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November 2, 2020 30 mins
Kyle Monk, Director of Insight at the BRC, talks to experts from AlixPartners about the acceleration of digital during COVID-19, and how retailers are adapting their technology to suit their customers. We look at how retailers can improve their customer experience as the pandemic affects in-person shopping. 

A 'fundamental shift in retail' is something that has been talked about for a long time now, with new challenges and transformation always a part of the retail landscape, but how and why is this time different?
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