Business Innovators Radio

Barbara Giamanco - Social Centered Selling

January 26, 201723 min
Barb Giamanco heads up Social Centered Selling. She’s the co-author of The New Handshake: Sales Meets Social Media and authored the Harvard Business Review article Tweet Me, Friend Me, Make Me Buy. After 25+ years in Sales, Barb understands the challenges that sales leaders and salespeople face. She has spent the last 10 years learning what works and what doesn’t when implementing social media as part of a business, sales and hiring strategy. Learn more: Influential Influencers with Mike Saunders

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