Podcast and radio veteran Jon "JAG" Gay provides tips, tricks, and best practices for you and your podcast. By day, JAG launches and improves podcasts for financial advisors, small businesses, nonprofits, and corporate communications departments. His company rebranded from JAG in Detroit Podcasts to JAG Podcast Productions in August, 2025. After 15 years as a radio DJ and program director, and now 8 as a podcast host and producer, he brings over two decades of audio experience and perspective to the podcasting world.
Reading your guest’s full bio in the opening seconds is killing your podcast’s first impression. Replace that boring lead-in with a sharper hook that sounds natural, builds curiosity, and gets listeners to keep going.If your episodes start with a wall of credentials, job titles, and dates, this one is for you. I explain why the first 30 seconds matter more than almost anything else on a podcast, especially when Apple an...
If you host a podcast, you’ve probably checked your download numbers more times than you’d like to admit. It’s natural — those stats feel like proof that something is working. But the truth is, downloads can be misleading. A recent shift in the podcast industry highlights this perfe...
Starting a podcast can be an exciting venture, but one of the biggest hurdles for many aspiring podcasters is deciding what equipment to buy. In this post, we’ll break down some essential gear recommendations, from good to better to best, to help you kickstart your podcasting journey with confidence.
When you’re starting a podcast,...
It is extremely hot in Michigan this week, with record highs expected here and in many parts of the country. That makes podcast recording harder, especially if your space gets warm or noisy. The show can still go on, but you have to be smart about how you record.
1) Turn off air conditioning and fans near your microphone when possible. A loud fan or air vent can create distracting background noise that makes the recording harder to...
In the world of virtual podcasting, how do we eliminate echoes during our recordings? Echo cancellation is a crucial technology that can enhance audio quality, yet many podcasters don't know how it works and when to use it. Here is what it is, how it operates, and best practices for achieving pristine audio in your virtual sessions.
Most podcasters trust Spotify to host and distribute their content — but what if that trust blinds you to major pitfalls? This episode exposes two crucial risks that could threaten your podcast’s reach and your data clarity.
Discover why relying solely on Spotify for hosting can leave your show vulnerable during outages—and how switching to independent hosts like Simplecast or Libsyn keeps your content safe across...
So just a short abbreviated version of the Jag Show today for a couple of different reasons.
Okay, first off, I'm doing a little bit of testing. My partners over at Simplecast, they are the podcast hosting platform that I've used, are rolling out a feature for some plans where you can upload your video into Simplecast and automatically connect to your YouTube. So you don't have to upload your audio and your video in separate places...
Who doesn't love a good Comcast rant?
My wife and I moved over the holidays – but this story starts way before that. We couldn’t do Fiber internet in our old house for technical reasons, so we reluctantly switched over to Comcast and Xfinity.
At the time, we were both working from home – and we BLEW through the data limits for their residential service. I figured it was all of these live podcast record...
If you're one of those people who only does your podcast on YouTube, last week you were in big trouble.
Last week, YouTube had an outage, which is prone to happen in all these big tech companies. And if you only have your podcast on YouTube, not on Apple, Spotify, or anywhere else, you can get it on audio or video. Your listeners couldn't consume your content and they went somewhere else. Take it as a really important lesson.
Do not ...
Today I want to talk to you about who is on your team.
I’ll use two examples from the NFL this past Sunday. They happen to be my two favorite teams. I started the afternoon with my adopted Detroit Lions. They were playing at Cincinnati and running back David Montgomery was having a homecoming. His family is there. He's from there and notably his sister is paralyzed after a car accident last year. So lots of pictures su...
On September 30th., International Podcast Day, the Podcast Super Friends, welcomed Kendall Breitman, Community Lead at Riverside, with big news on a major product rollout: Riverside's launch of its new chat-based editing tool — the "AI Co-Creator," affectionately nicknamed “Coco” by the internal team.
Co-Creator introduces a major shift in how podcasters can handle post-production. Instead of manually editing...
What is your podcast crutch? We all have them.
So I was sitting at a Detroit Tigers game with a friend the other day. Sadly, we were at a Detroit Tigers game. And we were talking about the WJPZ at 50 podcast that I had done. And he was teasing me that the "whispered wow" is what he called the hallmark of any JAG podcast. When somebody says something compelling or interesting, I tend to sit back and say, "Woooow."
And I thought ...
This year’s Podcast Movement convention marked a clear turning point in the evolution of the podcasting industry. I’ve been attending this event since 2018, and it has always been a valuable space for independent creators like us. But now, the shift toward corporate interests is more evident than ever. With the merger of Podcast Movement and Sounds Profitable, and the major announcement that the 2026 event will move fro...
Today, I'm breaking down 5 popular mics that you may have seen in your search for the perfect podcast mic.
We start with the well-advertised, terribly performing Blue Yeti. I explain why you're better off to skip it, and buy a dynamic microphone for cheaper.
Next, the nearly interchangeable Samson Q2U and Audio Technica ATR-2100X. The ATR has a USB-C option, but has been in very short supply lately. The Q2U i...
In this episode, we explore the significant impact listener surveys can have on a podcast's success, especially during the holiday season. Listener surveys allow us to connect directly with our audience and understand their preferences, making it easier to create content that resonates. In the radio world, we called this “Hugging your P1s”—a term for our most loyal listeners. Providing incentives, like gift cards,...
In this episode of The Jag Show, we dive into the lessons learned from the highly anticipated Mike Tyson vs. Jake Paul fight and how these insights can be applied to podcasting and content creation. Join us as we explore the essential elements of creating buzz, the unpredictability of viral moments, and the critical importance of technology in delivering a seamless experience.
SPOTIFY WILL NOW PAY FOR YOUR CONTENT
The world of podcasting is constantly evolving – and Spotify is now trying to keep up with YouTube.And that means PAYING its creators!
This week, Spotify announced they are rebranding their Spotify for Podcasters interface, now calling it Spotify for CREATORS. This comes on the heels of allowing all podcasters to upload video files of their podcast to the platform – regard...
Could podcasts help decide the election?
Here we are in the final days before the most consequential Presidential Election of our lives.Former President Donald Trump and Vice President Kamala Harris are criss-crossing the battleground states – and the podcast studios!
Sure, we’ve got wall-to-wall TV and radio ads as always. My wife and I have YouTube TV as our cable provider -the ads are also there, and on tradition...
What you say as a podcaster matters. You know what also matters? Who you work for.
Evan Lazar is an employee of my New England Patriots, who much to the delight of most football fans, have crashed back down to earth, hard, and are one of the worst teams in the league. (Hey, no complaints here – we got 6 rings when I was young enough to follow sports more religiously).
Anyway, Evan is a co-host of the Patriots Catch ...
On September 11th, 2001, I was a senior in college. My memories of that day are still so vivid. It's wild to me that we now have a generation of adults entering the world that are too young to remember this day. I feel it's incumbent upon us to share our stories - so 9/11 isn't "just another date in a history book."
Bonus: Here's a group of us recalling the day at WJPZ, our student run radio station:https://wjpzat...
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
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Betrayal Weekly is back for a new season. Every Thursday, Betrayal Weekly shares first-hand accounts of broken trust, shocking deceptions, and the trail of destruction they leave behind. Hosted by Andrea Gunning, this weekly ongoing series digs into real-life stories of betrayal and the aftermath. From stories of double lives to dark discoveries, these are cautionary tales and accounts of resilience against all odds. From the producers of the critically acclaimed Betrayal series, Betrayal Weekly drops new episodes every Thursday. If you would like to share your story, you can reach out to the Betrayal Team by emailing them at betrayalpod@gmail.com and follow us on Instagram at @betrayalpod and @glasspodcasts. Please join our Substack for additional exclusive content, curated book recommendations, and community discussions. Sign up FREE by clicking this link Beyond Betrayal Substack. Join our community dedicated to truth, resilience, and healing. Your voice matters! Be a part of our Betrayal journey on Substack.
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Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by Audiochuck Media Company.