The Female Insight Zone

The Female Insight Zone

The Female Insight Zone is a 30-minute podcast sharing insights from women who have made an indelible mark in business and the path they took to soar. In each episode, host Maribeth Kuzmeski interviews an inspiring female business leader to reveal insights into successes, challenges, and how they have overcome... and won. Host: Maribeth Kuzmeski, founder of Red Zone Marketing, is a business development strategist, advisor to some of the largest financial services companies, bestselling author of seven books, and international keynote speaker. She has been featured in USA Today, The New York Times, FoxNews, ABC News, and The Wall Street Journal. Passionate about increasing the success of women in business, Maribeth and her firm conduct extensive research into workforce performance issues resulting in new solutions for attracting, retaining, and developing high performing females. Producer: Transource Media... Show More

Episodes

July 19, 2019 14 min
How do we change the culture of business to value both masculine and feminine attributes? How do we learn to recognize the unconscious bias that fuels inequality? Betty-Ann Heggie contends that mentorship and open dialogue are key first steps in understanding gender dynamics in the workplace and overcoming our subconscious conditioning. Heggie is a speaker, author and mentor in the realm of gender physics, the study of masculine an...
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We know that exceptional team members contribute to the success of a team. And yet, it takes more than a group of superstars to win a championship. How do you get people to put the team first? How do you create chemistry among players? How do you build a winning team that plays for each other, either on the field or in the workplace? Kristine Lilly served as a midfielder on the US Women’s Soccer Team through five FIFA World Cups an...
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Corporate culture is creating an epidemic of loneliness. As humans, we are wired for community, yet most workplaces disregard this need for connection and leave us feeling isolated. How can we, as individuals and organizations, build social bonds and foster collaboration? How can we establish a balance between masculine and feminine energy to promote a sense of belonging AND improve the bottom line? Dr. Barbara Cox is a psychologis...
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What is the secret to creating a successful personal brand? How do you make yourself memorable? Why do you need to share your WHY? What role does content marketing play in helping you connect with potential clients? Claire Akin is the founder of Indigo Marketing, a firm dedicated to helping financial advisors and third-party administrators grow their business. Prior to starting her own venture, Akin served as an Investment Advisor ...
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Tevis Trower is the founder and CEO of Balance Integration, a consulting firm dedicated to humanizing the work experience. Trower is a pioneer in the realm of cultural transformation, leveraging her expertise in mindfulness, leadership development and employee engagement to create an environment where people feel valued and in turn, develop a commitment to the organization’s goals. Balance Integration boasts a client list that incl...
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The confidence you gain from incorporating healthy habits translates far beyond the gym. When you are working out, eating well and getting restorative sleep, you experience a total transformation that improves your performance in every area of life. So, what are the first steps to making health and fitness a priority? What strategies can you use to stay on track, making tangible progress toward your wellness goals? And what is the ...
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It is naïve to think that gender bias is no longer an issue in the workplace. In fact, we ALL have stereotypes that we carry with us to work, and women often face the frustration of being at a disadvantage based on assumptions that have nothing to do with our actual ability to do a given job. So, how do we overcome these biases to achieve at a high level? Andie Kramer is an accomplished attorney, author and advocate for women in th...
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Does the availability of big data truly give rise to better business decisions? Tabitha Laser argues that the answer is no. In fact, she believes that we get too focused on a single silo and make choices that increase risk in other areas. And this failure to learn is just one of the organizational culture killers that makes the modern workplace so dismal. Tabitha Laser is the CEL of TA Laser Consulting, a firm that collaborates wit...
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“I meet way too many women who are passionate and purposeful and committed to what they’re about in the world. But they are exhausted.” Driven women, especially entrepreneurs, play full out to achieve their vision. But too many of us do so at the expense of our health, overriding our bodies’ needs until we are too depleted to make our greatest contribution to the world or take any pleasure in the wins. What can we do to prioritize ...
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When Sharon McRill was laid off from her corporate job in 2003, she started a business running errands for busy professionals. Initially, she was doing a wide range of tasks from grocery shopping to organizing to pet care. But as the business evolved and her team grew, McRill realized that relocation management was their sweet spot. And now that she has niched down to a specialty, McRill’s business is ‘growing like crazy.’ McRill i...
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How do you turn a part-time job in a call center into a career? How do you grow your business when everyone else is downsizing? How do you become a C-suite leader in an industry dominated by men? Laura Brandao contends that the answer lies in making the most of every opportunity. Brandao is the President of American Financial Resources, a wholesale firm that serves thousands of mortgage professionals and customers nationwide with t...
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In recent years, we have experienced a massive transformation in the way organizations relate to the people they serve. The focus has shifted from ownership to access, from transactions to relationships, from single payment to subscription pricing, and from one-way conversation to open dialogue. In this new Membership Economy, businesses are called on to build trusted relationships with customers in order to earn their loyalty. Ro...
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Brianna Sylver was facing a challenging time in her business. Seismic shifts in the industries she served translated to a shrinking client base. She was exhausted and unhappy with the way she was showing up as a businesswoman, wife and mother. That’s when she found a new mentorship group that helped her tap into her spirituality—and cultivate it purposefully in her business. She found her center as an individual, and over time, she...
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Are you consumed with work, neglecting yourself and your relationships? What if you made the choice to focus on what matters and cultivate connection—with yourself and others? What if such a shift in your priorities would allow you to lead with greater impact and influence? Relationship and Transformational Results Expert Wendy Darling is the founder of The Miraculous Living Institute. With 36-plus years of experience as a managem...
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What differentiates high-performing salespeople from all the rest? How do they use their time differently? What tasks do they prioritize? And what is their mindset toward the process? Kelly Roach is the founder and CEO of Kelly Roach Coaching, a consulting firm that supports small business owners in achieving exponential profit, sales and income growth. Her diverse resume includes experience as an NFL Cheerleader and Fortune 500 E...
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The most effective way to attract business is through relationship or credibility marketing. Establish yourself as a thought leader in your field, and the clients will come to you! So, how do you step into the spotlight and position yourself as a credible expert in your little corner of the universe? Marie Swift is the President and CEO of Impact Communications, a full-service PR and marketing communications firm that serves indep...
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For survival’s sake, we are hard-wired to scan for what’s wrong. The problem is, when we focus exclusively on what we don’t want and what’s not working, we get stuck in the negative. What if we could shift the conversation to the things that ARE working and what we DO want—and solve our problems along the way? What if we could leverage everyday conversations to dramatically improve outcomes in both our personal and professional liv...
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As an entrepreneur, you are guaranteed to face challenges. The difference between failure and success hinges on how you handle those setbacks. Do you throw in the towel? Or do you innovate past your problems and find a way to prevent them from happening again? Monica Eaton-Cardone is a powerhouse entrepreneur and business leader with expertise in technology, eCommerce, risk relativity and payment-processing solutions. She is the C...
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If it’s not important to do right now… Is it really important to do? It is easy for entrepreneurs and business leaders to get caught up in the busyness of our own design, letting a stack of What If projects grow until they consume us. But we don’t have to get caught up in the ‘burden of the backburner.’ We can stop, take stock, and build the life we want based on a clear purpose. We can start with WHY. Priscilla McKinney is the CE...
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To rise through the ranks of corporate leadership, women learn to fight. But that competitive attitude often means that we feel threatened by other women in the workplace and hold each other back rather than lifting each other up. How can we let go of a ‘me versus you’ mentality and shift to a collectivist view that benefits us all? How can we be mindful about banding together as women in business? Jessica Higgins is an organizati...
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