Want to learn why market research is essential and how to keep your mission-driven venture on the path to success?
In this episode of The Business Ownership Podcast I interviewed Sarah Olivieri. Sarah has been called a “Business Alchemist” in the nonprofit space; others have called her “The Money”. She is the Founder of PivotGround.
She’s the wizard behind the curtain who has orchestrated the transformation of nonprofit organizations, from failing to thriving, which never fails to make the jaws drop of for-profit business experts. As the former director of 3 nonprofits and founder of 5 for-profit businesses, she understands, deeply, the challenges and complexities facing organizations. But she has a fundamentally different way of looking at things; an ability to see a kernel of opportunity, to flip a problem on its head, to understand which levers to pull for success.
In this conversation, Sarah tackles the common misconception that passion alone is enough to sustain a nonprofit. She emphasizes the crucial role of market research, a step often overlooked by eager entrepreneurs. With over 1.7 million nonprofits in the United States, understanding the landscape and identifying the true need is paramount.
Whether you're running a nonprofit, a for-profit, or somewhere in between, this episode is packed with actionable advice that can help you turn your passion into a thriving business.
Check this out!
Show Links:
Pivot Ground Website: https://www.pivotground.com/
Sarah Olivieri LinkedIn: https://www.linkedin.com/in/sarah-olivieri/
Book a call with Michelle: https://www.AwarenessStrategies.com/m30
Join our Facebook group for business owners to get help or help other business owners! The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscaling
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