Training Idea Puppies

Jeanne's guest, Jenn Steele, CEO of Kissmetrics, has come up through the ranks and been at every level at companies. As a new CEO, she remembers being the marketing manager and wrangling the idea puppies. She recalls that these CEOs with free-flowing ideas were a lot of fun, but without a bit of training, the Idea Puppies would be set loose to try to bring each idea to reality without thinking it through. Resources can be wasted without some ground rules as to who initiates the next push since it will affect profitability and focus.

She has some ideas on how to keep her company engaged and caught up on all initiatives. Her big wins and Wicked Loving shout-outs go to her previous company since she's only been at Kissmetrics for a week as of this episode. Based on her track record of success, we can't wait to check back with her in a few months to hear the highlights at Kissmetrics.

 

About Jenn Steele:

She says, "I like big data and I cannot lie..." One of her business school professors described her as "Often unexpected; never boring." She loves taking products to market, growing people and companies, and telling stories (both with and without data).