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December 22, 2020 39 min
James Gibson, one of Relic's creative directors, joins this episode of the Destination Marketing Podcast to talk all about some of the illustrated campaigns that he's worked on, as well as strategies for helping destinations discover their brand identity. Listen to learn more about how you can apply these ideas to your own destination.

"If your brand or destination is feeling like you're having a hard time standing out from the rest of the crowd, our mantra is to do what everyone else is not doing." -James Gibson

Dinosaurland: The Origin of Adventure -
The Madera County Welcoming Committee -

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