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March 13, 2026 37 mins
Whitney Johnson Cowell is the kind of supply chain leader who makes people feel seen. In this episode of Supply Chain Decoded, Jenni sits down with the Revenue Marketing Manager at Knight-Swift Warehousing and Fulfillment, founder of Mediocre Marketing, and TMSA board member to talk about the evolving relationship between sales and marketing, the real impact of AI on how teams work together, and why empathy is still one of the most powerful leadership skills in logistics. But this conversation goes deeper than strategy. Whitney opens up about building community in an industry that can sometimes feel overwhelming, advocating for neurodivergent professionals, and creating more inclusive spaces where people do not have to hide who they are to belong. She also shares the heart behind Dry Conversations, her platform for honest discussions around sobriety, mental health, and connection. This is a conversation about marketing, yes, but also about humanity. About asking better questions. About making room for people to breathe. And about the kind of leadership that leaves people better than it found them. To hear episodes of Dry Conversations, visit: https://open.spotify.com/show/2EKJrc7fGOBQE2Pv13QiTR?si=2b36de382ac74d1a To learn more about TMSA, visit: https://www.tmsatoday.org/ To follow Whitney on LinkedIn, click here: https://www.linkedin.com/in/whitneyhjohnson/ To learn more about Mediocre Marketing, click here: https://itsmediocremarketing.com/ -- Disclaimer: All views and opinions expressed in this podcast are those of the speakers and do not necessarily reflect the views or positions of Transfix, Inc. or any parent companies or affiliates or the companies with which the participants are affiliated, and may have been previously disseminated by them. The views and opinions expressed in this podcast are based upon information considered reliable, but neither Transfix, Inc. nor its affiliates, nor the companies with which such participants are affiliated, warrant its completeness or accuracy, and it should not be relied upon as such. All such views and opinions are subject to change.
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