They explore how emerging trends can shape nonfiction publishing and how authors can leverage these trends to better connect with their audience. Inspired by a recent conversation in a women's WhatsApp group on menopause and sleep, they illustrate the importance of understanding trends to inspire ideas, boost visibility, and position expertise.
So what are the current trends? Karen is seeing more people writing about topics like AI, sustainability, personal development, neurodivergence and more. So grab a coffee, sit back, and get ready to uncover the secrets of leveraging trends in nonfiction publishing.
*** JOIN OUR MONTHLY ONLINE NETWORKING EVENT ***
Want to network with like-minded authors and learn something new? Come along to one of our free online monthly networking events, the Coffee and Connect Café, held on the first Tuesday of each month. You can find out more about all of our events at https://www.librotas.com/librotasevents.
*** NEW AI BOOK MENTORS ***
Want access to a Book Mentor anytime, anywhere? Check out our new AI Book Mentors, powered by AI and developed using my expertise! Each aims to solve one of your most burning questions about the book planning, writing, publishing or marketing process. And each available immediately for the price of a coffee. Check out http://librotas.com/aibookmentor. Or, if you’d like personal help and support, then please get in touch via karen@librotas.com.
Key insights
Aligning Passion with Trends: Balancing your passion and expertise with what's trending is crucial for success. Research trends early, but remain adaptable to deepen your themes if trends shift.
Leverage Multimedia Research: Utilize tools like ChatGPT, Answer the Public, and Amazon categories to compare your book ideas, ensuring you tap into current hot topics that resonate with readers.
Validation and Reader-Centric Focus: Validate your ideas with diverse sources, including primary research and client interactions, ensuring your book speaks directly to the needs and language of your intended audience.
Bio – Karen Williams Karen Williams is The Book Mentor at Librotas®, a leading authority in helping experts, entrepreneurs, and leaders write and market non-fiction books. Having started out in business in 2006, and writing her first book in 2009, she knows the difference that writing a book can make to your business when done well. With a focus on sharing significant stories and memorable messages, Karen guides her clients through the entire process of planning, writing, marketing, and launching a book that boosts credibility, attracts new clients, and creates exciting opportunities. Karen is the bestselling author of 10 books and a TEDx speaker.
Website: https://librotas.com
Socials: https://www.facebook.com/librotas https://twitter.com/librotas https://www.linkedin.com/in/karenwilliam
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.