Laura Lampa is a scientist turned communicator and the founder and CEO of LML StoryLab Consulting. She translates complex scientific concepts into compelling narratives that resonate with wider audiences. On this episode of The Drip, Laura outlines why some groundbreaking scientific innovations struggle to capture public attention and how the art of storytelling can be the key to bridging this critical gap.
In this episode, you’ll hear about:
- Key principles for translating science into stories.
- Using analogies to make science relatable.
- Strategies to improve communication in companies.
- Balancing accuracy and engagement in communication.
- Trends shaping the future of technical communication.
Jump to:
(00:53) Introduction to storytelling in science
(03:46) Key principles for effective communication
(07:22) Simplifying technical topics with real-world examples
(11:53) Improving internal communication in companies
(22:20) This episode’s song recommendation.
(23:12) This episode’s mantra.
00:00 "Communicating Breakthroughs: Science Storytelling"
05:20 From Jargon to Relatable Science
09:49 Effective Layered Communication Strategy
12:52 Navigating Uncertainty in Mergers
16:02 Effective Communication Drives Future Sales
17:17 Content Trends: Visuals and Transparency
20:59 Aqualab: Communicating Scientific Innovations
Featured Artist and Song:
Links mentioned in this episode:
"Just Can't Get Enough" by Depeche Mode, music was chosen by Laura Lampa
Connect with the show
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.