In Episode 5 of Won of One: A PLLRS Podcast, Reuben Vincent sits down to share the journey behind his latest album, Welcome Home, and his experiences navigating the music industry as a Roc Nation artist during a time of transition. He opens up about being a first-generation American, balancing parental and label expectations, and the creative decisions that shaped his work. Reuben recounts leaving home with nothing to pursue his dream, his early connection to 9th Wonder that led to a record deal at just 16, and his pivot during COVID, recording hundreds of songs in a home studio while collaborating with Young Guru. He also reflects on keeping his Roc Nation offer a secret, the lessons learned from working with industry legends, memorable moments living with Young Guru, and a life-changing encounter with Jay Z. Finally, Reuben shares his vision for giving back to his communities and manifesting success with Welcome Home.
About Today’s Guest
From Charlotte, NC, hip-hop prodigy Reuben Vincent has consistently demonstrated a depth of skill beyond his years. Signed to 9th Wonder’s Jamla Records in 2016 and Roc Nation in 2021, Reuben honed his craft with the Jamla family, releasing two acclaimed projects, Myers Park (2017) and Boy Meets World (2020), which earned praise from industry heavyweights like Swizz Beatz, Young Guru, and Busta Rhymes. Known for his vulnerability, sharp wordplay, dynamic cadence, and distinctive sound, Reuben continues to evolve as an artist.
Key Points from this Episode
0:00 Welcome back to Won of One: A PLLRS Podcast with today’s guest, Reuben Vincent
0:36 About Reuben’s album, Welcome Home, and the experience of being an artist with Roc Nation during a period of transition
6:13 On being a first-generation American, parental and label expectations, and creative choices behind Welcome Home
10:01 Choosing to leave home with no money and fight for his dream
12:50 Reuben Vincent’s connection to 9th Wonder and signing a deal at 16 years old
18:18 Pivoting during COVID and recording 200-300 songs in his home-based studio and rapping for Young Guru
19:43 Getting the offer from Roc Nation and keeping it a secret
25:17 Key takeaways from working with 9th Wonder and Young Guru
28:00 Top moments from time spent living with Young Guru
31:04 A key moment with Jay Z that changed Reuben Vincent’s life
35:21 Reuben’s plans to give back to his communities and manifest success for Welcome Home
Mentioned on the Show
PLLRS Co-Creator, Keith Nelson, Jr.: https://www.instagram.com/keithnelsonjr/
Connect with Reuben Vincent on Instagram: https://www.instagram.com/reubenvincent
Connect with Reuben Vincent on Facebook: https://www.facebook.com/reubenvincent704/
Connect with Reuben Vincent on LinkedIn: https://www.linkedin.com/in/reuben-vincent-437899345/
Connect with Reuben Vincent on Twitter/X: https://x.com/ReubenVincent_
Connect with Reuben Vincent on TikTok: https://www.tiktok.com/@reubenvincent_
Watch more from Reuben Vincent on YouTube: https://www.youtube.com/channel/UCx9wgYUmTc31zL-yLhrBhiA
Join the Conversation:
🏛️ Watch more on YouTube: https://www.youtube.com/@thePLLRS
🏛️ Follow us on Instagram: https://www.instagram.com/thepllrs/
🏛️ Follow us on TikTok: https://www.tiktok.com/@thepllrs
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🏛️ PLLRS Press and more: https://linktr.ee/ThePLLRS
🔊 Listen on Spotify: https://creators.spotify.com/pod/profile/thepllrs/
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