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May 4, 2021 11 min

Wondering if the “Open to Work” feature on LinkedIn will help you shift careers? Will it help recruiters find you, or make you an attractive candidate?

If you’re interested in improving your profile to attract recruiters and hiring managers on LinkedIn, this episode is for you. 

In This Episode of The Career Rx We’ll Discuss:

  • What Open to Work is and why you could use it
  • 3 downsides to enabling the Open to Work feature
  • The qualities recruiters look for in passive candidates 
  • Today, we look at the pros and cons of advertising you’re seeking a new job online. I’ll break down 3 reasons why you wouldn't use the “Open to Work” feature on LinkedIn, and point you in some better directions to express that you’re open to looking for new professional opportunities. 

    By the end of this episode, you’ll have a different way to think about the importance of being an attractive “passive candidate” and you’ll know what you can do actively to stand out on LinkedIn.

    “The people who are sometimes the most successful and most attractive, passive candidates aren't actually being all that passive.” - Marjorie Stiegler

    In this Episode: 

    [1:10] This question comes up a lot in my course Industry Insider
    [1:33] What is Open to Work?
    [2:30] Why this feature is even a feature
    [3:10] It’s like the Bat-Signal, everyone can see it 
    [4:40] Optimizing your LinkedIn profile for recruiters
    [5:55] Are you a passive candidate?
    [7:10] Why being nonchalant might land you a new career
    [8:20] Expanding your network = expanding your opportunities
    [9:30] Take this step first when looking for new employment
    [10:40] Keeping your LinkedIn profile update for emergencies

    Links and Resources: 

    The Branding Rx 18 hours of CME, mastering digital strategies for advancing your career, building your business, and growing your professional brand

    Episode 33 - Reinventing Yourself and Creating Your Own Luck
    Episode 42 - Annual Review That Actually Advances Your Career
    Episode 49 - LinkedIn Skills and Endorsements: Why They Matter
    Episode 58 - Three Steps to Moving Up at Work

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