"You're In Charge" with Glenn Pasch

"You're In Charge" with Glenn Pasch

Everyone finds themselves in charge at some point in their lives. But many times we feel alone and are unsure how to improve our leadership skills. That is the purpose of this channel Each week I speak with industry leaders to discuss ways to help you take charge of your business and personal lives. We discuss topics ranging from leadership, being a new manager, work/life balance, accountability, training & development, communication & the mental approach for your success, The goal is to help you unlock the leader you want and need to be in order to achieve your personal development goals. Please subscribe and share. And thanks to all for making us one of the top 30 Personal Development Podcasts in the world. https://blog.feedspot.com/personal_development_podcasts/ Glenn Pasch is CEO of PCG Digital, a leading digital marketing agency specializing in helping businesses get customers raving, recommending & returning for more. He is author of "The Power of Connected Marketing" Linkedin: https://www.linkedin.com/in/glennpasch/ Personal Website http://glennpasch.com/ Company website: https://pcgdigital.com/

Episodes

September 22, 2022 10 min

Gratitude is a powerful thing. Yet many of us look at it as a passing thing or "Yeah I am thankful for X"

But if you really focus on what you are grateful for, really think of all the things we take for granted that others in the world long for, it can be humbling.

Recorded on National Gratitude Day, I share how you can use moment of gratitude first thing in the morning and at the end of the day to focus your energy on serv...

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This comment hit me like a ton of bricks. We often get caught up focusing on what should we all be doing versus what we could do. 

Kristin Smedley, author, advocate and mother to two blind children shares her story about how she came to terms with this. When her first son was diagnosed as being blind, she fought her emotions of all things he should do but won't be able to. 

It was his ability to embrace the life he knew, where ...

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Is your marketing invisible to your customer? 

Are you taking marketing for granted when inventory is low and demand is high?

What happens when things balance out but you are disconnected from your marketing strategy?

in this episode, these four powerhouse marketers share their thoughts on this topic and preview their upcoming panel discussion at the Digital Dealer conference in Las Vegas in October 2022.

April Simmons: CorporateIn...

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August 24, 2022 56 min

Culture is a buzzword that gets thrown around in business all of the time. 

A company has a great culture! A company has a poor culture! 

The key is how to build a positive culture in your business that lasts. 

In this episode, Liza Borches, President/ CEO of the Carter Myers Automotive Group shares how they have instilled a culture of "Moving Lives Forward" in their group, their community and in the hearts of their employe...

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What is it like, stepping outside of your comfort zone? What is it like to have your business step out to create a new business venture and others ask, "What are they doing?" 

Change can be hard, especially stepping into an area where there may not be a lot of competition. 

Glenn Pasch speaks this week with Paul Daly and Kyle Mountsier about their new venture, Automotive State of the Union, a media project to connect to all...

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Have you ever been wowed by a fantastic marketing? And then were blown away by how they delivered fantastic customer experience?  

Too often businesses focus on one or the other and never seem to connect them. I share an experience my son and I had on our recent tour of colleges. How one college stood out in delivering a fantastic experience that was memorable. 

Please share, review and subscribe.   

About Glenn Pasch:   

"Eve...

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Process or Execution of Process. Which is the thing that drives you crazy as a leader? 

Easy to point fingers because you as the leader are frustrated.

A lot of talk about the need for process in order to build a great culture.

But many don't know how to even begin yet they blame their teams.

What do you as leader have to do?

In this episode I break down why process is important, how to build a process and then how to implement...

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Accessible Social Media. What is this exactly and why is it important. 

Well many people struggle with seeing, or hearing content online. By using certain strategies and tools, you content can connect with more people and thus grow your audience. 

Today Alexa Heinrich, Social Media Director for St Petersburg College share why this has become a passion for her and gives strategies to help you connect with this audience. She also sha...

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Who do you trust as a consumer? Why?

If you are looking to gain your customer's trust how do you do it? We ask Matt Murray, CEO and Founder of Widewail, a company that focuses on leveraging reputation management to help businesses stand out. 

A great conversation focusing on this topic and how to build a company who delivers on this promise for their customers. 

Matt has been a good friend of the show and looking forward to you...

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Is marketing automation killing creativity for marketers? This is a question I pose to our guest, Lisa Gener, CRO for Dealer Alchemist.

She believes automation can be a fantastic asset, but it can be a crutch for marketers who allow campaigns to run without personal interaction.

Lisa shares her vision and her journey as a marketer, consultant and now her hands on approach for her clients.

Great conversation filled with tactical str...

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We all focus on results. Whether for ourselves, our team or our business. 

But are you making this mistake when evaluating results? Are you inspecting with the same intensity when you achieve success vs when you don't meet expectations?

Are you involving emotions when interacting?

In this episode Glenn shares his strategies,the 4 "P's" and the 5 "R's" to generate consistent and improving results.

This is...

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Building trust in your organization can be a challenge. Let alone taking over a team or being placed in a position of leadership. There can be so many mistakes made, many without your knowing it.

Brian Kramer, a leader in automotive for over 25 years shares his experience building multiple successful teams. He shares his three levels of trust, personal, technical and ethical trust. 

Too often we focus just on technical but Brian sh...

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Have you ever thought about the difference between being a leader or leading a team? Is there a difference? Can you do one without the other?

All great questions I discuss with my guest Mike Dorazio. Mike shares his journey from hard headed young man, to Marine, to now successful business owner of a multi-store car dealership and growing more each day.

Fascinating, no holds barred conversation. Not one you want to miss.

Remember to...

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Every business spends a great deal of money each month, generating interest online. Driving individuals to your website or your brick and mortar location. 

My guest today, Whit Norrad challenges you to ask if when customers interact, are you delivering on the experience you are marketing? If not, are you just wasting your money.

Fascinating conversation with a true marketing expert. Tactical and fun so don't miss out!! 

About W...

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Local Search. You hear about it from marketers but wonder what it means for your business. If customers are searching for your products and services in your local market, can they find you? What can you do to help?

Greg Gifford, VP of Search Marketing for SearchLab shares his views and thoughts on how you can help yourself improve visibility online. If you are in charge of your marketing or working with your vendor partners, this e...

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A key Leadership Skill all of us should embrace is being other focused. Now not many people may have heard this saying. We have all heard of servant leadership but Andy McDowell, former Boeing employee and now leadership coach, explains why being other focused is more powerful.  

From his viewpoint, connecting with your team through partnerships versus authoritative directives generate more value and long term success A great conve...

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Communication skills are key to leaders being effective. Not in just speaking but listening, strategizing and being able to make your point. 

Who better than a former NYC prosecutor to share what works. Having the ability to ask the right question, to guide the discussion and then convince a body of people to decide the case can be useful for everyone who listens.

Enjoy this great discussion filled with tactical tips. 

Don't fo...

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We all have been in meetings or presentations where we are more confused when we leave then when we arrived. We wonder, "What was the point? How does this apply to me?" Frustration for both speaker and audience. 

In this episode, communication expert Joel Schwartzberg shares his tips and strategies on how to make your point clear and concise, so your audience feels the impact. He shares his experience of helping business le...

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In this episode, Eric Bishop, international best selling author of "The Body Man" shares his journey as an author. Always fascinated by writing, even while holding down his 9-5 financial services job, he shares how he never let go of his passion for writing. 

As he says, never give up, was his mantra. A fascinating conversation of the commitment he has, how he finally received a multi book deal and his structure in place to...

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Struggling with Sales is one of the things that keeps leaders and owners of business up at night. Changes in process, changes in staff or even changes in marketing. 

What is the right mix of process, talent and training? Dan Englander, owenr of Sales Schema shares his thoughts on how companies often miss. He shares strategies on what he does to help businesses improve performance and become more consistent. 

Tactical advice. If you...

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