The Right Messaging and Messengers for the Midterms.

Bill talks with political strategist and messaging consultant Anat Shenker-Osorio about what Democrats should say—and who should say it—heading into the midterms to check Trump 2.0. Shenker-Osorio argues Democrats must combine an affordability agenda with a clear villain frame, calling Trump’s team “bullies for the billionaires,” and pair warnings about authoritarianism with credible promises to act as a real check, not just “shout fire.” She says corruption messaging is not automatically a Democratic advantage because many voters believe all politicians are corrupt, and criticizes party leaders like Chuck Schumer, Hakeem Jeffries, and Amy Klobuchar for ineffective communication. And the need for money has pols spending too much time on donor-driven “call time.” They discuss campaign “magnetism,” lessons from New York races and Zohran Mamdani’s focus on concrete benefits, Jon Ossoff’s anti-corruption appeal, backlash from James Carville, and the mixed calculus around Maine candidate Graham Platner’s working-class message amid allegations about past behavior.

Today Bill urges you to support Jon Ossoff by going to ACTBlue.com.

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