  • Share what you’re doing with your network. Build in front of an audience, be vulnerable.
  • If something isn’t working, try something new
  • Failure isn’t ‘not succeeding', it’s not living up to your potential
  • Use the ski...
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    Entrepreneur:  - Angélique Binet 

    Current or Primary Business(s): Social Media Love Lab

    Topics of Conversation

  • Beware the "Buffet" of service offerings and lack of focus
  • Working on self-perceptions to improve in your business, self-confidence & pricing - Know your own value
  • We all have fear, it’s an auto protection
  • "Unselling" your clients, filtering and offering an out to curate the best fit
  • Make your mission greater ...
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    Entrepreneur: Barbara Fletcher

    Current or Primary Business(s): Barb Fletcher Associates

    Topics of Conversation

  • Being entrepreneurial in the civil service 
  • Building a business as a solopreneur
  • Tactical tips for business owners on stress management
  • As a business owner how much do you have to do and how much is too much
  • Practical advice or tips for wellness for people working from home.
  • Tools and language around heart math
  • Positive change of C...
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    Entrepreneur - Steve Foran

    Current or Primary Business(s) - Gratitude At Work

    Topics of Conversation

  • Turning your work and personal experience into a business
  • The power of purpose... and the need to find yours
  • The complications of describing what one does
  • Peer Group support model
  • You have to Genuinely care about your people to improve your culture
  • Habitual rituals - ask how each thing you do in the morning is serving you
  • People are rooting ...
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    Entrepreneur: Tammy Ward

    Current or Primary Business(s): TLW Yoga and Wellness

    Topics of Conversation

  • Using entrepreneurship to help others after personal trauma and experience
  • Overcoming harassment, perseverance and grit
  • Investing in yourself 
  • The importance of self-care
  • The wording is important when marketing - Lessons Learned
  • Don't be afraid to ask for help - build your support network
  • Know your value and charge people what you'r...
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    Entrepreneur: Johan Arcos 

    Current or Primary Business(s):  Inverte

    Special Note: Most of our conversations are with entrepreneurs in various stages of their journey but this special edition examines a young entrepreneur in the very early stages.  As all entrepreneurs started somewhere it is very interesting to explore a conversation with someone who is still validating, learning and exploring their first start up.  We hope you enjo...

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    Entrepreneur: Terri-Ann Richards 

    Current or Primary Business(s) - Balance Equation Coaching and Consulting

    Topics of Conversation: 

  • Female leaders and entrepreneurs "owning" what they have already "earned"
  • Learnings from a serial entrepreneur with 8+ businesses
  • Failing forward
  • Power of mentorship - 3 "rule" - Someone pulling you up, a peer and mentoring someone who's growing
  • Real-world burnout
  • You need a WH...
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    Entrepreneur - Ben Parsons

    Current or Primary Business(s) - KKP , SignCraft

    Topics of Conversation

  • Buying vs. Building businesses (both businesses acquired)
  • Merging company cultures 
  • Financial background helps you take better risk
  • Value aligned, complementary skills = business partner success
  • Working with creatives - trust and limiting ego
  • trusting the team, but staying in the mix
  • Mail and print are new disrupters in a digital age
  • Early ...
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    Entrepreneur - Maureen Hanley

    Current or Primary Business(s) - Navigate Food Safety Solutions

    Topics of Conversation

  • Early mom-preneur
  • Rebound from failure
  • thinking big
  • power of negotiation
  • Being "bat-sh** Crazy" as a good thing
  • Being patient with your past selves
  • Power of your Top Circle of  5
  • New Levels, New Devils
  • Valuing your time
  • Give your ideas breath, talk them out
  • Use your superpowers for good
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    Entrepreneur - Andrew Button

    Current or Primary Business(s) - Mashup Lab and WorkEvolved

    Topics of Conversation

  • Taking the leap from full time professional
  • Champion for Rural Entrepreneurship
  • Uninformed Optimism - Understanding the Roller Coaster
  • Growing Digital post-Covid
  • Wasting time getting started
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    Entrepreneur - Brendan Wood

    Current or Primary Business(s) - Passiv

    Topics of Conversation

  • Bootstrapping Software company (SAAS)
  • Co-Founding and Business Partnership
  • Timing the "leap" into full time and the fears surrounding
  • Starting with an audience of one
  • Alternative paths to scaling a software company
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    Entrepreneur - Sarah Benetto O'Brien

    Current or Primary Business - The Handpie Company

    Topics of Conversation

  • Origin Story from Chef to Cafe to Product
  • Mom-preneur
  • Team culture and motivation
  • Crowdfunding and bootstrapping
  • Pivoting from food service to food product 
  • Challenges / realities of being a female entrepreneur
  • Benefits and challenges of building a rural company 

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