The Health & Wellness Marketing Show

What if your practice culture helped you avoid burnout – and brought more joy to medicine? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Dr. Lara Salyer to explore how practitioners can design a “flow-channeled culture” that supports well-being, creativity, and sustainable success. Drawing from neuroscience, flow research, and her own experience in functional medicine, Dr. Lara shares her A...

Are you struggling to create videos that truly connect with your audience?

In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Ryan Koral, a seasoned video strategist and founder of Tell Studios, to discuss how healthcare professionals can leverage video marketing effectively. Ryan shares expert insights on storytelling, content creation, and how to make engaging videos without expensive equipment.

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What if success wasn’t just about what you do, but who you become?

In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Billy Sticker, founder of Chirocandy and host of The Blessed Entrepreneur podcast.

Billy shares his DEA Framework – a powerful three-step formula for achieving success in business, relationships, and personal growth. He also reveals why most people get stuck and how shifting your m...

What’s holding you back from living a truly fulfilled life? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Tony Grebmeier, serial entrepreneur, mentor, and creator of the Be Fulfilled Journal, to discuss the hidden drivers and drainers that shape long-term success. Tony shares his powerful personal journey—from hitting rock bottom to finding deep personal and professional fulfillment—and the...

Are you tired of the feast-or-famine cycle in your practice? One month, you have plenty of new patients... and you focus all your time on patient care instead of marketing your practice. Next month? It's crickets, and you focus all your time on enrolling new patients. In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Dr. Linda Matteoli, founder of Origins Functional Medicine and Origins Incubato...

Are you leaving referrals on the table? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with Stacey Brown Randall, author of Generating Business Referrals Without Asking and host of The Roadmap to Grow Your Business podcast. Stacey shares a game-changing approach to referrals—one that doesn’t rely on awkward asks, gimmicky incentives, or nonstop networking. Instead, she reveals the science behind w...

Is it possible to thrive in a world that seems designed to keep us unhealthy?

In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with Pilar Gerasimo, author of The Healthy Deviant and founding editor of Experience Life Magazine. Pilar argues that in today’s society, making healthy choices requires a level of social deviance. She shares a powerful framework for breaking free from unhealthy societal no...

Ever thought about starting a podcast but weren’t sure if it’s worth it? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Danny Ozment, founder of Emerald City Productions and a podcast consultant for top brands like Salesforce, LinkedIn, and The John Maxwell Team. Danny shares why podcasting is one of the best long-term investments for service professionals, helping build trust, establish thoug...

Why do some personal brands stand out while others struggle to gain traction? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with branding strategist Robby Fowler to explore what it really takes to move your personal brand from backstage to center stage. Robby shares powerful insights on brand positioning, storytelling, and differentiation—so your ideal audience immediately understands why they sh...

How do you stand out in a world where AI-generated content is everywhere? In this episode of the Health and Wellness Marketing Show, Uli Iserloh and Mike Kim explore why AI tools like ChatGPT are making human connection and trust more important than ever—and how personal brands can differentiate themselves by embracing video, storytelling, and authenticity. Mike, a personal branding expert and author of You Are the Brand, shares a...

How can the right words transform your influence, confidence, and business success? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with expert speaker coach Majeed Mogharreban to explore the power of “magic words” in public speaking, sales, and everyday communication. As the founder of the Expert Speaker Institute and a TEDx speaker, Majeed shares how simple word choices can shift perspectives, en...

What if you had to free up 20+ hours a week—how would you do it? In this solo episode of the Health and Wellness Marketing Show, Uli Iserloh introduces the ADDD Productivity Framework—an essential system for streamlining your workflow and maximizing efficiency. Inspired by last week’s discussion on preparing for life’s unexpected challenges, this framework will help you automate, delegate, defer, and focus only on the highest-impa...

Are you prepared for life’s inevitable disruptions to your business?

In this episode of the Health and Wellness Marketing Show, Uli Iserloh and Mike Kim tackle the often-overlooked “Big 5” challenges every practitioner must prepare for: death, disability, divorce, disagreement, and retirement. These scenarios can profoundly impact your practice if you’re unprepared. Learn how to create systems, build a trusted team, and document ...

In this episode of the Health and Wellness Marketing Show, Uli dives into the art of conversational selling with sales expert Tom Jackobs.

With decades of experience and a proven track record in fitness and the health & wellness industries, Tom shares how to build authentic connections with potential clients, overcome objections, and enroll patients – all without high-pressure tactics.

If you’re ready to transform how you appro...

Could more delegation be the key to scaling your health and wellness business?

In this episode of the Health and Wellness Marketing Show, Uli sits down with Karla Singson, founder of Proximity Placements, to unpack the art and science of successful delegation. With over a decade of experience and a proven track record of scaling businesses, Karla shares her insider strategies for hiring, outsourcing, and creating efficient workflow...

In this episode of the Health and Wellness Marketing Show, co-hosts Uli Iserloh and Mike Kim share a behind-the-scenes look at Mike’s detailed planning process for Q1 of 2025. 

• Why systems and processes are crucial for scaling your business.
• How to prioritize and delegate tasks to focus on high-impact outputs.
• The benefit...

In this episode of the Health and Wellness Marketing Show, co-hosts Uli Iserloh and Mike Kim share their insights into the future of marketing for health and wellness businesses. With 2025 just around the corner, they outline five key predictions that will shape the way practitioners grow their practices, engage with patients, and stay ahead of the competition.

• How increased rel...

In this episode, Uli sits down with Jennifer Iserloh, a professionally trained chef, functional wellness expert and media coach, shares her journey of overcoming camera fears and offers guidance on how to become comfortable in front of the camera. She shares the experience of her very first TV appearance on The Today Show and the techniques she has since used to master on-camera work for 1000s of videos. She emphasizes the import...

How can health practitioners coach patients more effectively?

In this episode, Uli dives into this crucial question with Andrea Nakayama, a leader in functional nutrition and founder of the Functional Nutrition Alliance. With decades of experience training practitioners and addressing chronic illness, Andrea shares how health practitioners can better coach their prospective clients or patients to a decision to seek professional hel...