Creating Disney Magic

Creating Disney Magic

Lee Cockerell, former Executive Vice President of Operations for Walt Disney World, shares his wisdom and experience from his time as the Executive Vice President of Operations for Walt Disney World. Lee discusses how you can apply lessons in leadership, management, and customer service to create magic in your organization.... Show More

Episodes

September 21, 2020 16 min
Innovation doesn’t get in the way of structure. Innovation helps create structure. Your organization needs to have policies, procedures, and standards within your organization in order to protect your employees and prevent disaster. Once we figure out the best way to do something, we must do it that way and make sure everyone in the organization knows we do it that way. Structure won’t lead to micromanagement if you’ve hired the ri...
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September 14, 2020 17 min
On this episode of Creating Disney Magic, I answer two listener questions. Both about looking for or starting new jobs.  Here are some tips; Applying for jobs online is tough. It is better to know someone. Be recommendable and have someone who can recommend you.  Use a resume as a way for people to find out who you are, not just what you have done.  My career didn't take off until my mid-forties. By the time I had an opportunit...
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September 7, 2020 17 min
On this episode of Creating Disney Magic, I want to talk about the importance of continuous training for leaders and employees. When should you redo formal training? The training interval will vary depending on what field you’re in. For example, if you are in the medical field, you would need to stay current on pathogens, policy, and procedures for illness and infections. Where if you are in the food industry, then staying current ...
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On this episode of Creating Disney Magic, we have an anonymous listener question that strikes a chord with a lot of people including myself.  “What do you do when someone takes credit for your ideas?”  It is really tough when someone takes an idea you shared, possibly in confidence with them, and presents it as their own idea. What this really indicates is that the person, claiming it as their own idea, is insecure in some way. Ins...
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August 26, 2020 17 min
I am excited to announce the launch of The Cockerell Academy. The Cockerell Academy is the best thing I have ever created. It is full of courses on leadership, management, customer service, and culture. When you enroll, you will get instant access to six courses: Time Management Magic Morning Magic Planning Career Magic 30 Career Success for Students Perfect Day for Your Customers World Class Customer Service (based on my book, The...
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August 24, 2020 18 min
On this episode, I’ll answer two reader questions on  “How to Manage Your Mood”. The first question is from John Sparks.  John asks “How did you grow to control your thoughts and reactions? How do you catch and manage your moods?” Here are my best tips for managing, catching, and controlling moods. -When I am feeling good I can control my behavior, thoughts, and mood much easier. -I always preach “Don’t underestimate the influence ...
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August 18, 2020 14 min
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August 10, 2020 18 min
Dan Cockerell returns to Creating Disney Magic to talk about his new book, How's the Culture in Your Kingdom. Four stages to building a healthy culture; Leading Self, Leading Teams, Leading an Organization, Leading Change. A leader understands they have to take care of themself before they can take care of other people. Taking care of yourself is probably the hardest thing a leader has to do. Dan explains there is more to takin...
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August 3, 2020 24 min
Most organizations make two big mistakes with their website.  First, we are confusing people about what we sell. People should be able to look at your website for five seconds and be able to know what you sell, how it will make their life better, and what do you need to do to buy it.  When you tell people what you are selling, they tend to buy it.  Some of the confusion we create comes from the curse of knowledge. We know so much a...
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July 27, 2020 20 min
When it comes to marketing, most businesses guess.  Donald Miller wrote Marketing Made Simple to help businesses create marketing that actually works. The book will give you a step by step guide on what to do to connect with customers.  Story is the hidden language we all speak. If you don't use stories in your marketing, you will not connect with people.  You are in business to solved a problem. If you don't solve a proble...
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July 20, 2020 19 min
The 300th episode of Creating Disney Magic.  After recording 300 episodes over 6 years, here are the biggest things I have learned: The power of hearing your voice. Nothing else can compare to people hearing your voice.  Keeping episodes short have allowed us to deliver content quickly.  Listener questions have allowed me to know what people are thinking and what topics are important.  A Podcast can help you learn more about yours...
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