Guerilla speaks to Sean Jarvis CEO Leicestershire

Leicestershire CEO @SeanMJarvis is a man on a mission to grow not just the size, but also the range and diversity of the County’s membership and fan base. Leicestershire are a proud county. 3 times county champions, 3 times T20 champions and 3 times Benson and Hedges Cup Winners.   Yet when England get battered in a Test Series, there are those who point an accusing figure towards our first - class County game. Some would even question the status of Counties at all.  So, it’s a tough brief, especially when you are not based at a ‘Test Match’ Ground.   Here, Sean tells @tonybishop1 about Leicestershire’s partnership with the Cricket Supporters Association, #CountyTogether and a broad ranging action plan to and to attract new fans to the County.   A tough brief it may be, but it’s one Sean is tackling with commitment, determination and no little humour. If you are a @leicsccc follower or just a lover of the game, Sean’s passion and enthusiasm are inspiring. Listen here and let us know what you think.   Learn more about your ad choices. Visit podcastchoices.com/adchoices