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September 30, 2025 49 mins

On this special Retailgentic episode, we sit down with Jordi Montes, CEO & co-founder of SimpleCheckout.ai, who officially launched today. Jordi shares his journey from Bitcoin’s Lightning Network to building a unified checkout and payment framework for AI agents. We dive into why agentic payments matter, what SimpleCheckout solves, and how it could reshape the future of online retail.

Timestamps:

  • 00:01:55 – Jordi’s background: from TravelPerk to Lightning Network
  • 00:05:30 – The “sci-fi moment” that inspired SimpleCheckout
  • 00:12:00 – Why payments must evolve beyond the browser
  • 00:18:00 – Mapping agentic commerce to the travel industry model
  • 00:23:00 – Competing visions: SimpleCheckout vs. PayOS vs. Nacuda
  • 00:31:00 – The role of personalization in agentic commerce
  • 00:39:45 – Why SimpleCheckout is payment- and merchant-agnostic
  • 00:43:30 – Looking ahead: the future of agent-to-agent payments

SimpleCheckout’s launch marks a turning point in how AI agents will transact. As agentic commerce takes hold, Jordi’s vision of a universal, flexible checkout protocol could define the rails of the next decade.

Checkout their substack announcement: https://simplecheckout.substack.com/p/agentic-commerce-made-simple


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