Paradyme Flats: Redefining Downtown Living in Lake Havasu | Eric Gedalje E39

In this episode, Ryan Garland is joined by longtime partner and acquisition specialist Eric Gedalje to break down one of Paradyme’s most anticipated developments to date: Paradyme Flats, a modern, high-density residential project located in the heart of downtown Lake Havasu.

The conversation opens with insight into how Eric and The Gedalje Group  continues to thrive despite a challenging real estate climate nationally. While many markets slowed in 2025, Eric and his team closed over $285 million in sales, reinforcing the importance of deep local market knowledge, disciplined acquisitions, and speed-to-execution.

Ryan and Eric explain how Paradyme Flats was strategically identified and negotiated—land that sat idle for years before Paradyme unlocked its potential. Rather than waiting to close before moving forward, the team immediately launched full renderings, engineering, and city coordination to compress timelines, reduce cost of capital, and accelerate approvals.

Listeners get an in-depth breakdown of the Flats’ design philosophy:
• Two-story, steel-constructed units with rooftop decks
• Large RV garages as the foundation of the home
• Elevators servicing every level, including the rooftop
• Highly customizable interiors with modern, “Park City-inspired” architecture
• Minimal amenities by design to keep HOA fees low

Ryan also explains why steel construction, density, and infill development represent the future of residential real estate—especially in high-growth markets like Lake Havasu, which is now attracting national attention as a top retirement and lifestyle destination.

The episode dives into pricing expectations, buyer demographics, and how Paradyme is intentionally designing for both full-time residents and lock-and-leave owners. With projected pricing significantly below comparable RV-garage homes, Paradyme Flats aims to deliver a rare combination of affordability, design, and location.

Throughout the conversation, listeners gain a behind-the-scenes look at how Paradyme compresses construction costs by building multiple projects simultaneously, leveraging scale, logistics, and supplier relationships—all while passing value to end buyers.

This episode is a masterclass in modern real estate development, highlighting how thoughtful design, disciplined execution, and deep market understanding can create projects that serve both investors and the community.

https://paradymecompanies.com/invest/paradyme-flats

Paradyme

Episode Transcript

SPEAKER_02 (00:20):
Hey everybody, welcome to the show.
Thank you very much forlistening again.
And today I'm excited because Ialways like to have returning
guests that people will eitherping us on or let us know that
they love hearing from them.
And as you guys know, I try tobring on some sophisticated
players at uh at times.
And so today we got Eric Adalia.
What's up, brother?

SPEAKER_00 (00:37):
What's going on, Ryan?

SPEAKER_02 (00:38):
And as you guys know, Eric has uh has been uh in
business with me for going on 15years.
We've done a lot of transactionstogether, and I don't want to
you know beat a dead horsebecause we talk about all the
transactions we've done and allthe wonderful things.
But I mean you have you'retaking my listing on you know$10
million plus on a property outin Texas for me.
So you're actually goingmulti-state to be a part of
Paradigm.
So this is killer.

SPEAKER_00 (00:57):
We're going Texas, baby.

SPEAKER_02 (00:58):
Right.
So, and then uh, you know, todaywe're gonna have uh kind of a
cool conversation.
We want to share with you guyswhat we're have cooking.
A lot of people have beeninquiring about the flats, which
is called Paradigm Flats.
It's another four-story projectthat's in Lake Havasu, right in
downtown.
And it's been killer.
And Eric, as my uh acquisitionspecialist, knows how to
negotiate and he got this uhthis offer accepted, and nobody

(01:20):
else has been able to figure outwhat the hell they're gonna do
with that land.

SPEAKER_00 (01:23):
No, we're we're incredibly excited for everyone
at the Paradigm team closing theuh the land actually next week.
And Ryan, I think you have mostof the rays somewhat complete.
The renderings have turned outabsolutely, they're just
gorgeous.
I'm sure you've seen them on myInstagram.
You've definitely seen them onRyan's.
I've never seen something thishigh class uh this early.
So, Ryan, as a developer, again,wasting no time, full rendering

(01:47):
package before he's even closedon the dirt.
So uh you're a phenomenal dude,man.

SPEAKER_02 (01:50):
Actually, in engineering already, too.
Insane.
But you know, I'm I'm learning,you know, if we you know you're
gonna close, you have the rightsupport.
And obviously, we're so kneedeep with the city and all our
subs, we kind of knew exactlywhat we're going to get
ourselves into.
So, you know, we wanted to startthat clock and start moving
forward on planning andengineering, even though you
know, before we closed on theland, because really the
smartest thing to do is we don'thave a lot of cost of capital.

(02:11):
So this is how we compress ourcosts too, you know, and provide
better returns is getting theball moving first and and not
have to sit, you know, sit thereand you know sit on dirt and we
don't have approvals.
Yeah, what the idea is to ownthe dirt and go right to
approvals.

SPEAKER_00 (02:24):
And one thing I got to commend you on, Ryan, is you
you always want to know what mythoughts are, especially when
you get into a development uhthat's that's this large, this
vast.
And you know, we stressed toRyan the biggest thing we wanted
to see were those big garages,because if we have big garages,
there's a market for uh for forpretty much anyone.
So especially in this area.
So to have, you know, these twoand three bedroom, two and

(02:46):
three-bedroom floor plans withthe you know, the large
oversized garage, um, we'resuper excited about it.

SPEAKER_02 (02:52):
Well, dude, I couldn't, you know, I you know,
I always tell everybody, youknow, you see builders and
developers, they're kind of thesame type of men, right?
They're guys that just drive bya piece of land and go, oh my
gosh, I could build this there.
It's like a grown man's Legos,right?
But will it work?
And is there a demand for whatyou're thinking you can build on
a piece of land?
And and that's where, you know,for me, I've I think I've I've I

(03:12):
understand enough that you needto go to the people who are
specialists in that field andlisten to them.
No matter how much I thinksomething will do well.
And even if I look at some data,I'm like, oh, it's you know,
it's iffy, and you're alwayswalking the line at some level.
But if you go to the specialist,people that know what they're
doing and they can give you goodcounsel, the likelihood of you,
you know, winning and having auh a successful project goes
through the roof.

(03:33):
So, you know, and just to kindof for those of you that have
never heard another uh podcastwith Eric, we're always getting
new new listeners.
So let's kind of talk a littlebit about your background
because I think that's gonnareally uh shotgun the level of
pedigree that's involved inthis.

SPEAKER_00 (03:44):
Yeah, so here we are, uh January 4th, 2026, just
coming off 2025, which was uhwhat what some would say a
challenging year in the world ofreal estate.
Uh, but for us, it was actuallyour best year as a group,
closing right at 285 million insales.

SPEAKER_02 (04:02):
Congrats.

SPEAKER_00 (04:02):
662 units.
Not only are we the number onereal estate group in like Havasu
City and Mojave County, but forthe large teams class via real
trends, we are going to go backto back for number one in the
entire state of Arizona.
And first off, I got to say thatwould not be possible without
Ryan and the entire ParadigmCompany.

(04:25):
We're going on almost 200 saleshere at Paradigm Storage.
So you're a big part of ourbusiness and we wouldn't be here
without you.

SPEAKER_02 (04:32):
Oh, thank you, man.
I love it.
Yeah, thanks for the wreck.
But you know, it's uh, you know,but you you had a you had a
huge, you know, huge part inobviously the the setup, the
design, and on the exit.
I mean, let's be honest.
No, I think for those of youthat are listening, if you have
agents that uh, you know, thataren't really deep into the
trenches of their community,you're you're not gonna do well.
And I and I say that with lovewith love because there's so

(04:53):
many people getting into thebusiness, and I know, but you
got to earn it, you know,especially when you get into
working with developers.
So as developers really, and andif you're managing people's
money, right?
So it's not just a developer,but the developer has capital
behind him, and it's usually,you know, retail investors.
And now the one way to mitigaterisk is to make sure you work
with the best group.
And that's what we're doing,really, at the end of the day.
And so I have to thank you forall you guys dude, all the way

(05:14):
down to the marketing we we'redoing today, you know, to build
awareness for building G onParadigm Storage.

SPEAKER_00 (05:18):
And this is this is who we are.
I mean, on a Sunday, Sundayafternoon, Sunday evening to any
uh investors listening, youknow, this isn't uh going on
yachts and vacationing after wesell off a building.
When things are good, that'swhen we double down.
And Ryan and I have been talkingthe last couple of weeks, you
know, as we're on the brink ofthe last phase here, excuse me,
the last phase of paradigmstorage.

(05:40):
How do we level up knowing, youknow, and and we're at the
finish line and we're we'rethinking here, how do we take
our marketing to the next levelto continue to sell these units
at such a record pace?
I mean, my gosh, Q3 and Q4 werejust monstrous for paradigm
storage.
I mean, we I can't we sold anentire building in a few months,
building E.

SPEAKER_02 (05:59):
Building E moved quick.
Yeah.
Yeah, it you know, it's I thinkI think you're right.
There's there's when when thereis when it's good, you double
down.
Yeah, you know, and I think, youknow, and most people I I don't
think understand the atmosphereof Lake Havasu.
You know, when you're saying,hey, 2025 was a hard year for
people, I just sold my lasthouse in Marietta, right, in
California, and I took a$30,000bath on that, you know, and so

(06:22):
but that's what's what'shappening.
Some areas are dropping, somepeople are just kind of staying
still.
But what I'm I'm realizing andand Havasu is people are coming
and going, they're trading, andthere's a lot of people that are
setting themselves up forretirement here.
So the area is still growing,it's booming like crazy.
Yeah, it's just a differentniche here.
And I think that's you know,something where, you know, as a
developer, you need to reallyknow who your market is and

(06:44):
really cater to your end userand and identify the demand well
and understand it, you know, theculture, who, who, what type of
people, what type of familiesare going to be in that area.
And I think we've done reallywell to identify that.
But dude, it's not hard.
You know, this is the samelifestyle kind of you know,
momentum here, meaning boats,RVs, off-roading, you know, um,

(07:04):
recreational.
Um, um, snowbirds love to getout here and get away from the
cold.
I was in Tennessee, right, forChristmas, and it was 12
degrees, and I'm dying.
I met a guy across the justbought a unit from us, right?
Um, his uh wife was here, justkind of moving stuff around.
It was negative 27 degrees inAlaska or whatever they were.
They're like, it's miserable.
Like you don't want to, we don'twant to be there.
We gotta be out and have so.

SPEAKER_00 (07:25):
No, the the demand is here, and this isn't uh this
isn't the COVID demand.
Havasu was very much uh on uh onfire with lots of momentum going
into COVID, 2018, 2019, 2020, alot of healthy growth.
You know, sure COVID took usinto you know another uh another
platform, I guess.
But but you know, we're gettingto the point where you're seeing
Havasu on the national stage.

(07:46):
You know, most recently I I hadposted about it, you know, there
was a little bit of mix mixedfeedback from the local crowd.
And if you're listening, youguys have to remember that I'm a
Havasu local, graduated here,I'm an I'm a uh I'm a knight,
like Havasu Knights 2010.
Um, you know, but we have torealize, you know, a lot of this
growth is help keeping our ourum our hospitality, our

(08:08):
restaurants, our you know, ourour medical.
You know, we want to see growthin those areas too, because
Havasu has a few weak points,and this growth is helping the
city overall.
So most recently, I've got somedata points here.
The LA Times picked up LakeHavasu and recently reported
that Mojave County has thehighest ratio of incoming
Californians to locals in theentire state of Arizona.

(08:29):
And the talking point was isthat even the LA Times is
calling us an unexpected magnetfor Californians.
They recently did a deep diveinto why people are leaving the
coast for Havasu.
And apparently it's not just thesun, the sunshine, it's the fact
that you can actually own yourlife here without the crushing
taxes and cost of living.
Yep.
So you look at the demand forstorage, and if you invested in

(08:50):
paradigm storage, bravo to youbecause here we are, you know,
almost uh almost 80% sold out,and carrying that momentum into
a project that is so uh asinnovative as Paradigm Flats, 68
units, adding that livingcomponent that we've been
getting so much feedback on.
I think it's just uh a testamentto Ryan's vision and picking

(09:11):
property strategically, beingbullish, but being strategic on
the acquisitions as well.
And I think for Paradigm Flats,we're incredibly excited.
Actually, a superior location toParadigm Storage, a few minutes
off the London Bridge, right atcity center.
So imagine coming in from theSouthern California area,
pulling into Paradigm Flats,parking your boat, walking to La

(09:33):
Vita Delce for dinner, comingback, waking up in the morning,
and then just being afive-minute drive away from the
nearest lawn tramp.

SPEAKER_02 (09:40):
Oh, dude, it's it's it's such a great location.
I mean, you know, for those ofyou that are that are average
listeners, I want you to think alot of people are I want them to
know that Barn Caves and theFlats are two different
projects.
For those of you that know, BarnCaves is right next to Paradigm
Storage North Side.
That's the 93 units, townhomes,barn dominiums with the big gym
that we're building.
We're talking about anotherproject.
It's called the Flats.

(10:00):
It's four acres that aredowntown, and that's what we're
ultimately going to make thisthis podcast about.
But thanks for the data points.
That's huge.
Yeah, you know.

SPEAKER_00 (10:08):
No, and I'm just hearing your your guys, Ryan
truly has picked the mostperfect projects.
When you look at the barn caves,paradigm storage, the flats, and
then we're on the brink of oneof the sexiest gyms probably in
the entire county, opening upright on Dover.
I mean, these are truly some ofthe best, the best developments

(10:30):
um in the city.

SPEAKER_02 (10:31):
Well, you know, I think you know what I it was
kind of cool is I was talking toa couple people like we went to
um Chabones last night.
We're just kind of hanging out.
You know, I kind of run into somany people now and I've run
into over the years and know me.
And they they were talking aboutthe gym, and the one thing that
they talked about was how muchthey missed Lake Havasu Fitness,
right?

SPEAKER_00 (10:50):
That was so Havasu Fitness, oh my gosh.

SPEAKER_02 (10:52):
And it was such a it was like a it was such a beacon
in the community.
I'm I went there my whole life,you did too.
And uh when it went when itclosed, it's just like it's
never been the same.
And what we're what we'verealized is that what we're
building as far as squarefootage and quality, you know,
obviously it's new or updated orwhat have you, but we're
building that exact same kind ofvibe for the what the city's
been looking for.

(11:13):
And so we're getting a lot ofsupport.
And it's been it's that's thebeauty, I think, that we kind of
keeps me going, you know.
Yeah, the money's great, right?
You everyone looks at money,it's and everyone, everyone's
money motivated.
But when you realize that whatyou're building is really
healthy and and good for thecommunity and people really want
it, the likelihood of that thatbusiness being successful goes
through the roof.

(11:33):
And it's just the the then thenwe're getting more support on
all the other things we're doingbecause we are, you know,
helping the community with oneaspect and then they just
believe in us on other aspects.
It's just a wonderful concept.

SPEAKER_00 (11:44):
Look at what you did with the storage development.
I was showing some clients uhtoday, you know, a really nice
gentleman, his daughter goes toOlmus.
We were going through some ofthe units, and you know, we just
took time to appreciate theaesthetics, you know, the the uh
a storage development with uhtri windows in the middle of the
door, you know, the the factthat I can brag and tell them

(12:05):
all four walls are insulated.
And on top of that, Ryan alsomade sure that every unit comes
with climate control and 50 ampuh hookup.
So it's not just you know theaesthetics, it's the quality.
So these uh these decisions thatyou continue to make, you know,
really make the process ofselling these developments out
pretty easy, honestly.

SPEAKER_02 (12:24):
Well, thank you, man.
I really it means a lot becauseI we're getting the good
feedback on that.
So let's let's dive into theflats a little bit.
So sorry guys, him and I areboth everyone's getting sick.
I'm over here hacking.
I I've had this cough for likethree weeks, man.
But we're still working.
That's all it matters, right?
Got time to time, the time isright now, man.
Absolutely.
All right, so let's talk aboutthe flats.
So, guys, I want you to think ofthis.
Uh so the I want you to kind ofthink of a a product that's like

(12:47):
a like a park city product forthose of you that like modern
and kind of that just rich vibe,um, warmth vibe.
That's really what we did withthe design of uh the flats.
So think of it more dense.
So these are and so and separatefrom the barn caves where these
are detached single familytownhomes.
That's what barn caves are.
So again, detached single-familytownhomes.
These are attached walls.

(13:09):
So for those of you that haveseen my projects in the past,
the one we did in Denver, therewere one building with attached
walls, there were condos, andthere was five units per
building.
This is going to be like 15units per building.
So they're they're side by side,you share a wall.
That is going to be instead ofthree stories like the barn
caves, this is two stories.
So it's two stories with arooftop deck.
So what you have on the verybottom is a big RV garage, and I

(13:30):
think we have uh what fourdifferent floor plans, but they
range from 40 feet deep to 60feet deep.
And so you can go, you know,whatever you decide you want, if
you need or what have you.
But so you have four differentfloor plans from you know, two
bedrooms, three bedrooms, andfour bedrooms, so you can
customize them the way you want.
And then it's really modernexterior, kind of everything's
90 degrees, you're bringing inexposed steel beams, like so the

(13:52):
I just posted on social media alot when I was up in Park City
for Thanksgiving.
Uh I stayed in an Airbnb where Ihad this, the the beams, so
which is all structural, right?
Because everything up there hasto have that structural steel.
So all the structural steel thatyou can leave exposed as part of
the architectural and as uh youknow um uh finish architect uh
finishings, that was inside theliving room and in the kitchen.

(14:14):
We want to expose the beams andpaint the beams and just be able
to see that.
And since we're since steelbuilding methods is really kind
of a trendy thing, but reallymuch needed right now, given
insurance.
And I can go into rabbit holesabout why steel buildings are
going to be the biggest wave ofthe future.
But we won't do that now.
But yeah, so I mean, we reallywhat we're trying to do is just
implement all the things thateveryone's seeing in the world

and what they want (14:35):
bigger open spaces, vaulted ceilings, better
air conditioning, more power,more solar, more of that, but
just trying to cut cost, butgive people something that they
really want to get into and thenkeep the pricing right.
So let's let's talk about theprices because this is where I
think I think people are like,wait, what you can buy those for
how much?
And as if those of you thathaven't seen this yet, go to my

(14:56):
Instagram, go to our uh our youknow, our website, Paradigm
Companies, click on investmentofferings, go look at these
renderings so you understandwhat I'm talking about.
They are stunning, stunning.
And I and I spent I'm I have Joehere.
Joe, how many hours do you thinkI spent in designing and
renderings, dude?
I mean, I couldn't even justyeah, just in like one weekend.
I did 15, 20 hours of time.

SPEAKER_00 (15:15):
So there's more.
There's more.

SPEAKER_02 (15:16):
Which one?

SPEAKER_00 (15:17):
So in in at Paradigm Flats, the garage is below and
the living is up top, but you'renot gonna have to walk upstairs,
right?

SPEAKER_02 (15:25):
I and we have elevators and we were able to
make them work with other sowhen so let's just go back on
some of the design.
So I don't know how many times Imet with Rob, but I would say I
have probably a couple hundredhours and just the way I wanted
to look.
And then sitting with Rob to nowgo drill down, can we actually
do this and get that, those,those lots in essence, cut?
Can we put that many unitsaccording to density

(15:48):
requirements and all the thingsthat the city has approved on?
Can we make it work?
And we were able to kind of comeup with the right unit count and
right driveways, like all thesethings had to be matched, right?
I mean, there's a lot of likebullet points we had to hit.
We were able to make it work,but now I'm like, okay, what
about cost?
Because now it's like now, okay,we got it to look good, but now
you got to drill down in thecost, right?

(16:08):
And then you have to look at,okay, well, that's gonna cost
that much.
What are the exit prices?
And this is where you guysreally came in more.

SPEAKER_00 (16:14):
Meanwhile, Ryan's navigating the must-haves that
he was getting uh an earful fromfrom Lori and I about we got to
have elevators and we got tohave big garages.
Yeah, and we also need a pricepoint that's attractive to the
market.

SPEAKER_02 (16:24):
I'm like, oh, typical broker, right?
He's like, I need all thesethings.
I'm like, oh gosh, but but he'she was not wrong.
And uh, and so you know, look atthat's why we put the elevators
in barn caves, but that'sdefinitely a taller product uh
because you have a third storyum huge.
Yeah, but we are going to goahead and allow we're gonna have
an elevator shaft that goes allthe way to the third floor, so
you can still come out throughan elevator onto the uh rooftop

(16:46):
deck.
Crazy, which we thought wassmart because if you want to
bring food or you want to takestuff up, you just want to get
in the elevator and go out, notwalk upstairs with bottles of
wine, and you know what I mean?
It's just not comfortable forsure and uh and dangerous.
And I think it's smarter if youwere able to have like a little
elevator to go up in.
And these are not smallelevators, man.
These remember, you know, forfor those of you who don't want
you to think about an uh an RVgarage.
We're actually sitting in thecave right now, and uh, and so

(17:07):
we have 16-foot ceilings, right?
Some of them are a little tallerjust based on water runoff, but
let's just call it a 16-footceiling.
Think about that.
That is almost double the heightof a regular, that's that's
basically two stories.
So when you go up a flight ofstairs, one flight is in essence
two flights to get to the secondstory of living space.
So you having an elevator reallyis a must, right?
And then think about going upanother level up to the flats.

(17:29):
So if we were able to get theelevator shaft to go all the way
to the third floor and then comeout onto the rooftop deck, it's
just much more comfortable.
And and this was the point, theelevator's big enough to be able
to put furniture in and movefurniture through the elevator.
Like that is so important.

SPEAKER_00 (17:45):
Game changer.

SPEAKER_02 (17:46):
Yeah, well, and I I hate moving, dude.
Like that is Mike the one bigthing.
I think that as developers, weget to use the things that we
hate the most and kind of workaround it, knowing other people
probably hate it too.
And that's the one I hatemoving.
I hate going up and downstairswith couches or washer and
dryers or elevator, you know, oryou know, refrigerators,
whatever.
So if you're all your livingspace is on the second floor,
that's a lot of energy.

(18:06):
Yeah.
And, you know, some people don'twant to pay for it.
Yeah, and people, some peopledon't want, you know, what I
learned is a lot of people don'tlike movers, they don't want
people going through theirstuff, you know.
So they'll do it themselves.
So if you have an elevator,right?
Or like out here in LakeAbbasid, you know, you're gonna
go over to Michael Allen andyou're gonna get a couple pieces
here, go get another couple, orbring a bring a piece from home
in California, right?
And you just kind of chip awayat putting stuff together.

(18:27):
So if you have an elevator, waybetter to do it.
That's big enough to fit acouple people.
So what I'm putting, the lastpoint is that you just put
enough stuff in there to make itcomfortable, and we made it work
on you know, shared walls,condos in essence.
So good.

SPEAKER_00 (18:40):
The reason why we stressed elevators so much is we
wanted to keep every singledemographic in mind when
thinking about our buyer poolbecause Havasu still is
predominantly a you knowretirement community.
And I've got another data pointhere.
This is new for this year.
Uh, travel and leisure namedHavasu top 50 places to retire
in 2025.
Um, and I think that's you know,that's huge because it's not

(19:02):
really just a local opinionanymore.
Um, I think you think on thenational stage, you know, these
these people that are coming outof Southern California and they
want to enjoy Havasu.
This is their sunsetdestination.
And Havasu, you know, has a lotof single-story homes.
The two stories don't typicallysell as well unless they have an
elevator.

(19:22):
So by putting that elevator in,uh by Ryan deciding to add in
the elevators, I don't reallythink we miss any buyer pool
because we've got the biggarages.
And if you don't want to walkupstairs, you don't have to.

SPEAKER_02 (19:33):
Yep.
Now you've nailed it.
Okay, you ready?
All right, everybody, hold yourhorses.
I hope you're sitting down,because this is what it all
comes down to price.
What are the exit prices?

SPEAKER_00 (19:43):
So we technically can't quote a price point yet
because we don't have asubdivision report.
But I can tell you when you lookat what a home costs and have a
suit that has an RV garage, um,it's usually 2005, 2006
construction, at least 10 to 15years old.
We're going to be better thanthat and we're going to be brand
new.
So stay tuned for the pricingbecause it's going to be very,

(20:07):
very attractive, especially whenyou're talking about having a
home with an RV garage that's soclose to the water.
If Ryan wants to share a littlebit more, he can.

SPEAKER_02 (20:16):
Well, I know I can because you're not, I'm not
licensed.
I get to share all the hell Iwant.
All right.
So, guys, think About it.
It starts at 380 and the biggestone's going to be up towards
850.
Now, that's obviously notincluding any of the finished
work if you decide you want todo upgrades and all that fun
stuff.
But that is where the the pricepoints are going to be.
So it's going to be startingaround right around 380, and the
exit big the largest unit willbe right around 850.

(20:36):
Where barn caves, the smallestone is 850, and the largest
one's just under 130.
It's like 12, 85, I believe.

SPEAKER_00 (20:43):
So much good stuff coming.
Huge.
Barncaves, the flats.
I I truly, if you guys knowwhere our office is, we're right
on Main Street.
You literally go outside ourback door and you look to the
south, really directly south,and you could almost throw a
rock and hit this project.
That's how city center it is.

SPEAKER_02 (20:59):
So well, even crazier, you know, our steel
manufacturer, I can literally itwas funny.
I mean, literally, Ryan's officeis what's it, I don't know, 50
yards away on the opposite sideof the street.
We were literally, I was overthere the other day, we were
laughing because I'd pull in thedriveway and I could see the
site.
And I'm like, we don't even haveto put anything on a truck.
We could literally just moveeverything over there and
forklifts as far as our ourstructural steel.

(21:20):
I mean, that's how close thisis.
And that's that's cool becausewe're looking at the cost of
logistics here now, but um beable to not have really cost of
logistics at all.
Yeah, you know, that's awesomeon our steel work, right?
So, but yeah, it's it's I mean,this is you can't really say
there's much more of a downtownlocation than this, man.
I mean, this is I mean, you I'mliterally two left-handed rock
throws away of like old town,downtown.

SPEAKER_00 (21:42):
Do you think we break ground Q2, Q3 later this
year?

SPEAKER_02 (21:46):
Well, I think we're I think I know I don't know if
I've even got a chance to tellyou how far along we really are,
man.
I mean, we are far along.
What I mean by that is remember,we there's no rezone that was
involved in this.
Yeah, we're meeting the densityrequirements, and there's no
height adjustments that we haveto.
I mean, we we had to obviouslydesign according to it, but we
there's nothing that we had toreally worry about.

SPEAKER_01 (22:03):
Right.

SPEAKER_02 (22:03):
So we live and it's zoned for what it what we're
we're dropping on there, theresearch.
So it's high dense resi is whatthey wanted.
And so we got the exact amountof units they wanted per acre,
and we literally are justsubmitting plans and going in.
And now, mind you, we've alreadytalked to the city, I don't know
how many times, right?
So we already know, we alreadytalked to the utility company,
we know we got our we alreadygot our budget for the burying
all those power lines.

(22:24):
We know exactly what it's gonnacost to pull all our utilities
to the site.
Like we have it all dialed now,dude.
And all the dirt work is wherethe risk is, right?
Utilities, and just want to kindof identify that.
We did a lot of that homeworkwhen we were when we were in
negotiations, when you were kindof working it.
I start because we've gottenstarted getting close, right?
There was kind of light at thetunnel here, and I'm like, you
know what, dude?
Let's start making these callsnow.
And I did, and everyone juststarted pulling together, and

(22:45):
then we met with Unisource andwe met with um uh aloe, and you
know, because they already havesome of those units, or I think
aloe was already on site.
How do we move that?
Can we put that?
Can we put aloe in the sametrench as unisource and we
could?
Yeah, and that was killer.
So we're like, okay, perfect.
So it's saving us money and alot more.
We we save like 75 grand basedoff of our original budget, just
on that alone.

SPEAKER_00 (23:05):
Are we still thinking to uh carry that
paradigm signature of affordableHOAs to the uh paradigm?

SPEAKER_02 (23:11):
So and I know that so I I've kind of gotten some
pros and cons on this, but I Ido not believe people care uh
about amenities.
Like we don't have anyamenities.
We may have a small dog parkjust based over like some of the
you know storm drainrequirements.
Yeah, I kind of like you have torun a great idea.
Yeah, I'll just cantilever overthat and maybe do excuse me,
like a little like you know,grass area, whatever for a dog

(23:32):
park.
I think that's more relevant.
Um, because if you do have adog, you have nowhere to take
it.
You know, you really don'totherwise you have to walk up
and down the street, so you'reallowed to go potty in front of
other people's stuff.
I don't I think it's just youknow, and mind you, it's only
four acres.
It's you know, wherever you liveor whatever unit you have, it's
not far to get to that littlethat little grass area that we
want to put in.
So it's nothing, right?
So I think that's what we'll do.
Um, but there's no otheramenity.

(23:52):
I mean, there's that's so you'renot gonna have a high HOA.
And I I as you know, and that'sa big talking point, so I'm glad
you asked.
Uh even my investors, I mean, Idon't care if you have 50
million bucks, they always askyou, what's your HOA fees?
Like it's people hate HOAs, youknow.
I hate and I own them and I hatethem, you know.
And uh, and uh and it's true.

SPEAKER_00 (24:13):
And um$150 a year in the villas.

SPEAKER_02 (24:16):
I know that's killer, right?
That's killer.
I know I love it.
And it's such it's every time Icome into the house, by the way,
no, it's changing subject, butevery time I come to the house,
man, I love it.
It's so comfortable up there.
But anyways, yeah, so the HOAs,um I'm thinking we're gonna be,
I think we're gonna be under 100bucks per unit.
That's that's what I'mexpecting.
Because but if you look atbecause everything's gonna be
concrete, there, I mean, it'sall gonna be turf, the

(24:38):
vegetation, we already knowexactly what we need to do for
landscape.
A lot of it's gonna be the stuffthat we're already doing.
We know what that cost is.
We have our projects now, weknow what the cost is for water,
we know what the cost is forpower.
You know, we even know how manystreet lights we need.
I mean, we have all that dialednow, so we have a pretty good
understanding of how much it'sgonna cost to run that overall
site.
I think the biggest question isis how how luxurious do we want
to go on the front gate?

(24:58):
I kind of want to make it like,you know, me.
I'm I'm kind of like I don'tknow I yeah, I'm a bougie dude.
I love I love in the best waysthough.

SPEAKER_00 (25:06):
I mean, he can make a 50-foot storage unit look
sexy.

SPEAKER_02 (25:10):
It's true to it, right?
I mean, look at we're sitting inhere.
So, but um, I appreciate it.
But yeah, so I but it's like oneof those things.
It's like sometimes, you know,look at they let's talk about
the front doors in the villas,right?
Like a big steel open frontdoor.
I mean, it looks great.
I mean, people that's what endusers want, like certain things
that just feel rich, you know.
And I think that's where I'llI'll put some of our energy and
effort.

(25:30):
And I think that's what peoplewant to see anyway.
So yeah, I think I think we canbe under a hundred bucks if we
could do that.
Oh man, I think people are gonnalove it.
Because I think what you'regonna see, my particular my now
you're gonna know this betterthan I will, but my opinion is
that the the majority of thebuyer pool, I think you're gonna
have people who want to live inthese things full time, you
know, kind of people that areliving here now that would may

(25:51):
step up or or sell a house thatthey have and want to be close
to town.
Um, they love the live work playcomponent, you know, and they
have a new modern product andit's affordable, right?
Um, and they're in town.
And then I think you're gonnahave these more lock and key
investors, people that just wantto come in, they don't want to
deal with a pool, they don'twant to, they just want to have
a decent cost to buy, they wantto be out here, but they're out

(26:12):
here maybe a month or two at atime, you know, that type of
stuff.
So more lock-in-key, and theydon't have no maintenance,
they're just out.

SPEAKER_00 (26:18):
I'm telling you that uh just going back to demand and
buyer appreciation, when youlook at the Lake Havasu market
alone, this year there wasalmost a billion dollars in
sales total traded within themarket.
Wow.
We sold 285 million, but thewhole market itself, uh, just
under a billion in sales.
And when you look at the unitcount, it is absolutely insane.

(26:40):
Um, over 2,000 homes sold inHavasu this year.
And again, with almost a billionin total volume, I think that
shows you 68 units at ParadigmFlats really isn't a lot.
So for any potential investor uhor buyer, I think when you look
at the security of newconstruction with a large RV
garage, when inventory inHavasu, even through a little

(27:01):
bit of market adjustment, hasmaintained relatively low, I
think the Paradigm Flats is ano-brainer.

SPEAKER_02 (27:06):
I I think you know, we've gotten the overmounting
amount of interest we'vereceived on barn caves is it's
different.
The barn caves, you know,because we do a lot of marketing
on social media, meta, YouTube,LinkedIn, we go all out, right?
We're probably getting on, let'sjust call it we get three or
four hundred inquiries a week.
Okay, that's on average.

(27:27):
So we usually get anywherebetween 10, depending on the
day, to 100 inquiries a day,right?
Just to say average is like 50.
So let's just call it this iscircle up.
Let's just call anywhere betweenfour or five hundred inquiries a
month or a week.
Out of those, I probably talkedto 10 landowners of people who
want me to take and build thisproduct on their land.

(27:47):
I had one guy that was at aboulder, believe it or not,
that's where Sundance is movingto from Park City now to just
going to Boulder that has a700-acre parcel and wants me to,
well, multiple parcels now.
He broke it up.
He's doing a big master plan.
He wants me to build 720 barncaves.
720 barn caves.
And uh, and he's doing a millionsquare feet of retail with a

(28:08):
school and so forth.
And so it's a big master plan.
It's a 10-year play for him.
But it's it's a 10-year andreceivables for me if I decide
to manufacture the buildings,right?
And so we're getting these typeof calls.
This this product, big buildersthat are like publicly designed,
institutional grade builders arenow hitting us up to build, you
know, to ultimately get our ourbuilding plans or us come in and

(28:28):
partner with them and build,right?
So, like, think about a lot ofland developers, right?
You are a developer, yeah, yougo and buy land, you entitle the
land, and you do what?
You get the plaids ready and yousell it to a builder, right?
DR Horton, you know, name allthe builders, Lenar, right?
They usually a lot of them don'tdo the the horizontal uh
entitlements.
They'll have some random personlike me or you go and go to uh
Lenar and say, Hey, I got this,you know, 40 acres.

(28:51):
If I you know cut these intothis amount of lots, would you
guys you know buy my lots fromme at this price?
And they get an LOI from thebuilder and then they go, cool.
Then they go and acquire it anddo with entitlements, and then
they sell to the builder.

SPEAKER_01 (29:02):
Right.

SPEAKER_02 (29:02):
Just that simple.
That's what these guys aredoing.
They're coming to us going, hey,your product, we we think we'll
do better than DR Horton, Lenar.
Like that's what they're saying.
That's what that's how muchwe're getting in landowners or
of current landowners right nowreaching out to us.
So I want you to think aboutthat for a second.
The flats, I think, is justequally is needed because it's

(29:23):
more dense and it's faster tobuild.
And right now, that's relevantwhen it comes to inflation,
costs, trades, like you got toget in and get out.
Construction is always about inand out.
What's making our, just so youknow, what's making our model of
these numbers model even more isbecause barn caves and and the
flats are going vertical at thesame time.
So instead of me buying 300toilets for barn caves, I'm

(29:43):
buying 500 toilets at a betterdiscount per toilet, right?
As an example.
So, and then I have storageunits where I could store my
material so I could strike dealsfor, you know, um supply houses
that maybe have too much productand I can get it off their floor
and into my in my hands.
So there's all these little youknow, tricks of the trade that
we're implementing right now toto to compress costs.
So it's crazy because the morethat we do, the more we're

(30:06):
compressing costs, mitigatingrisk, but we can hand over those
savings too to our end buyers.

SPEAKER_01 (30:10):
Sure.

SPEAKER_02 (30:11):
Right.
So it allows us to now keep ouraffordability because it's
always about exit, right?
Speed and exit, quality, speed,exit, demand, right?
If we can build these flats,we're trying to do it in two
years.
Right now, our offering is twoand a half.
I could do it in two years,which I think we can.
So it's not even really phase,it's just like constantly
rolling, right?
But uh, if we can do that in twoyears, I mean, I can start

(30:31):
popping these things up all overthe place.
And I again, like I said, Ithink I think the flats are
going to be more desirablebecause I can give do more
infill.
And infill, I can do structureddeals like I have right now.
Example, already entitled,zoned, ready to go, right?
Now I buy the land a littlehigher because it's already
zoned and entitled, it's got thedensity and height requirements,
whatever.
As long as I can plop these downpretty much anywhere, yeah, that

(30:54):
makes things a whole lot easier.

SPEAKER_00 (30:55):
No, the demand is there.
Look at what we sold at ParadigmStorage without a living
component.
I mean, almost 200 units whenpeople said the market was
saturated here.
Clearly, that's not the case.

SPEAKER_02 (31:04):
It's not even, yeah, it's not even fair, really.
I'm not I I I say this so withso much respect to our our uh
our competitors.
But paradigm is just it's a Iit's a every person I've ever
met that either owns otherunits, have seen all the other
units in town, they come hereand go, dude, you guys have
like, what are you selling thesefor again?
Like they think they're amillion dollars, you know, and
you're like, no, they're they'relower than our competitors.

SPEAKER_00 (31:24):
Speaking of a million dollars, our last, our
very last phase of paradigmstorage, millionaires row, g
building.

SPEAKER_02 (31:29):
The G, the G money building, man.
G units.
The G units.
But yeah, so that's million, weare naming it Millionaires Row.
Yeah.
And I don't even know how manypeople we have in a list for
those things.

SPEAKER_00 (31:38):
28 feet wide, 77 feet deep, and the coolest thing
I've heard in storage, andstorage became a thing in Havasu
is you're going up to 16 feettall.

SPEAKER_02 (31:47):
So the other, so the so I actually lifted, so like
building F.

SPEAKER_00 (31:50):
Yeah.

SPEAKER_02 (31:51):
Well, all I'm doing really, just to back up, is I'm
just putting my ear to theground and listening to what
people want.
Yeah.
And then I'm just building it.
And yeah, it may go up a littlebit in cost, but I'm it I'm
making more money because I'mtrading it faster.
Right.
That's my I get the dem, I'm Icontrol the the market with it
speed.
So what's happening is I'm goinglooking at it, going, okay,
well, you know, 14-foot garagesare just kind of not big enough

(32:11):
anymore, man.
Things are just getting biggerand bigger out here, right?
And and you know, I went to60-foot driveways, and that's
like one big positive thingpeople will talk about like
there's no other driveways thiswide for storage units out here.
But I went to a little bit alittle bit wider than everybody
else, and that's like a thing totalk about.
And now 14-foot garages are justnot big enough.
And so we're going, okay, andthink about all the center
consoles with all like theirGarmin, you know, like uh just

(32:33):
makes the back end morecomfortable, dude.
Oh, wait, and and you nailed it.
It's funny.
I was just talking to Tit theother day.
I'll, you know, you you'll haveyou know buyers come through
here, husband, wife, team, whathave you, right?
And oh yeah, you know, we canget into the small unit, no
problem.
You know, my wife will spot me.
And I'm like, okay, guys, let mejust let's have a heart to
heart.
How often is your wife actuallywith you when you're backing it
in?
You don't have a spotter.
You think you're gonna have aspotter, you're gonna have a

(32:55):
spotter.
Anyways, my wife was never withme when I was trying to back in.
In fact, I hit the wall a coupleof times.
So I've learned the hard way,and then I've actually built
around that, is what I've triedto do, right?
Knowing that I've made themistakes, I know what it's like
to do it.
So, yeah, so we're knowing we'regoing four feet taller in the
building.
So, building F, we did the samething.
We went four feet taller.
We did not go to 16-foot door aswe should have because there's a

(33:16):
lot of uh uh space, there's alot of space between the garage
door and the actual ceiling.
It's not bad, but it's it, youcan't pay attention to it.

SPEAKER_00 (33:25):
If you're driving through paradigm storage, you
gotta check out building F.
These units are unbelievablylarge.
F-101, F-102, and F-103, Ithink, are three of the largest
storage single storage unitsthat I've ever seen.

SPEAKER_02 (33:36):
Well, I'm gonna look just so when you come into
paradigm storage, you doesn'tlook it is so deceiving.
Yeah.
Because it looks like it's a pieshape.
So think of guys, when you, ifyou don't know paradigm storage,
think about like a cul-de-sac,right?
You have a house at the edge ofa cul-de-sac, but yet the back
like the property line is reallywide, like a pie almost.
That's like how paradigm storageis land is designed.
So when you come in, it's justkind of deceiving, right?

(33:57):
You come through this littlegate in a way, and then all of a
sudden you go right or left andyou go right, it just opens up,
and you're like, what?
I did not expect this to be thatbig.
When you're looking at these 3Dpop-outs on the man caves on the
on the larger units, those it'sthe the design is killer, but it
looks masculine and people lovethat.

SPEAKER_00 (34:12):
I love it.

SPEAKER_02 (34:13):
And then you see the the like the colors, the color
schemes, the width of thedriveways, like all that just
kind of get your attention.
Um, everyone likes the colortoo.
The lighting at night is amazinghere by the way.
I we do photo shoots out herebecause the lighting's so good.
And uh, and then um, you know,uh we uh but when you come
around the corner and then yousee building F, like it's just
like even larger of amonstrosity.

(34:33):
And you're like, it just keepsgetting bigger and bigger as you
go back.
And so to give you some, just tokind of give our audience some
color, the the mall, Walmart andDillard's and JC Penney and all
that, that's all with with allof that, that's and and and Home
Depot, that's 730,000 squarefeet.
Okay.
Paradigm storage alone is225,000 square feet, and then
but and barn caves is 550,000square feet.

(34:56):
So one developer is building theequivalent amount of square
footage.
Yeah, I'm building another mall.
Yeah, is pretty much just tokind of give you some color and
how much we're building justright here on the north side.

SPEAKER_00 (35:05):
And building up the north side, keeping these
restaurants full, keeping themall going, keeping the uh the
little microeconomy here on thenorth side, bringing the north
side back.

SPEAKER_02 (35:13):
Yeah, bringing the north side back.
And what's crazy is with thatthat big development that just
got approved out here, uh sorry,the land that got acquired,
that's a lot of land.
Yeah.
That's you know, you're I'mthinking 3,500 homes or so are
gonna go in over there in thenext 10 years.
That's a lot.
And the main vein right now iscoming past our project.
You're gonna come off the 95, godown, you know, retail center
drive, you're gonna pass myawesome 40-foot date palms at

(35:34):
Paradigm Storage.
Yeah, you're gonna pass barncaves, which also have 40-foot
date palms.
That's like my signature if youhaven't noticed.
Yeah, I'm putting them up onDover too, by the way.
I have two 40-foot palm treescoming in for Dover as well.

SPEAKER_00 (35:44):
Yeah, with more and more traffic that you're seeing
here at the airport and talk uhtalks about expansion there.
I think uh you look at you lookat paradigm storage, you look at
barn caves, Dover.
I like this north side expandingstrategically to city center, I
think is genius and uh excitedabout the future.

SPEAKER_02 (36:01):
Yep, so let's keep going on the let's go back to
the flats though, because that'swhat we want to really talk
about.
So the the design, I want peopleto kind of understand the
design.
So when you come up to thesecond floor, and I posted this
on on social media before.
I when you when you come up, soyou come into the garage, right?
Just so you pull into thegarage, every garage is like
it's like exactly designed likeParadigm Storage, where you have
a 20-foot wide garage door, andthen you have a man door right

(36:23):
next to it, right?
So you have a 14-foot-tall RVgarage door, and then you have
uh, you know, it's 20 feet wide,and then you have an eight-foot
man door, right?
That man door, when you comeinto it, you can either cut
right, and you can kind of goout and go into the garage,
yeah, and to the big open space,or you go upstairs.
And underneath the stairs iswhere it's gonna have another
bathroom.
So you're gonna have a bathroom,full bathroom downstairs in the

(36:44):
garage.
The mezzanine is ultimately sothat you know every so we on
paradigm storage the mezzanine'sin the back, right?
We're we're doing the mezzanineto the side of the unit.
So what's happening is as thestairs continue to go up, it's
just creating more spaceunderneath the stairs.
So as you get to a certainheight, like 10 feet, we go up,
we do a mezzanine there becausethat's space you probably won't
use.

SPEAKER_00 (37:03):
Right.

SPEAKER_02 (37:04):
So we're able to find space there.
If you decide you wanted to goahead and do a if you wanted to
uh put a uh fire uh uh afirewall in, you can make that
now a room.
So now that could be an actualroom, and you have another
bathroom you could put rightupstairs because all the
plumbing is going to go from thebathroom that's downstairs, or
you can have it upstairs.
So now on the just kind of inessence the second floor in the

(37:24):
garage, the mezzanine, okay?

SPEAKER_01 (37:26):
Yeah.

SPEAKER_02 (37:27):
So that could be used as another bedroom and
bath.
So now, right between theliterally just in your garage,
you can have two bedrooms or twobathrooms and uh a bedroom,
bathroom in your garage, just inyour garage.
So think about that.

SPEAKER_01 (37:40):
Yeah.

SPEAKER_02 (37:40):
Then you go up again to the main second floor where
the main most of the livingspace is.
Now, obviously, you don't haveto do a bedroom down in the in
the garage, but you can, right?
You go up to the second floorand it's one big box.
And then what we're trying to dois we're gonna be working with
our buyers because we we thinkwe're gonna have the same amount
of interest that we had on BarnCaves.
There's people are gonna be onon a list saying, what do I need
to do to get on get on a listand lock this lot up?

(38:02):
We want, we're right now, Roband I are meeting again on
Wednesday, to come up with allof the little like
infrastructure components thatpeople can start moving walls
around and making adjustments towhat they want.
Now we have plumbing in certainspecific areas where hey, it has
to kitchen has to be here.
It could be maneuvered, or youcan have a, you know, you can
have a sink on your island ifyou want to.
Like there's things you canadjust, but like people can come

(38:24):
in and really customize thatsecond floor to whatever they
want.
You want a studio, no problem.
And really, it's like a man caveor a woman cave, doesn't matter.
But whatever you want to do, youcan customize the space any way
you want.
Now, of course, we're gonna say,hey, look, you may want to
consider it's two bedrooms,three bedrooms, whatever.

SPEAKER_01 (38:41):
Yeah.

SPEAKER_02 (38:41):
Because your value is gonna go through the roof,
right?
But and that, and we do needthem to get to that level at
some point, but they cancustomize the space.
Now, let's say you've now you'venailed that, you go out again
onto another patio.
That's now let's just consideron the front where the garage
is, so the front of the unit,and you go out to that garage
and you have another, you have aum a patio over the garage,
right?
So then you have a little patio,and that patio is covered.

(39:04):
So the third floor, in essence,has a it's remember it's a
rooftop deck, but that thatpatio is covered.
So you can have you know stuffout there, not worry about the
sun beating you up, that kind ofstuff, right?
Because the way it's evenorganized, or uh uh I would say
the way the units are facingnorth and north and south type
of thing.
But, anyways, that's covered.
So you can go outside while it'sraining, which it doesn't rain
very much here, but you couldrain, you know, that type of

(39:25):
stuff.
But and then you go up anotherset of flight of stairs.
Now, mind you, there is anelevator, but this is one way to
do it.
You can go up another set offlight of stairs and you go all
the way up to a rooftop deck,which will have plumbing if you
want to have like stuff up theretoo.

SPEAKER_00 (39:37):
Awesome.

SPEAKER_02 (39:37):
So you're gonna have all the electrical you can
imagine.
I mean, we we're putting likeall the way down, man, and I
know you're gonna laugh, but Iknow everyone's gonna laugh.
You know what I love?
Heated toilet seats.
I love sitting on a toilet seatthat's a good one.

SPEAKER_00 (39:48):
And you love kitchen hoods.

SPEAKER_02 (39:50):
And I do love kitchen hoods.
If we don't have a good kitchenhood, I just I don't and I don't
even cook, dude.
And I love kitchen hoods, let'sput it that way.
So if um so if I can have aheated toilet seat, we're good.
So I'm like, I want electricalover by the toilets.
I want, you know, there's allthese little things that I want
that I know other people wanttoo, and it's all being built
out all the way to two showerheads, like custom shower heads
pill put in the shower.
You know, I mean, I it's kind offunny, but I I love taking

(40:13):
showers with my wife, dude.
It is it was the best thingever, you know.
No longer how long we've beentogether, I loved taking showers
with my wife, and that's Weactually caught up three kids,
you know, we would actuallycatch up on all the stuff in the
shower, but I loved it.

SPEAKER_00 (40:26):
I'm into that if there's dual shower heads, but
if there isn't, then you getcold.

SPEAKER_02 (40:29):
And well, then you guys don't like each other
afterwards.
Like, why are you hogging allthe water, man?
It's like you're in high schooltrying to get a drink in the
water fountain, man.
Like, hey, give me the water.
I want a drink.

SPEAKER_00 (40:38):
I know, and I I've I've voiced my opinion.
I'm like, I need hot water now.
I don't do the chivalry thing inthe shower.
I need the hot water.
So, you know, what's crazy islike this isn't the norm for new
construction in like haves it.
So the fact that you're talkingabout heated toilet seats, dual
shower heads, like you don'thave to have them.

SPEAKER_02 (40:53):
I just want to make sure you have the ability.

SPEAKER_00 (40:54):
Yeah, that's cool.

SPEAKER_02 (40:55):
That's the point.

SPEAKER_00 (40:56):
Yeah.

SPEAKER_02 (40:56):
I just see these builders out here, they're not
giving.
I mean, don't get me wrong,look, no, I love everything that
people are doing.
I'm just trying to set myselfapart.
So by kind of having thosecomponents, I think really
allows people to it's like whatyou're doing.
You're going up to people andyou're one of these buyers, and
you say, Well, look, if you justlet's say the drive-throughs for
paradigm storage, right?
Hey, if you guys want to put awall up, you could, and now you
have two units.
So you have a hundred-footdrive-thru.

(41:17):
They're both, in essence, you'rebuying two units back to back.
If you want to put a wall up inthe middle, you can.
And now you have two differentunits.
You can rent one, keep one, sellthem both, whatever, but it's
more desirable.
And you have gives peopleoptions.
And that's ultimately what I'mtrying to do.

SPEAKER_00 (41:30):
And these are small things that go such a long way
to consumers because, you know,Caitlin and I think about that
design with our specs.
Like, let's just take thebacksplash all the way across in
the bathroom.
Let's, you know, let's take theuh that voided space and let's
add some open shelves, or let'screate the ability for someone
to have dual shower heads or tohave heated toilet seats.
I don't know why more peopledon't think why more people

(41:51):
don't think that way on thedeveloper side here, but it's
genius.

SPEAKER_02 (41:54):
Well, it's it's actually a lot of developers
here just haven't thought ofthat.
It's not uncommon in otherareas.
Yeah.
That's true.
There, there's a whole that's awhole other data conversation of
guys like me that's kind of inthe heart of my my you know age
and in the middle of my career,and I'm gonna bring all kinds of
different innovation where a lotof these developers are just
older than that.
You already have.
Yeah, right.
And so, you know, that's wherethat's a niche, and that's

(42:17):
something that we're leaning,you know, on heavily to set
ourselves apart.
So that's what we have tocontinue to think.
So, you know, I might mind you,I I my exposure to deals though
is more than most because I'macross the country.
I lend money to across thecountry.
I'm looking at constructionbudgets constantly, I'm lending
money to developers all thetime.
I'm looking at I have to have acopy of all their plans, all

(42:39):
their renderings.
I know what they're doing, Iknow where they get all their
stuff.
You know, I see we're we're theones that are getting you know
paying their bills, right,through fund control.
So I my exposure to deals andpractices is probably more than
any other developer if he wasn'ta lender beforehand, right?
So three billion dollars inlending on projects across the
country, that's every kind ofasset class from residential to

(43:00):
commercial to right name it.
So again, that's just giving me,oh, I remember this guy or what
he did.
I can pull up the old file andlook at it and say, oh, I really
like this or like that.
And that's kind of where I get alot of my stuff from.
So, you know, I uh I think thatI think the flats is gonna be a
whole nother animal.
And we're and we're implementinga lot of those practices in both
part and both projects, youknow, as far as barn caves and
and the flats, but I think theflats, because the price point

(43:22):
is what people are really gonnalove.
So again, kind of the lock andkey component, no big overhead
on HOAs, you know, you got a yougot a big garage still, you
know, you got an elevator inyour unit.
You got, yeah, man, it's justit's killed, you can customize
it any way you want.
You know, I I mean I have guysright now that have already
reached out to me going, heyRyan, I want to put one of those
like I want a big open space.
I love to entertain, but isthere a way that I can use like

(43:45):
my master where I have likebifold doors?
Like, so think about like aglass bifold door that you could
just flip the switch and youknow the the the uh windows like
can fog because it runselectrical through the windows,
right?
So he he wanted a bifold door.
Already check this out.
You don't want I want a bifolddoor in my unit where I can open
it up and I can have more space,right?
Now, mind you, this is they'rebig.

(44:05):
This isn't like this is a house.
This isn't like it's a smallhouse and you're trying to make
things work.
Like he just loves open space.
But he wanted one of those uhbeds that like fold into the
wall.
You know what I'm talking about?

SPEAKER_00 (44:16):
Oh, Murphy bed.

SPEAKER_02 (44:17):
Yeah, like a like a master Murphy bed is what he
wants, and he wants it custombuild it.
I'm like, that's actually kindof a cool idea.
You know, he's on, and then Ican entertain during the day
when everyone leaves.
I literally just pull down mybed, shut my doors, and I go
right to bed.
I'm like, that's actually kindof smart.

SPEAKER_00 (44:30):
You guys got to check the renderings out though,
to to kind of encapsulateeverything Ryan's talking about.
I've never seen a project or adevelopment with renderings this
good.
So it gives you a full idea ofthe detail in the bathrooms and
in the bedrooms and in thekitchens and in the garages and
just the overall lifestyle.
So I'll share.
I got it, I'm sharing themalmost every other day, but they

(44:51):
look incredible.
And um, gosh, I'm super excitedfor the flats.

SPEAKER_02 (44:54):
Thanks, man.
Yeah, we got 10, like to giveyou an idea, 10 and 12 foot uh
long islands.
So you can do four or five barchairs, you know, that type of
thing.
So they're big, right?
It's just it's it's masculine.
That's what I care about.
Just masculine products, youknow.

SPEAKER_00 (45:06):
But it's good for the ladies too.
The design elements that I'vebeen seeing so far in the
renderings, I'm telling you,there is taste, there's class,
very luxury.

SPEAKER_02 (45:14):
So, one disclosure, and I want everybody to know
this has nothing.
Now, Joe, my videographer and mymarketing manager is here.
He's listening to this, and Iwant everybody to know when you
look at the video rendering isof the flats.
The girl, the AI girl that comesout of the out of the yeah, he
did it.
And he was trying to get her ina bathing suit, but it looked
like she was a Victoria's Secretmodel, is what it looked like,
right?

(45:35):
She came out in like lingerie.
I'm like, um, did we should wepost this and tell everybody
this?
Or and he's like, no man, it'sclassy.
I'm like, yeah, sell me on it.
I I still posted it anyways.
I think it was still prettyclassy, but it looks like she
come came out in like lingeriealmost, right?
It's like Victoria's Secretlingerie.
He's like, it was supposed to bea bathing suit.
I'm like, okay, we'll we'll justcall it a bathing suit.
But for those of you, do notjudge me, judge Joe.

(45:57):
Okay, Joe's the crazy.
It was Joe.
Joe did it.
Of course he was.
I have to delegate, whatever.
Everyone tells me you don't needto be in everything.
Let me deal with it.
Okay, and then he delivers methat type of stuff.
And then I'm the one that'slike, you put a girl on the why
wasn't I got one one lady hit meup and goes, Well, why wasn't
she Burnett?
I'm like, oh my God.
Have you seen Joe's wife?
He likes blondes.
Like, that's just how thisworks.
Like, sorry, I can't shoot.

SPEAKER_00 (46:16):
Shout out to Joe, man, the man behind the camera.
We were shooting today, thisafternoon.
We've got a big day tomorrow.
We've got so many projects goingon, and the marketing is just I
get so many compliments.
I just people, I'm my lastname's Gidalli, Eric Gidali with
the Gidali Group, but peoplekind of see me.
I mean, the last four years, I'mlike Paradigm, Eric the Paradigm
guy.
And uh it's peaceful just puttogether some great stuff,

(46:38):
right?

SPEAKER_02 (46:39):
And it doesn't stop.
I mean, it's leaking.
And we're gonna at that video, Ithink you got I didn't get a
chance to watch what you guysshot, but I saw kind of what
your what content your guys aregoing after.

SPEAKER_00 (46:47):
Exotic cars, luxurious motorhomes, high-end
boats, and a man cave's dream.
Welcome to Building GMillionaires Row.

SPEAKER_02 (46:55):
You know what's crazy?
Almost every, like a lot of theguys in here that have like
serious coin, yeah, they havemore money by far in toys in
their garage than the garagecost itself.

SPEAKER_00 (47:04):
Oh, yeah.
By far.

SPEAKER_02 (47:05):
It's like not even fair.

SPEAKER_00 (47:06):
Yeah.

SPEAKER_02 (47:06):
You got a couple million dollars in toys and you
bought the garage for 300 grand.

SPEAKER_00 (47:09):
We can close with this.
I mean, I was just in ParadiseValley last weekend with one of
the most expensive zip codes inthe country.
It's been studying the markets,um, you know, in the Scottsdale
area, and I can tell you thatHavasu is now exceeding price
per square foot in certain areasthan Paradise Valley.
And I'm that the toys that comealong in these garages, like you

(47:31):
said, exceed the value of thehomes.
I mean, it is wild.
Just in this man cave alone,golf simulators, the maybe the
most expensive racing simulatoryou can buy.
I mean, stuff's getting weird inHavasu.
Everyone's like, what is goingon in Havasu?

SPEAKER_02 (47:45):
It's true.
People are like, why is Havisuso good?
I mean, but it's like the so youknow, like when they have the
that big white boat crash lastyear for Desert Storm, that went
viral.
Yeah.
So it's like things like thatwhere people are like, oh yeah,
we saw is that with that bigboat crash, like big events like
that, people or desert, likejust the races or what have you.
And it is a thing.
I mean, people I mean, peopleare coming from all over the
country to do boat races here,right?

(48:06):
You got jet ski racing.
I mean, like off offdoor, uh,you know, the Raptor Fest was
out here for Ford Raptors.
I mean, it's just like a thing.
Yeah, it's just so it's just uhabsolutely there's it's a very,
very special place, man.
It's there's so much beauty toit.
You know, as you know, my fatherretired, which by the way, thank
you for helping him with hishome.
That was a big thing.
I don't know.
He is one person to try to putup with, dude.

(48:27):
He is one hell of a guy.
I mean, he is he's the guy Igrew up with as like he's always
right no matter what.
And he and and even if he'swrong, you got to give me the
respect and tell me I'm right.
That was my dad.

SPEAKER_00 (48:37):
It was genuinely a pleasure to work with him and
Tiff.
I mean, the thoroughness andactually the kindness was
awesome to work.
And uh, and the best part, I cannow welcome him as a neighbor.
He lives five doors down fromme.

SPEAKER_02 (48:50):
So cool, man.
I don't even know.
I know you guys just bought yourhouse.
I have no idea where youactually live.
I'm just I'm trying to figureout where I should just go rev
up my car and keep the babyaway.
I'll tell you the address assoon as we close.

unknown (49:01):
Love it.

SPEAKER_00 (49:02):
Oh, yeah, yeah.
No, it's so it's so funny.
I think Katie meant what did shebring up the other day that uh
something about for those of youthat don't know, Ryan uh really
enjoyed reving his uh his exoticcars as we had our newborn baby.
No, he stopped.
You stopped.
You stopped.
It's when Katie was in the bathone time and almost had a heart
attack, and she said the meanestthings about me.

(49:25):
No, no, but she loves you.

SPEAKER_02 (49:26):
I know.
Yeah, I remember coming by andyou're you text me and you're
like, was that you?
I'm like, of course that was me.
He's like, um, my wife is reallymad.
I'm like, should I call her?

SPEAKER_00 (49:34):
I think you did and she did answer.

SPEAKER_02 (49:36):
Uh-uh.
She didn't call me bats for liketwo weeks.

SPEAKER_00 (49:38):
Yeah.
No, she never answers the phone.

SPEAKER_02 (49:41):
But, anyways, yeah.
So I uh well, thank you forcoming, man.
It was really cool.
Hopefully that was uh valuableto our audience.
It's hard to kind of explain thenature of the design of the
flats until you really look atthe renderings.
I mean, that's kind of it.
You know, the price points are abig you know conversation piece
because again, that matters andit gives it ability to you know
cast the net for all kinds ofdifferent end users.
Yeah, cost you know, thelocation, absolutely key.
Um, the the support we'regetting from the city is insane.

(50:03):
You know, uh the entitlement youknow, bullet points is massive.
We're basically going in on lotsor a land piece of land that's
already zoned, and I can plopthis down and not have to do any
type of adjustments toentitlements or planning.
And you know, the city wants tosee this thing built out.
Killer, you know, and it's justgonna improve that entire area.
That whole street's not evengonna look the same, dude.

SPEAKER_00 (50:23):
Can I say one more thing?

SPEAKER_02 (50:24):
You I guess.

SPEAKER_00 (50:25):
If you have been talking to anyone from Ryan's
team and you haven't investedyet, I truly don't know why.
And I do mean that with respect,but I I don't understand.
I've invested now with Ryan forgoing on four years, two
different times, very largecapital amounts.
I say that humbly.
But I'll if you know me, youknow I only invest in things

(50:48):
that I know are going to bemajorly successful, and everyone
knows that about me.
It's not a secret.
So if you've been thinking aboutinvesting with Ryan, just
freaking do it.

SPEAKER_02 (50:58):
Yeah, but it you're gonna call me like you did yet.
Was it yesterday we talked?
You're like, yeah, I just wiredyou a million bucks.
I'm like, I don't I don't know.
Did you get it?
I'm like, I have no idea.

SPEAKER_00 (51:07):
Like, can you please go check to see if I'm gonna
have to some of my very dearfriends now, close friends and
business partners, you know,they're they're following my
footsteps.
And I can tell you I've beenpaid out successfully multiple
uh multiple times now, and Ithink that is a major testament
to Ryan's execution and howimportant he takes investors' uh
capital and how how importantthat is.

(51:28):
I mean, he realizes that it'ssome people's entire uh
retirements, 401ks, what haveyou, just invest.
I mean, I think you guys knowyou're dealing with the number
one broker representing theseprojects.
I'm guiding Ryan into certainthings that work and don't work.
He listens, he puts it in thefield, and here we are, 90% sold
out of paradigm storage.

SPEAKER_02 (51:47):
Yeah, and bow house is coming up.
I mean, that's what February,you're gonna start selling most
of the units.
That's gonna just fly off theshelves, I think, too.

SPEAKER_00 (51:53):
An econ plus product right off Highway, Dover,
Paradigm Flat, especiallyalready in engineering and uh
paradigm homes coming soon in2026.

SPEAKER_02 (52:04):
All right, yeah, and and so I'll circle up and end it
with this, just for thosebecause you kind of brought up
for the investors.
One of the number one reasonswhy people invest, it's not just
because they like us, becausereally people invest.
You can there how many peopleprojects can you find to invest
into?
They're everywhere, right?
Yeah, it's you know everyonemakes a decision to invest in
the team.
It always is that way.
And we're and we become likefamily for four years or longer

(52:25):
because people invest with mefor a long time, you know, 10
years.

SPEAKER_01 (52:28):
Yeah.

SPEAKER_02 (52:28):
Uh, but anyway, so I I tell everybody look, the most
important thing is that youbelieve not in me, but my team.
Like, okay, I'm the visionaryand I'm the chaos, and everyone
kind of hones it in, right?
But what what you see is peoplethat are actually writing the
checks, like they believe in it.
And who are those people?
Okay, yes, past investors, newinvestors through our marketing.

(52:50):
But let's talk about the peoplethat are boots on the ground
actually doing the work.
Yeah, you as a so why would youask yourself the question?
Why would you invest intosomething you don't believe in
if you're also selling it,right?
You're selling it, of courseyou're gonna believe in it, and
you know exactly what'shappening.
So that's why you're so fat inthe deal because you're like, I
know I'm gonna move theseprojects.

(53:10):
I mean, this is what I do.
I'm the number one guy.
There's a reason why I know I amjust that simple.
So that's big for our otherinvestors to know that maybe
considering is look at the factthat my broker has is that heavy
with me on these projects andhe's selling everything.
Two, my subs are writing checksto be a part of this.
Insane.
So now I have contractors thatare getting the bids.
Now, mind you, they're not justwriting a check and then they

(53:32):
get an open check, you know, getan open, you know, invoice from
us and they just get paid allthe time.
No, no, they have to becompetitive and they have to
honor certain things, they haveto work at a certain pace, and
we have separate agreements.
So if they put the investor headon, they're an investor.
But if we talk aboutconstruction, they're a sub.
And they and what we basicallydisclose if you don't perform,
we're gonna fire you.
Like you could still be aninvestor, but we we put we are

(53:53):
investors in the project,success comes first.
So if you mess up for whateverreason, you're out.
However, the point is that oursubs believe in us so much and
they know with through ourloyalty and our contracts that
they will stay in place as longas they perform, and they
perform based on our agreements.
And they all have, and I havenot had issues with any of our
subs.
And we've gotten rid of oldsubs, but now, like as far as

(54:15):
our team now, we've kissed allthe frogs.
We we know where they are,right?
So now we have our subs, ourcontractors, our brokers, our
current investors, everyone'sinvested, and you have support
from the city, which isimpressive.
So when you look at that, thethe risk drops significantly.
And then when you have 40investors that want to buy units
and they are okay with theprice, that mitigates risk.

(54:35):
Now it's just about time andbond budget, right?
So, anyways, I'll sum it up withthat.
There is a lot of really whenyou drill down into how this is
structured and the demand andwho's involved, that is what
makes the deal successful.
And so you could look at all thecute renderings.
We do great at it, but we alsodo it to scale because we want
to know once we get that, we'relooking at budgeting for that.

(54:56):
Okay, we're gonna do that now,that feature.
What's it gonna cost though?
Otherwise, we need to adjust thethe rendering.
So, anyways, a lot of work andand uh, but a lot of a lot of
people believe in us.
And I think if we weren'tperforming, people wouldn't be
believing in us.
So we just continue to to winhearts, and I think we're on the
right path, and I feel veryblessed.
And I'm honored to have you bymy side, buddy.
I love you.

SPEAKER_00 (55:15):
Appreciate you, brother.
Love you too, man.

SPEAKER_02 (55:16):
All right, guys.
Thanks, everybody.
On to the next.