December 11, 2025 • 19 mins
We step back in winter to reset our mission: the farm’s greatest asset is the farmer. We share simple practices, community support, and a plan to turn conference energy into small, lasting actions that protect health and sharpen focus.
• seasonal reflection and planning for clarity
• farmer health as the highest ROI
• journaling, sleep, prayer, and writing as tools
• choosing three takeaways from conferences
• small habits that build consistent action
• community as support beyond competition
• building The Farmer’s Greatest Asset network
Reach out to us at farmersgreatasset@gmail.com if you would like to join the community and join our wait list
Find us on all of the socials at farmersgreat assasset
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Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
SPEAKER_00 (00:16):
The Farmer's Greatest Asset Podcast.
We believe the Farm's GreatestAsset is the Farmer.
Their knowledge, experience,mind, and health.
(00:38):
Welcome to the podcast.
I'm Jesse.
SPEAKER_01 (00:40):
And I'm Dr.
Leah.
SPEAKER_00 (00:43):
It is convention, conference, slash, meeting
season, right?
SPEAKER_01 (00:49):
I think we're just kind of beginning all of that,
but yes.
Yeah, the winter time.
SPEAKER_00 (00:55):
So we attended a conference last week.
So that was good stuff.
SPEAKER_01 (01:02):
It was very good.
SPEAKER_00 (01:04):
So it kind of leads into your um seasonality thing,
right?
SPEAKER_01 (01:09):
Of kind of rest and reflection and planning slash
preparation, but in a slow way.
SPEAKER_00 (01:18):
Right.
Learn what worked and did notwork last year and learn new
things.
SPEAKER_01 (01:23):
It's a good reflection time this last month
of the year.
Not that change can't be madethe entirety of next year, but
just really stepping back tofigure out our direction and our
vision and realigning with ourmission.
SPEAKER_00 (01:42):
So what is our mission?
Truly.
I mean, we we have said itbefore, but we really I truly
have a passion for agriculture,and my purpose now, I feel, is
to help American farmers in anyway possible.
SPEAKER_01 (01:59):
Aaron Powell But more specifically.
It's to help farms and farmersrealize that the farmer's the
farm's greatest asset is thefarmer.
Is the farmer their knowledge,experience, mind, and health.
Everything stems from that.
And and I would also say thatalso includes the farm, farmer's
(02:23):
wife or significant other,should that farmer be a female,
right?
The spouse of the farmer and thefarming family.
But in order to safeguard thefamily, it really is about
putting your own healthmentally, physically, all of it,
(02:45):
emotionally, spiritually, first.
Because unless you are sound,you can't pour from an empty
cup.
And this really goes well withwhat we've been talking a lot
about the last few weeks withrest and the importance of rest.
SPEAKER_00 (03:04):
Take care of yourself.
So it was a good good weekend.
The meeting was really good.
It was helped me realize mypurpose that I need to continue
with it.
And literally, somebody, becausethey knew that we have the
hyperbaric chamber, and theykind of asked about it, and we
(03:26):
literally said to them, him andhis wife, that your health is
worth it.
And the farm won't do well ifyou don't take care of yourself.
It is an investment specificallythat hyperbaric chamber, but
it's okay to invest in yourself.
SPEAKER_01 (03:48):
Self-care is an investment.
SPEAKER_00 (03:50):
Right.
SPEAKER_01 (03:51):
And whether it be making sure you're going for a
walk or being in nature oreating a healthy diet or praying
or journaling or setting a timesetting aside time for yourself
to get yourself in alignment sothat you can be more present for
(04:13):
your family.
All of that is an investment.
SPEAKER_00 (04:16):
We as farmers are so about the investment in well,
it'll cost so much money, or wedon't have a problem writing
that check for how much ofhundreds of thousands of dollars
for seed.
Right.
SPEAKER_01 (04:30):
Fertilizer.
SPEAKER_00 (04:30):
We gotta have those things.
SPEAKER_01 (04:32):
And hydris, rent, but or the shiny new tractor or
pickup or it's none of that willwork without the person in the
seat.
SPEAKER_00 (04:43):
You know, to this couple that I mean, we met him
last year and they knew we had ahyperbaric chamber from last
year, and his wife was more orless trying to get us to tell
him it you need to do it.
And he was hung up on the factthat one, it does, it is a chunk
of change.
Um, but he also had a differentmodality that he had already
(05:05):
invested in.
And if this will truly work foryou, it's okay to invest in
yourself because you really needto.
SPEAKER_01 (05:17):
And for one person, it might be a hyperbaric
chamber, for another person, itmight be a mastermind group.
For another person, it might bejoining a gym.
You know, wherever you are inyour life, really take that
time, really take this time toput yourself out there and put
(05:38):
yourself first.
And, you know, we work so hardto really dial in our numbers on
what we're doing for field workto produce this maximum yield
and get the most we can on ourROI, the return on our
investment on the farm acreage.
But how much time do we setaside the time and energy for
(06:03):
ourselves?
Even, I mean, we are so guiltyof it, sitting down and enjoying
our time as a family.
And, you know, we've really beentalking a lot about that the
last few weeks.
What we want this holiday seasonto be.
And we are both wanting to slowdown and enjoy the time because
hey, it you might if you havelittles, it goes fast.
SPEAKER_00 (06:28):
Oh man.
SPEAKER_01 (06:29):
And then all of the people whose kids are they're
empty nesters, they now see it.
SPEAKER_00 (06:37):
But we get so wrapped up in the busy time and
don't focus on ourselves.
Lately, I have really gottenback to reflecting and writing
and reading, and it's been thefirst time in a long time that I
have slept at night.
You even mentioned that thismorning.
I slept till 4 30, which is latefor me lately.
SPEAKER_01 (06:59):
Well, you weren't up in the middle of the night and
then waking up tired.
SPEAKER_00 (07:03):
Right.
So those little things, justthose things that I've been
doing, reflecting on myself andputting it on paper kind of gets
it off of your chest, right?
And then you and I really do sitdown and kind of talk through a
lot of those things.
SPEAKER_01 (07:18):
And well, and from a spiritual standpoint, if you are
having headaches, you are notconnecting to God enough.
SPEAKER_00 (07:28):
Right.
SPEAKER_01 (07:29):
There's something there that needs to be put out,
that energy needs to flow.
You either need to reflect andtalk to God on paper, or you
need to put it out theresomehow.
SPEAKER_00 (07:41):
I really believe truly that putting it on paper,
whatever it is, it'll help youremember, it'll help you get it
off your chest, but it makes itseriously four times more
effective if you write it onpaper.
SPEAKER_01 (07:56):
Oh, yeah.
Studies, I mean, there arestudies that show that.
SPEAKER_00 (07:59):
Right.
And I like I I really see it, Iknow it.
Like, you write it down, thingsare more likely to happen, or
they're more likely for you toremember them.
It seems old school, and peoplesay, Well, I got a phone, I got
computers, videos, and that'sall good.
(08:19):
And those things should happenas well.
But man, if you write it down,it's just that much more
powerful than putting it in yourphone because then it just gets
buried in your phone.
SPEAKER_01 (08:30):
Well, and the same thing can be true for a journal.
SPEAKER_00 (08:32):
Sure.
SPEAKER_01 (08:33):
If you don't reflect, like go back and look.
Right.
So for some for you, it worksreally well writing it down.
Others, it may also be likedictating it into your phone.
But you have you that that wholeself-reflection portion is
important.
Right.
To really see how far you'vecome in your growth process.
SPEAKER_00 (08:56):
That's probably it.
That it it sees it gives youthat progression that you can
see it.
SPEAKER_01 (09:02):
It's like taking pictures.
SPEAKER_00 (09:04):
Yeah.
SPEAKER_01 (09:04):
If they're all in your phone and you don't go back
and look at them, why have them?
It's just a collectioncollecting dust if you don't
utilize it.
unknown (09:13):
Right.
SPEAKER_01 (09:14):
However, it fits for you, I highly recommend allowing
your creativity to blossom, toflow from you in one modality or
another.
And I am so thankful that itworks for you in writing.
I like to write as well.
I do a lot of dictating into mynotes on my phone.
(09:34):
I do well put like speaking itout loud.
Right.
So I love the transcriptionability of that.
And then you can go back andlook at your ideas.
But that being said, the mostimportant thing then is to act.
And I think your the busy timekeeps you from putting that time
(09:59):
forward for yourself.
I because I would challenge youthat you should journal every
day.
SPEAKER_00 (10:06):
I know I should.
SPEAKER_01 (10:07):
And there I'm shooting on you.
I shouldn't shoot on you.
It it it is of your benefit ifyou journal every day.
You may never have anotherheadache again.
SPEAKER_00 (10:17):
Right.
SPEAKER_01 (10:18):
I might sleep for For eight hours or more.
SPEAKER_00 (10:23):
So, right, to tie that into it's meeting season
because everybody's calling andsaying come to our meeting and
uh come to this conference, goto that conference.
And it's great to go to thosethings and network with people
and just get in rooms withlike-minded people because we
can lift each other up, first ofall, but and we can learn a lot
(10:46):
of things from those rooms.
But also, you don't have to takehome every single well,
so-and-so somewhere did thispractice on their farm.
It may not work for me insoutheast Iowa.
It might.
(11:16):
So know that you you need tocome home and try to carry out
that energy, but you don't haveto implement every single thing
that every single meeting says,because then you're just
overwhelmed with you know it'slike drinking from a fire hose,
right?
A lot of times anyway.
Um, so that's why they alwaysask you at these certain
meetings, well, what are yourthree takeaways?
(11:38):
What are the three things you'regonna take home?
You know, and then if you go tothese fertilizer meetings and
chemical meetings, and you can'tdo it all.
And I think a lot of I know forme, a lot of times I'm trying to
do too much.
And well, so and so said I needto do this, and so-and-so said I
need to do that, so I keepadding all these things.
Maybe I need to do a little lesssometimes.
SPEAKER_01 (12:01):
To me, it's what I'm hearing is it's kind of like
busy work.
All of that stuff is out there,and the more you pile on, the
more your ROI becomes lessened.
SPEAKER_00 (12:15):
Well, you also need to realize if you're going to
like these chemical andfertilizer and seed meetings,
they're trying to sell yousomething.
And you maybe not don't need it,maybe you do.
I don't know.
SPEAKER_01 (12:27):
Yeah, it's tailoring it to what's going to work for
you.
So you're right.
Like, I agree.
The hardest thing to do is tocome home and take action
because the minute you walk inyour in the door, your kids need
you, your farmhand needs you,somebody needs something, and it
(12:48):
is so so easy and comfortable tofall back into habit.
unknown (12:54):
Right.
SPEAKER_01 (12:55):
So, what action is is technically a change in
habit.
And those can feeluncomfortable.
Even the smallest things, evenjournaling every day.
Oh, yeah, the first day or twoor three, I'm journaling, and
then by day five, it's like, oh,I gotta do A, B, C, D.
(13:15):
I'll do that tomorrow.
SPEAKER_00 (13:18):
Tomorrow becomes next week.
SPEAKER_01 (13:20):
Which becomes, oh, I'll do it at the beginning of
the year.
Oh, you know what, firstquarter's over.
Oh, like, oh, it's summer'sbusy, and here we are next
winter, and things aren'timplemented.
It's because it's comfortablecomplacency.
Like it just, you just getcomfortable.
So you have to disrupt, and youneed to have something to
(13:40):
disrupt you every week.
So Sunday, somehow, we gottareclaim the charge.
Like I got back last week, wehad the energy.
How do we ignite that everyweek?
So it can be as easy as measking you, how's your
journaling going?
(14:02):
We set that as a goal for bothof us.
Let's try and encourage theother person to do that.
Not with should and shame, butlet's encourage.
That's how you make smallchanges.
Because the small changes withconsistency, the small habits
(14:23):
become big shifts in yourmomentum and in your farming
practice or in your business,uh, whatever that may be.
SPEAKER_00 (14:34):
All of those small little changes and shifts all of
a sudden become boom, a majortransformation or something
really happens.
And it's like all of a sudden,oh yeah, yeah, it happens.
Like you don't even know ithappened almost.
SPEAKER_01 (14:52):
A big takeaway I had from the weekend, besides take
action in small steps, was theimportance of community.
And our generation and themillennial generation, we were
really pushed to be an island,be able to do it all on your
(15:14):
own.
And it really made me aware ofhow important community is for
building things.
In farming, there's a lot ofcompetition for ground, for you
name it, yield for all of it.
And you feel in directcompetition with your neighbor.
(15:37):
So it doesn't feel ascomfortable being in that room.
SPEAKER_00 (15:42):
With your neighbor.
SPEAKER_01 (15:43):
With your neighbor.
And it can even happen betweenfamily members.
I mean, we see that everywherewe go, all these conferences we
go to, we hear about that aswell.
So it feels good to sit in aroom, in a an actual room, to be
able to share your story withpeople who are all there, who
(16:05):
have common interests, who arethere to help build each other
up.
SPEAKER_00 (16:09):
Right.
SPEAKER_01 (16:10):
And that community and being in that room is
important.
SPEAKER_00 (16:14):
Well, in those those communities or rooms, you can
air out your your problemsbecause we all got them.
We're just afraid to talk aboutit around home with our
neighbors because we're afraidthey'll judge.
Right.
But to your point, it'scommunity is is huge, and we can
(16:35):
lift each other up.
SPEAKER_01 (16:37):
I have joined a lot of online communities over the
last seven years and found justa different way of thinking,
which has helped me evolve.
SPEAKER_00 (16:50):
Well, you joined a group and you went to, you know,
the live gathering and then kindof sparked a whole nother little
friend group where you guys meetin person for coffee.
And yeah, big things can comeout of those things.
SPEAKER_01 (17:08):
And that's one reason that we are beginning the
community with the farmer'sgreatest asset.
There is such need.
I I think it's easier for womento converse about all of those
things, but the farmerthemselves, you know, it's it's
(17:28):
superficial talk over coffee at,you know, the equipment dealer,
or there's a lot ofsuperficiality.
SPEAKER_00 (17:35):
Well, generally those turn into just gossip.
SPEAKER_01 (17:39):
But there, you know, there needs to be a place for a
man to go and be able to getdeeper in order to grow.
SPEAKER_00 (17:52):
As you put yourself with like-minded people and you
can lift each other up and behappy for their successes,
things change rapidly afterthat.
SPEAKER_01 (18:02):
And that's why we feel like there's so much
importance in buildingcommunity.
And we're gonna be we we aredoing that with the farmer's
greatest asset.
If you would like to join, thatis a possibility for anybody out
there who wants to start notonly building their farm and
(18:23):
their legacy, but buildingthemselves in the process.
That being said, we will bestarting a newsletter that will
be coming out that you can signup for.
But in the interim, reach out tous at farmersgreatestasset at
gmail.com if you would like tojoin the community and join our
(18:45):
wait list.
Big things are coming in 2026.
And we hope all of you want tobe part of that with us.
Um, this evolution inagriculture and the spark to
keep the the change ignited tobuild legacies for our farms,
(19:06):
help shift the mindset withinthe agricultural community.
SPEAKER_00 (19:10):
Right, because farming is not what it used to
be when our fathers and did it.
It's so much more now.
SPEAKER_01 (19:18):
Well, there's so much more weight, so many more
things that need to be done.
SPEAKER_00 (19:22):
Well, you can't we've said it before, you can't
just go out and work hard andmake it work.
And this is part of that otherstuff.
So again, thanks for listening.
SPEAKER_01 (19:33):
Reach out to us at farmersgreatasset at gmail.com.
SPEAKER_00 (19:39):
Find us on all of the socials.
SPEAKER_01 (19:41):
At farmersgreat assasset.
SPEAKER_00 (19:43):
And remember, it is a good day.
SPEAKER_01 (19:45):
To have a great day.
Bye.
The Farmer's Greatest Asset Podcast.
We believe the Farm's GreatestAsset is the Farmer.
Their knowledge, experience,mind, and health.
(00:38):
Welcome to the podcast.
I'm Jesse.
SPEAKER_01 (00:40):
And I'm Dr.
Leah.
SPEAKER_00 (00:43):
It is convention, conference, slash, meeting
season, right?
SPEAKER_01 (00:49):
I think we're just kind of beginning all of that,
but yes.
Yeah, the winter time.
SPEAKER_00 (00:55):
So we attended a conference last week.
So that was good stuff.
SPEAKER_01 (01:02):
It was very good.
SPEAKER_00 (01:04):
So it kind of leads into your um seasonality thing,
right?
SPEAKER_01 (01:09):
Of kind of rest and reflection and planning slash
preparation, but in a slow way.
SPEAKER_00 (01:18):
Right.
Learn what worked and did notwork last year and learn new
things.
SPEAKER_01 (01:23):
It's a good reflection time this last month
of the year.
Not that change can't be madethe entirety of next year, but
just really stepping back tofigure out our direction and our
vision and realigning with ourmission.
SPEAKER_00 (01:42):
So what is our mission?
Truly.
I mean, we we have said itbefore, but we really I truly
have a passion for agriculture,and my purpose now, I feel, is
to help American farmers in anyway possible.
SPEAKER_01 (01:59):
Aaron Powell But more specifically.
It's to help farms and farmersrealize that the farmer's the
farm's greatest asset is thefarmer.
Is the farmer their knowledge,experience, mind, and health.
Everything stems from that.
And and I would also say thatalso includes the farm, farmer's
(02:23):
wife or significant other,should that farmer be a female,
right?
The spouse of the farmer and thefarming family.
But in order to safeguard thefamily, it really is about
putting your own healthmentally, physically, all of it,
(02:45):
emotionally, spiritually, first.
Because unless you are sound,you can't pour from an empty
cup.
And this really goes well withwhat we've been talking a lot
about the last few weeks withrest and the importance of rest.
SPEAKER_00 (03:04):
Take care of yourself.
So it was a good good weekend.
The meeting was really good.
It was helped me realize mypurpose that I need to continue
with it.
And literally, somebody, becausethey knew that we have the
hyperbaric chamber, and theykind of asked about it, and we
(03:26):
literally said to them, him andhis wife, that your health is
worth it.
And the farm won't do well ifyou don't take care of yourself.
It is an investment specificallythat hyperbaric chamber, but
it's okay to invest in yourself.
SPEAKER_01 (03:48):
Self-care is an investment.
SPEAKER_00 (03:50):
Right.
SPEAKER_01 (03:51):
And whether it be making sure you're going for a
walk or being in nature oreating a healthy diet or praying
or journaling or setting a timesetting aside time for yourself
to get yourself in alignment sothat you can be more present for
(04:13):
your family.
All of that is an investment.
SPEAKER_00 (04:16):
We as farmers are so about the investment in well,
it'll cost so much money, or wedon't have a problem writing
that check for how much ofhundreds of thousands of dollars
for seed.
Right.
SPEAKER_01 (04:30):
Fertilizer.
SPEAKER_00 (04:30):
We gotta have those things.
SPEAKER_01 (04:32):
And hydris, rent, but or the shiny new tractor or
pickup or it's none of that willwork without the person in the
seat.
SPEAKER_00 (04:43):
You know, to this couple that I mean, we met him
last year and they knew we had ahyperbaric chamber from last
year, and his wife was more orless trying to get us to tell
him it you need to do it.
And he was hung up on the factthat one, it does, it is a chunk
of change.
Um, but he also had a differentmodality that he had already
(05:05):
invested in.
And if this will truly work foryou, it's okay to invest in
yourself because you really needto.
SPEAKER_01 (05:17):
And for one person, it might be a hyperbaric
chamber, for another person, itmight be a mastermind group.
For another person, it might bejoining a gym.
You know, wherever you are inyour life, really take that
time, really take this time toput yourself out there and put
(05:38):
yourself first.
And, you know, we work so hardto really dial in our numbers on
what we're doing for field workto produce this maximum yield
and get the most we can on ourROI, the return on our
investment on the farm acreage.
But how much time do we setaside the time and energy for
(06:03):
ourselves?
Even, I mean, we are so guiltyof it, sitting down and enjoying
our time as a family.
And, you know, we've really beentalking a lot about that the
last few weeks.
What we want this holiday seasonto be.
And we are both wanting to slowdown and enjoy the time because
hey, it you might if you havelittles, it goes fast.
SPEAKER_00 (06:28):
Oh man.
SPEAKER_01 (06:29):
And then all of the people whose kids are they're
empty nesters, they now see it.
SPEAKER_00 (06:37):
But we get so wrapped up in the busy time and
don't focus on ourselves.
Lately, I have really gottenback to reflecting and writing
and reading, and it's been thefirst time in a long time that I
have slept at night.
You even mentioned that thismorning.
I slept till 4 30, which is latefor me lately.
SPEAKER_01 (06:59):
Well, you weren't up in the middle of the night and
then waking up tired.
SPEAKER_00 (07:03):
Right.
So those little things, justthose things that I've been
doing, reflecting on myself andputting it on paper kind of gets
it off of your chest, right?
And then you and I really do sitdown and kind of talk through a
lot of those things.
SPEAKER_01 (07:18):
And well, and from a spiritual standpoint, if you are
having headaches, you are notconnecting to God enough.
SPEAKER_00 (07:28):
Right.
SPEAKER_01 (07:29):
There's something there that needs to be put out,
that energy needs to flow.
You either need to reflect andtalk to God on paper, or you
need to put it out theresomehow.
SPEAKER_00 (07:41):
I really believe truly that putting it on paper,
whatever it is, it'll help youremember, it'll help you get it
off your chest, but it makes itseriously four times more
effective if you write it onpaper.
SPEAKER_01 (07:56):
Oh, yeah.
Studies, I mean, there arestudies that show that.
SPEAKER_00 (07:59):
Right.
And I like I I really see it, Iknow it.
Like, you write it down, thingsare more likely to happen, or
they're more likely for you toremember them.
It seems old school, and peoplesay, Well, I got a phone, I got
computers, videos, and that'sall good.
(08:19):
And those things should happenas well.
But man, if you write it down,it's just that much more
powerful than putting it in yourphone because then it just gets
buried in your phone.
SPEAKER_01 (08:30):
Well, and the same thing can be true for a journal.
SPEAKER_00 (08:32):
Sure.
SPEAKER_01 (08:33):
If you don't reflect, like go back and look.
Right.
So for some for you, it worksreally well writing it down.
Others, it may also be likedictating it into your phone.
But you have you that that wholeself-reflection portion is
important.
Right.
To really see how far you'vecome in your growth process.
SPEAKER_00 (08:56):
That's probably it.
That it it sees it gives youthat progression that you can
see it.
SPEAKER_01 (09:02):
It's like taking pictures.
SPEAKER_00 (09:04):
Yeah.
SPEAKER_01 (09:04):
If they're all in your phone and you don't go back
and look at them, why have them?
It's just a collectioncollecting dust if you don't
utilize it.
unknown (09:13):
Right.
SPEAKER_01 (09:14):
However, it fits for you, I highly recommend allowing
your creativity to blossom, toflow from you in one modality or
another.
And I am so thankful that itworks for you in writing.
I like to write as well.
I do a lot of dictating into mynotes on my phone.
(09:34):
I do well put like speaking itout loud.
Right.
So I love the transcriptionability of that.
And then you can go back andlook at your ideas.
But that being said, the mostimportant thing then is to act.
And I think your the busy timekeeps you from putting that time
(09:59):
forward for yourself.
I because I would challenge youthat you should journal every
day.
SPEAKER_00 (10:06):
I know I should.
SPEAKER_01 (10:07):
And there I'm shooting on you.
I shouldn't shoot on you.
It it it is of your benefit ifyou journal every day.
You may never have anotherheadache again.
SPEAKER_00 (10:17):
Right.
SPEAKER_01 (10:18):
I might sleep for For eight hours or more.
SPEAKER_00 (10:23):
So, right, to tie that into it's meeting season
because everybody's calling andsaying come to our meeting and
uh come to this conference, goto that conference.
And it's great to go to thosethings and network with people
and just get in rooms withlike-minded people because we
can lift each other up, first ofall, but and we can learn a lot
(10:46):
of things from those rooms.
But also, you don't have to takehome every single well,
so-and-so somewhere did thispractice on their farm.
It may not work for me insoutheast Iowa.
It might.
(11:16):
So know that you you need tocome home and try to carry out
that energy, but you don't haveto implement every single thing
that every single meeting says,because then you're just
overwhelmed with you know it'slike drinking from a fire hose,
right?
A lot of times anyway.
Um, so that's why they alwaysask you at these certain
meetings, well, what are yourthree takeaways?
(11:38):
What are the three things you'regonna take home?
You know, and then if you go tothese fertilizer meetings and
chemical meetings, and you can'tdo it all.
And I think a lot of I know forme, a lot of times I'm trying to
do too much.
And well, so and so said I needto do this, and so-and-so said I
need to do that, so I keepadding all these things.
Maybe I need to do a little lesssometimes.
SPEAKER_01 (12:01):
To me, it's what I'm hearing is it's kind of like
busy work.
All of that stuff is out there,and the more you pile on, the
more your ROI becomes lessened.
SPEAKER_00 (12:15):
Well, you also need to realize if you're going to
like these chemical andfertilizer and seed meetings,
they're trying to sell yousomething.
And you maybe not don't need it,maybe you do.
I don't know.
SPEAKER_01 (12:27):
Yeah, it's tailoring it to what's going to work for
you.
So you're right.
Like, I agree.
The hardest thing to do is tocome home and take action
because the minute you walk inyour in the door, your kids need
you, your farmhand needs you,somebody needs something, and it
(12:48):
is so so easy and comfortable tofall back into habit.
unknown (12:54):
Right.
SPEAKER_01 (12:55):
So, what action is is technically a change in
habit.
And those can feeluncomfortable.
Even the smallest things, evenjournaling every day.
Oh, yeah, the first day or twoor three, I'm journaling, and
then by day five, it's like, oh,I gotta do A, B, C, D.
(13:15):
I'll do that tomorrow.
SPEAKER_00 (13:18):
Tomorrow becomes next week.
SPEAKER_01 (13:20):
Which becomes, oh, I'll do it at the beginning of
the year.
Oh, you know what, firstquarter's over.
Oh, like, oh, it's summer'sbusy, and here we are next
winter, and things aren'timplemented.
It's because it's comfortablecomplacency.
Like it just, you just getcomfortable.
So you have to disrupt, and youneed to have something to
(13:40):
disrupt you every week.
So Sunday, somehow, we gottareclaim the charge.
Like I got back last week, wehad the energy.
How do we ignite that everyweek?
So it can be as easy as measking you, how's your
journaling going?
(14:02):
We set that as a goal for bothof us.
Let's try and encourage theother person to do that.
Not with should and shame, butlet's encourage.
That's how you make smallchanges.
Because the small changes withconsistency, the small habits
(14:23):
become big shifts in yourmomentum and in your farming
practice or in your business,uh, whatever that may be.
SPEAKER_00 (14:34):
All of those small little changes and shifts all of
a sudden become boom, a majortransformation or something
really happens.
And it's like all of a sudden,oh yeah, yeah, it happens.
Like you don't even know ithappened almost.
SPEAKER_01 (14:52):
A big takeaway I had from the weekend, besides take
action in small steps, was theimportance of community.
And our generation and themillennial generation, we were
really pushed to be an island,be able to do it all on your
(15:14):
own.
And it really made me aware ofhow important community is for
building things.
In farming, there's a lot ofcompetition for ground, for you
name it, yield for all of it.
And you feel in directcompetition with your neighbor.
(15:37):
So it doesn't feel ascomfortable being in that room.
SPEAKER_00 (15:42):
With your neighbor.
SPEAKER_01 (15:43):
With your neighbor.
And it can even happen betweenfamily members.
I mean, we see that everywherewe go, all these conferences we
go to, we hear about that aswell.
So it feels good to sit in aroom, in a an actual room, to be
able to share your story withpeople who are all there, who
(16:05):
have common interests, who arethere to help build each other
up.
SPEAKER_00 (16:09):
Right.
SPEAKER_01 (16:10):
And that community and being in that room is
important.
SPEAKER_00 (16:14):
Well, in those those communities or rooms, you can
air out your your problemsbecause we all got them.
We're just afraid to talk aboutit around home with our
neighbors because we're afraidthey'll judge.
Right.
But to your point, it'scommunity is is huge, and we can
(16:35):
lift each other up.
SPEAKER_01 (16:37):
I have joined a lot of online communities over the
last seven years and found justa different way of thinking,
which has helped me evolve.
SPEAKER_00 (16:50):
Well, you joined a group and you went to, you know,
the live gathering and then kindof sparked a whole nother little
friend group where you guys meetin person for coffee.
And yeah, big things can comeout of those things.
SPEAKER_01 (17:08):
And that's one reason that we are beginning the
community with the farmer'sgreatest asset.
There is such need.
I I think it's easier for womento converse about all of those
things, but the farmerthemselves, you know, it's it's
(17:28):
superficial talk over coffee at,you know, the equipment dealer,
or there's a lot ofsuperficiality.
SPEAKER_00 (17:35):
Well, generally those turn into just gossip.
SPEAKER_01 (17:39):
But there, you know, there needs to be a place for a
man to go and be able to getdeeper in order to grow.
SPEAKER_00 (17:52):
As you put yourself with like-minded people and you
can lift each other up and behappy for their successes,
things change rapidly afterthat.
SPEAKER_01 (18:02):
And that's why we feel like there's so much
importance in buildingcommunity.
And we're gonna be we we aredoing that with the farmer's
greatest asset.
If you would like to join, thatis a possibility for anybody out
there who wants to start notonly building their farm and
(18:23):
their legacy, but buildingthemselves in the process.
That being said, we will bestarting a newsletter that will
be coming out that you can signup for.
But in the interim, reach out tous at farmersgreatestasset at
gmail.com if you would like tojoin the community and join our
(18:45):
wait list.
Big things are coming in 2026.
And we hope all of you want tobe part of that with us.
Um, this evolution inagriculture and the spark to
keep the the change ignited tobuild legacies for our farms,
(19:06):
help shift the mindset withinthe agricultural community.
SPEAKER_00 (19:10):
Right, because farming is not what it used to
be when our fathers and did it.
It's so much more now.
SPEAKER_01 (19:18):
Well, there's so much more weight, so many more
things that need to be done.
SPEAKER_00 (19:22):
Well, you can't we've said it before, you can't
just go out and work hard andmake it work.
And this is part of that otherstuff.
So again, thanks for listening.
SPEAKER_01 (19:33):
Reach out to us at farmersgreatasset at gmail.com.
SPEAKER_00 (19:39):
Find us on all of the socials.
SPEAKER_01 (19:41):
At farmersgreat assasset.
SPEAKER_00 (19:43):
And remember, it is a good day.
SPEAKER_01 (19:45):
To have a great day.
Bye.
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