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July 14, 2026 • 19 mins
Does voice AI actually take jobs away or is that the wrong way to look at it? The fear has always been that the moment you add voice AI, someone at the window loses their role. What we keep seeing is the opposite. The teams getting the most out of it are the ones who kept their people and moved them where they add more value, while the technology handles the repetitive part. It only works after you put real time into teaching it, which is the part most of the conversation skips. Brian and Iris get into how you plan for that, what NRA says about where things are heading, and why solving the customer's problem beats selling them anything.
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