Dr. Katherine Bruce - Cotton Incorporated - Voice Of Iowa Morning Show

Back-to-school season is here, and clothing is at the top of the list, with shoppers allotting $417 per student for the 2025 school year, down from $472 in 2024. Doug spoke with Dr. Katherine Bruce, Manager of Market Insights for Cotton Incorporated. Discover cotton-rich clothing at  TheFabricOfOurLives.com/ShopCotton  and for more from their consumer research visit LifestyleMonitor.CottonInc.com