A 'Fast and Furious' Guide to the Economics of Hollywood

For a goofy franchise that started with gangsters stealing DVD players and wound up with a Pontiac Fiero going into space, The Fast and the Furious movies are a pretty fantastic lens through which to view the last quarter-century of Hollywood economics. From the DVD boom and bust to the internationalization and diversification of ticket-buyers to questions of propriety surrounding the digital resurrection of deceased actors to the desire for all-encompassing franchise-based “cinematic universes,” the series has ridden every economic wave buffeting the movie business since the original’s release in 2001. 

Author Barry Hertz does a wonderful job of weaving that story amidst the tangle of egos and artistic energy that makes up the Fast series in his new book, Welcome to the Family: The Explosive Story Behind Fast & Furious, the Blockbusters that Supercharged the World. Full disclosure: I’m not a particularly big fan of the series, so I was a little skeptical when I agreed to check out Barry’s book. But even if you don’t really care about the Fast and Furious movies, there’s more than enough behind-the-scenes drama and economic intrigue to keep you riveted. And it’s a must-buy stocking stuffer for anyone in your life who lives their life a quarter mile at a time.