Whether you're launching your first store or reviving a side hustle from 2020, this is the episode that helps you move from “what if” to “what’s next.” You'll get a no-fluff framework for product selection, the criteria that actually matter, and how to avoid warehouse nightmares before they happen. Bonus: we talk AI, TikTok, and the secret to finding long-term winners without chasing trends. You don’t need a crystal ball, you need a system. And Doba delivers.
Chapters
[Start] Your First Product Isn’t Your Soulmate: Why you don’t need to wait for “the one,” you just need something smart, lightweight, and profitable enough to test and learn.
03:27 Niche, Validate, Dominate: Why niching down (with the right data) makes all the difference.
05:11 Evergreen vs. Trendy: A practical breakdown of product longevity and whether to ride the viral wave or build for sustainability.
07:10 TikTok Tactics (Without Dancing): Why TikTok isn’t just for Gen Z and how scroll-stopping demos can build lasting traction.
Links and Resources
- Doba.com – Official site
- Discount code: ViFbDvqeVJvq – 10% off your first month of the Pro or Business plan
- Google Trends – Validate demand
- Doba Elite Academy – Training courses to launch smarter
- TikTok Creator Center – For market research and content inspiration
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