Base Coat Brainiac Podcast

Kasim Aslam didn't just build successful businesses—he cracked the code on the single most important factor that separates thriving contractors from struggling ones.

In this episode, Kasim—author of "Hire" and founder of eight-figure businesses—reveals the exact seven-step system he uses to attract peak performers who transform entire operations.

Luis C Rodriguez didn't just stumble into success—he strategically leveraged technology to transform his entire operation.

In this episode, Luis—owner of Lifetime Custom Painting—pulls back the curtain on exactly how he used artificial intelligence and smart technology to explode his business growth.

Luis shares the real numbers and specific tools that drove his 400% revenue increase.

You'll discover:

👉 The tools and systems that ...

Behind The Iceberg Theory – The Real Stuff That Grows Businesses with Brandon Vaughn

What really drives business growth? According to Brandon Vaughn, it’s not just the systems and strategy you see—it’s the people, leadership, and culture beneath the surface. In this episode, Brandon—owner of HireBus and a lifelong tradesman turned serial entrepreneur—shares what most business owners overlook when trying to scale. From running his d...

Join industry veteran Ben Landusky as he reveals the proven blueprint that transformed Foothills Painting from a startup to an 8-figure powerhouse. With over a decade of experience revolutionizing painting businesses, Ben shares the exact systems, mindsets, and strategies that break through revenue plateaus. 🔑 Discover high-value insights on:

• Building the organizational...

Zack shares how he’s grown a full-service residential and commercial painting company that’s grounded in reliability, customer care, and trend-forward solutions. 

A proud PCA member and last year’s EXPO winner, Zack talks about what it takes to stay relevant, build trust, and deliver results that speak for themselves.

Tune in for a down-to-earth, honest look at what it takes to build a modern painting business with a personal touch...

What happens when a master craftsperson, Army vet, and industry leader takes over the mic? In this episode, Nick Slavik shares how painting contractors can flip the script on marketing and redefine what it means to lead in this industry.

Nick is the Proprietor of Nick Slavik Painting & Restoration Co. and the host of Ask a Painter Live, a weekly show running for over 8 years. His company—now in its 17th year—employs 40+ people ...

What happens when business success is rooted in something deeper than profit? In this episode, we sit down with John Steigleder, owner of Good Neighbor Painting, to explore how strong leadership, faith, and a sense of purpose have shaped his company—and inspired a movement. You'll hear: 👉 How John built a thriving painting business around faith and community 👉 What “painting like a neighbor” really means—and why it matters 👉 The...

In this episode, we sit down with Marcus Sheridan, pioneer of the revolutionary "They Ask, You Answer" marketing philosophy, to explore how painting contractors can completely disrupt their local markets. Marcus breaks down his proven content marketing approach that transformed his struggling pool company into an industry leader during the 2008 recession.  You'll learn:

👉 How answering customer questions transparently creates mass...

In this episode, Israel Vargas, founder of West Pro and Sons, shares his powerful journey from immigrant to successful business owner.

He discusses why painters deserve more recognition and better pay, the importance of running a business with strong core values, and how to build a supportive community that elevates everyone.

You'll learn:

👉 Why painters should be valued and compensated fairly

👉 How to run a business with integri...

In this episode, we're thrilled to have Dan Antonelli, President and Founder of KickCharge Creative, one of the leading contractor branding agencies, share his insights on making your painting business stand out in a crowded market.

Dan has helped countless contractors craft brands to not only look professional but also connect with the right clients—and now, he’s sharing his secrets with you.

🌟 What You'll Learn:

✦ The Power ...

In this episode, I sit down with Gabby Torres, Marketing Director, and Jill Waters, Director of Digital Adoption from Sherwin-Williams, to discuss how the Sherwin-Williams Pro+ App, Website, and Job Board can make running your Painting Business easier. Gabby and Jill share valuable tips to help you utilize these tools and resources in your sales process to increase close rates! Did we mention it’s all FREE? Whether you're aiming to...