261 – Finally Revealed… Our Plans for Music Entrepreneur HQ in 2022

So, what exactly is going on with Music Entrepreneur HQ and The New Music Industry Podcast in 2022? Will it be business as usual, or are there changes to come? That’s what we’re going to be looking at in this episode The New Music Industry Podcast. Podcast Highlights: 00:32 – David addresses what’s been going on in his world 02:40 – Improvements that need to be made to Music Entrepreneur HQ 03:40 – Career opportunities at Music Entrepreneur HQ 04:22 – These are tough times 05:24 – But these are still amazing times to be an artist 05:44 – Our plan moving forward 07:54 – Opportunity for innovation Resources Mentioned in This Episode: Chord King Course Careers Music Entrepreneur HQ YouTube channel The Unstarving Musician Transcription: Hey, it’s David Andrew Wiebe. You may have noticed that we’ve been a little slow to update Music Entrepreneur HQ as of late. So, I wanted to address this. A lot of this will become clearer as we go, but in general, this has a lot to do with the renewed efforts I’m putting into my music career, as well as my new guitar course, the Chord King Course program at ChordKingCourse.com. In terms of music, I’m working on my album, Back on Solid Ground. This has been the big, unfinished, “Duke Nukem Forever” project in my life that dates to 2008 / 2009 that I have yet to complete. I realized there’s not going to be a perfect time or space to complete it in. It’s now or never. That’s why I’ve been working on it this quarter, and I will continue to work on it next quarter, as I’ve realized it’s a little ambitious to try to get it all done in three months. My yearlong leadership program is part of what has me engaging in these projects to begin with, but the leadership program in and of itself, as I’ve said before, is also expansive in its scope, velocity, and intensity. So, while I am using it as a vehicle to finish the things, I’ve chosen for myself, it’s true that there are certain requirements and demands in terms of training, meetings, calls, and tasks. Either way, I’m going to continue to share what I’ve been discovering in the program so you can benefit from it. But it’s come to the point where picking up more clients, working on music, and everything else I’m up to right now isn’t entirely sustainable. I get it done, but at the expense of life – and to an extent, health, because I’m exhausted. It has come to my attention too, that while Music Entrepreneur HQ’s SEO needs to be improved, constantly publishing new content doesn’t give us a lot of space to do the overhauls we need to do. As it stands, there’s still a good amount of traffic coming to the site, but a lot of it is deadweight, and people who bounce off. Maybe this is just the curse of having a site that’s so big with content that needs to be updated, but we’re noticing that this doesn’t drive results. I’m acknowledging that, while I could be the point person for SEO, it would be a very slow-going process because of what I’ve already taken on. And, to that end, we’re looking for solutions. There is a new Careers page on the website, and we’re currently looking for an interim Chief Marketing Officer (CMO) – this is not a full-time position, but rather a medium-term revenue share opportunity where the CMO will be paid a percentage of the business based on performance. It would be their responsibility to improve the site’s SEO and copy, so if you happen to know anyone that’s skilled in those areas that’s looking for five- to 10-hour per week type commitment and would like to work with me over the course of the next two to three years, do let me know. But I’ve also heard from some of you that this is just a tough time and you’re trying to figure out your finances, and you may not have discretionary income to spend on courses and other programs right now. And I can appreciate that, but there is an impact. Look, in the last few months,