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January 14, 2021 15 min

Today Andy discusses whether or not your podcast needs to have a stand-alone website.  

- He discusses the different uses for podcasts that intend to be revenue bearing and how utilizing a website to showcase each episode in a written form enhances the opportunity to capture traffic to the episode.

- He talks about affiliate and partner linking from a website page for an individual episode and the extra options that provides.

- Andy chats about the 'Triple Threat Method' of publishing content and how having a website is the necessary conduit for the different channels.

- Finally, we hear about linking and traffic referral patterns to different content in the future to get new listens to older relevant episodes through website posts.

Tune in Thursdays for all the latest from The Cast of Pods.

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