In this episode of What the Health Just Happened?, we sit down on site at The Block with Niko Costas, founder and CEO of RTEAM, to talk about what it really takes to build live events, produce festivals, buy talent, and create experiences that bring a city together.
From starting the company in his dorm room at UCF to building one of the most exciting event production and talent buying companies in Jacksonville, Niko shares the story behind RTEAM, the vision for The Block, and why community is at the center of everything they do.
We also get into the realities of working in hospitality and live entertainment, how travel and family life intersect with entrepreneurship, and why events like Fin Fest and Springing the Blues are about much more than music.
In this episode, we cover:
→ How RTEAM started and what the name actually stands for
→ The difference between event production and talent buying
→ What goes into booking artists and building live event experiences
→ The vision behind The Block and why it matters for Jacksonville
→ How live music, hospitality, and community all connect
→ Why producing festivals is exciting, stressful, and deeply rewarding
→ The purpose behind Fin Fest and its focus on ocean conservation and education
→ What Niko has learned about healthcare and family after navigating his son’s heart condition
→ The challenge of balancing entrepreneurship, travel, family, and health
→ Upcoming events including Springing the Blues, Fin Fest, and more
If you love Jacksonville, live music, hospitality, or the business behind events, this episode gives you a real look at what it takes to create experiences people remember.
🎧 Listen on your favorite podcast platform and watch the full episode on YouTube under What the Health Just Happened?
#RTEAM #TheBlockJax #Jacksonville #LiveEvents #EventProduction #TalentBuying #Hospitality #Community #FinFest #SpringingTheBlues #JacksonvilleBusiness #LiveMusic #Entrepreneurship #WhatTheHealthJustHappened
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